What to do with my keyword rich domainnames?
-
Hi,
We have a holiday home rental business in Italy (Umbria). At this moment the language of the site is dutch and we targeting at the dutch and belgium market. We now in the fase of developing/adding 2 more languages, german and english.
The url structure is going to is/be.
dutch version (live)
domainname.com/nl
domeinname.com/nl/vakantiehuizenEnglish (en) version (dev)
domainname.com/en
domeinname.com/en/villas
domeinname.com/en/villas/name-of-the-villa
domeinname.com/en/apartments
ectGerman (de) version (dev)
domainname.com/de
domeinname.com/de/ferienwohnung
domeinname.com/de/erienwohnung/name-of-the-ferienwohnung
domeinname.com/de/ferienhauser
domeinname.com/de/ferienhauser/name-of-the-ferienhauser
ectI have some registred some keyword rich domainnames like
vakantiehuizeninumbrie.com (nl)
ferienwohnungumbrien.de (de)
ectquestion: Is it a good approach (seo wise) to point the keyword rich domainname to the specified landingpage. By example: point ferienwohnungumbrien.de to the page domeinname.com/de/ferienwohnung ?
mille grazie!
remco
-
Simon is correct, there's no benefit to a 301 with domains that have no established web site or domain authority which it appears these two do not.
I would definitely 301 them to their respective language's landing page.
-
I would do a 301 of ferienwohnungumbrien.de to your german landing page on the com-domain.
-
Hi Remco
Taking one of your examples; http://ferienwohnungumbrien.de/ this is a parked domain name, there is no website behind it.
As such, redirecting this to your main website, e.g. to domeinname.com/de/ferienwohnung will provide zero SEO benefit. There is literally no strength to be passed from your parked domain to your website, whether it be an exact match domain or a random domain.
The only benefit would potentially be that you could market http://ferienwohnungumbrien.de/ as your website (which would be 301 redirected) though I wouldn't even recommend doing this as some inbound links would inevitably be pointed here and some link juice lost through a 301 redirect.
So in summary, zero SEO benefit to be had from pointing those parked domains to your main website. Though may be worth hanging onto them for any possible future plans, so keep them and simply 301 redirect them in.
Hope that helps,
Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Stuffing because of the product names
Hi Moz community, Since I have many products in most of my pages which have the targeted keyword in the product name I get the "Keyword Stuffing" error. Is it really considered as "Keyword Stuffing" by Google? In addition to the products, I have some texts containing the targeted keyword for the page and this makes the number of keywords used in a page even higher. Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
Importing Keyword Planner Data into Excel?
What is the most efficient way to import search volume information into excel? We have 130K keywords that we need search volume information for.
Intermediate & Advanced SEO | | nicole.healthline0 -
Google’s Hummingbird and Keyword Cannibalization
My client wants to have keywords added on every product with the product name , apparently some seo guru told him that hummingbird is all about key phrases and long tail keywords. As i know hummingbird lends to understand the intent and contextual meaning of the query. The issue is if I add the keywords on for e.g oak furniture on all of my product title,And we are using zen-cart platform and it will change the internal anchor text on the product listing page. It will cause a Cannibalization issue. Question1. I just need help to reply to client that adding keyword can cause detrimental to ranking. Question 2. If i am wrong then do we need to re optimise the site. I have read http://moz.com/blog/how-to-solve-keyword-cannibalization Many thanks.
Intermediate & Advanced SEO | | Adnan.Hassan.Khan0 -
SEOMoz Keyword Ranking Accuracy
Getting some mixed message on this. Is the keyword ranking informational available in SEOMoz based on the data in Mozscape or based on live Google data? Reason I ask is that my ranking for "crown moulding" for www.worldofmoulding differs: Based on the today's scan my www.worldofmoulding.com ranks in position 40 in Google. Based on a manual check with cleared out cache no local setting ... the site is 4th spot Running a third party check using "Advanced Web Ranking" tool it comes up in 9th spot, but they count the local business SERPs in which case it matches my manual search. It seems that SEOMoz is not in line with actual ranking. Any suggestion for what can be used to accurately asses SERP placement for terms?
Intermediate & Advanced SEO | | VanadiumInteractive0 -
Keyword search in Google Adwords
Hello all, I would like to use the Google Adwords Keywords search tool, in order to start working in the structure of my website and targeting the right keywords. I am targeting all the world, all languages, global monthly searaches but: I have the doubt which filte I should use: broad?, exact? or phrase?I am using "braod" but I do not know if I should use exact instead for keyword selection. Would you recommend me any other tool instead of Google Adwords Keywords Search for keyword analysis? Thank you very much Antonio
Intermediate & Advanced SEO | | aalcocer20030 -
On page report card for the keyword "computers"
I was looking at which websites ranks in the TOP 3 for the keyword "computers"... I noticed that first is wikipedia and then there are Dell and Apple... I then did an on page report card and I noticed that wikipedia has a grade A (which is great ) However, Apple has an F ( which sucks !! ) but there still rank out there. My question is why is Apple ranking for the keyword computers with no tiitle, no URL, no H1, no body, no B/Strong... when wikipedia has all of that and the term " computers " occurs 290 times on its page... Is is due to the fact that apple has millions of external links and is that enough to rank even with an " irrelevant " page ? By the way I have noticed that on other keywords such as " bicycle ". Wikipedia is ranking 1 st and then sites like www.trekbikes.com are out there but they shouldn't based on their homepage "optimization ". I know there are other factors but I am just trying to figure why such sites ( like apple or trek bikes ) rank out there. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Different Google result for same keyword in different countries
Why does Google display different results in each country for the same keyword and with the same language? how can I take advantage of this to position my website in an specific country? In this case de domain is always a ."com" domain.
Intermediate & Advanced SEO | | abellojuan0 -
Am I keyword stuffing my titles?
I run a site where I answer questions. As I answer each question I choose a title for the page. I have been trying to get good keywords in my titles, but now I am wondering if I have been keyword stuffing them and perhaps I should be more succinct. So, let's say I had a question about a sore back. Here would be the title tag I would use: Why is my back sore? I have spinal pain and need relief and help. | My Main Keyword That's a fictitious example, but the idea is that I would be trying to get the keywords "back", "sore", "spinal", "pain", "relief" "help" and my main website keyword into the title. As I'm writing this I'm seeing the folly in this. I think it would likely be much better to simply have a title of Why is my back sore? So, I have three questions: 1. Is it better to have a succinct title targeting one keyword/keyword phrase than to get lots of keywords in my title? 2. Should I be putting my main keyword after each of my title? Shortly after doing this on 1700+ pages I was #1 for my main keyword. But, I was also doing other things as well to boost my presence for this keyword. 3. If I decide to do more succinct titles, how would you suggest I go about running a test to see which is better? Looking forward to your responses! Thanks!
Intermediate & Advanced SEO | | MarieHaynes0