Is there any SEO value to Infographs?
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I purchased Piktochart to make what they said were SEO friendly infographs. Hearing conflicting responses on the SEO value I figure I should ask SEO's. The program is easy and you can download as an XML. Any responses are welcome Thank You
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They can absolutely have a positive effect to support your SEO efforts. One thing I feel you should know is though, simply using a service like Piktochart and some of the other infographic creators and slapping together something quick isn't going to give you the results you are looking for.
I would recommend designing a custom infographic from scratch - or hiring a designer to do it for you after you provide him with a creative brief.
You also need to think of your plans on how you will distribute the infographic. Here is a great youmoz post on how to push an infographic - http://www.seomoz.org/ugc/how-to-push-an-infographic
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Infographics can be awesome vehicles for driving inbound links, thought leadership and social media activity. You do have to promote it, though. That means proactive outreach to industry sites, consistent push through your existing social media channels, etc.
The landing page you host it on should also have a substantial amount of written content. You also want to make it easy as possible for someone to share it - so providing a copy of the code needed to republish/share right on the page is a good idea.
Good luck!
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Hi,
First, thanks for referring this site. I will dig into this further. I know the good info graphs utilize html and css, so you get the benefit of your information indexing. I'll look into this product and provide feedback. Thanks again for pointing out this site. I'll research it soon.
Thanks,
Andrew
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Simply creating the infographics won't create value for you. You have to go out and promote them to build social links e.g. tweets, shares, comments and links (when people share them).
Does this help?
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