Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your business shine with Listings AI
      Moz Local

      Let your business shine with Listings AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Canonical VS Rel=Next & Rel=Prev for Paginated Pages

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Canonical VS Rel=Next & Rel=Prev for Paginated Pages

    Intermediate & Advanced SEO
    2
    3
    2458
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • mj775
      mj775 last edited by

      I run an ecommerce site that paginates product pages within Categories/Sub-Categories. Currently, products are not displayed in multiple categories but this will most likely happen as time goes on (in Clearance and Manufacturer Categories). I am unclear as to the proper implementation of Canonical tags and Rel=Next & Rel=Prev tags on paginated pages. I do not have a View All page to use as the Canonical URL so that is not an option.

      I want to avoid duplicate content issues down the road when products are displayed in multiple categories of the site and have Search Engines index paginated pages. My question is, should I use the Rel=Next & Rel=Prev tags on paginated pages as well as using Page One as the Canonical URL?

      Also, should I implement the Canonical tag on pages that are not yet paginated (only one page)?

      1 Reply Last reply Reply Quote 0
      • mj775
        mj775 @anthonydnelson last edited by

        Thanks Anthony. I have read Adam's article and after further research this was the direction I was leaning in. You have definitely helped me choose a direction.

        1 Reply Last reply Reply Quote 0
        • anthonydnelson
          anthonydnelson last edited by

          Pagination is a huge topic and a bit too much to get into here on the Q&A. Here are my brief answers and I hope they help.

          1. Don't worry about duplicate content if your category/subcategory pages only show snippets for the products they contain and you don't have two identical category/subcategories. Similar category/subcategories will have a certain level of overlap and that is fine.

          I recommend adding a bit of unique content to each one. Make it useful to the visitor. Help them find what they are looking for and teach them a bit about this particular category. This unique content will help you make each page unique and also hopefully help you rank for long-tail kws and convert better.

          1. Don't worry about implementing the canonical tag unless you see that you are having problems with multiple versions of the same page being indexed. URLs with Tracking codes for example.

          2. Make each paginated page have a unique page title (Category - Page 2 - Brand) and then implement rel=next/prev.

          Read everything you can on this subject from Adam Audette. He has some very good posts and slides on e-comm pagination.

          http://www.google.com/search?source=ig&rlz=&q=audette+pagination

          mj775 1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • ColesNathan

            Is it best practice to have a canonical tags on all pages

            The website I'm working on has no canonical tags. There is duplicate content so rel=canonicals need adding to certain pages but is it best practice to have a tag on every page ?

            Intermediate & Advanced SEO | | ColesNathan
            0
          • 94501

            M.ExampleSite vs mobile.ExampleSite vs ExampleSite.com

            Hi, I have a call with a potential client tomorrow where all I know is that they are wigged-out about canonicalization, indexing and architecture for their three sites: m.ExampleSite.com mobile.ExampleSite.com ExampleSite.com The sites are pretty large... 350k for the mobiles and 5 million for the main site. They're a retailer with endless products. They're main site is not mobile-responsive, which is evidently why they have the m and mobile sites. Why two, I don't know. This is how they currently hand this: What would you suggest they do about this? The most comprehensive fix would be making the main site mobile responsive and 301 the old mobile sub domains to the main site. That's probably too much work for them. So, what more would you suggest and why? Your thoughts? Best... Mike P.S., Beneath my hand-drawn portrait avatar above it says "Staff" at this moment, which I am not. Some kind of bug I guess.

            Intermediate & Advanced SEO | | 94501
            0
          • Jason.Capshaw

            Is Google able to see child pages in our AJAX pagination?

            We upgraded our site to a new platform the first week of August.  The product listing pages have a canonical issue.  Page 2 of the paginated series has a canonical pointing to page 1 of the series.  Google lists this as a "mistake" and we're planning on implementing best practice (https://webmasters.googleblog.com/2013/04/5-common-mistakes-with-relcanonical.html)  We want to implement rel=next,prev. The URLs are constructed using a hashtag and a string of query parameters.  You'll notice that these parameters are  &parameter:value vs &parameter=value. /products#facet:&productBeginIndex:0&orderBy:&pageView:grid&minPrice:&maxPrice:&pageSize:& None of the URLs are included in any indexed URLs because the canonical is the page URL without the AJAX parameters.  So these results are expected. Screamingfrog only finds the product links on page 1 and doesn't move to page 2.  The link to page 2 is AJAX.  ScreamingFrog only crawls AJAX if its in Google's deprecated recommendations as far as I know. The "facet" parameter is noted in search console, but the example URLs are for an unrelated URL that uses the "?facet=" format.  None of the other parameters have been added by Google to the console.  Other unrelated parameters from the new site are in the console. When using the fetch as Google tool, Google ignores everything after the "#" and shows only the main URL.  I tested to see if it was just pulling the canonical of the page for the test, but that was not the case. None of the "#facet" strings appear in the Moz crawl I don't think Google is reading the "productBeginIndex" to specify the start of a page 2 and so on.  One thought is to add the parameter in search console, remove the canonical, and test one category to see how Google treats the pages. Making the URLs SEO friendly (/page2.../page3) is a heavy lift. Any ideas how to diagnose/solve this issue?

            Intermediate & Advanced SEO | | Jason.Capshaw
            0
          • luxresorts

            Duplicate Title tags even with rel=canonical

            Hello, We were having duplicate content in our blog (a replica of each post automatically was done by the CMS), until we recently implemented a rel=canonical tag to all the duplicate posts (some 5 weeks ago). So far, no duplicate content were been found, but we are still getting duplicate title tags, though the rel=canonical is present. Any idea why is this the case and what can we do to solve it? Thanks in advance for your help. Tej Luchmun

            Intermediate & Advanced SEO | | luxresorts
            0
          • MBASydney

            Date of page first indexed or age of a page?

            Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul

            Intermediate & Advanced SEO | | MBASydney
            0
          • Jellyfish-Agency

            Rel=canonical tag on original page?

            Afternoon All,
            We are using Concrete5 as our CMS system, we are due to change but for the moment we have to play with what we have got. Part of the C5 system allows us to attribute our main page into other categories, via a page alaiser add-on. But what it also does is create several url paths and duplicate pages depending on how many times we take the original page and reference it in other categories. We have tried C5 canonical/SEO add-on's but they all seem to fall short. We have tried to address this issue in the most efficient way possible by using the rel=canonical tag. The only issue is the limitations of our cms system. We add the canonical tag to the original page header and this will automatically place this tag on all the duplicate pages and in turn fix the problem of duplicate content. The only problem is the canonical tag is on the original page as well, but it is referencing itself, effectively creating a tagging circle. Does anyone foresee a problem with the canonical tag being on the original page but in turn referencing itself? What we have done is try to simplify our duplicate content issues. We have over 2500 duplicate page issues because of this aliasing add-on and want to automate the canonical tag addition, rather than go to each individual page and manually add this tag, so the original reference page can remain the original. We have implemented this tag on one page at the moment with 9 duplicate pages/url's and are monitoring, but was curious if people had experienced this before or had any thoughts?

            Intermediate & Advanced SEO | | Jellyfish-Agency
            0
          • Peter264

            NOINDEX listing pages: Page 2, Page 3... etc?

            Would it be beneficial to NOINDEX category listing pages except for the first page.  For example on this site: http://flyawaysimulation.com/downloads/101/fsx-missions/ Has lots of pages such as Page 2, Page 3, Page 4... etc: http://www.google.com/search?q=site%3Aflyawaysimulation.com+fsx+missions Would there be any SEO benefit of NOINDEX on these pages?  Of course, FOLLOW is default, so links would still be followed and juice applied. Your thoughts and suggestions are much appreciated.

            Intermediate & Advanced SEO | | Peter264
            0
          • nicole.healthline

            Canonical & noindex? Use together

            For duplicate pages created by the "print" function, seomoz says its better to use noindex (http://www.seomoz.org/blog/complete-guide-to-rel-canonical-how-to-and-why-not) and JohnMu says its better to use canonical http://www.google.com/support/forum/p/Webmasters/thread?tid=6c18b666a552585d&hl=en What do you think?

            Intermediate & Advanced SEO | | nicole.healthline
            1

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.