Footer Content
-
We currently have footer content contained in a single php include file and is included in every page and contains the following:
-
Most recent 3 tweets from our twitter feed
-
Snippets of our 3 most recent blogs posts
-
navigation links to our main pages (essentially the same as our main navigation in the header)
Is this good/bad?
-
-
Yeah, I also think there is an element in the thought process of "well every other site puts links, newsletters etc in the footer" so why shouldn't we, however reading some other threads on footer links elsewhere it would seem the concensus is "are people actually clicking on the links" in the footer anyway and if not, why have them.
-
No problem Neil - Just focus on the end user and the decisions should be easy to make in regards the footer etc.
I mentioned page load time issues with Twitter because of experience I've had. It's always been 3rd party content which has resulted in site speed issues.
Social media feeds/widgets are just sometimes not worth the issues they can cause.
-
Thanks again Mark, good point about Twitter load times something I had overlooked. I think we just need to more creative about footer elements perhaps, maybe we are over thinking that area of the website!
-
I think you need to look at it from two perspectives.
Is it really needed? Does every page of the site really need this content displayed on it? I would be hesitant about recommending you putting all these things into the footer of every page.
Secondly, Twitter feeds can slow page load time. This will impact on the bounce rate of your site and since site speed can impact ranking, you really gotta ask yourself again about the need for this on every page.
A couple of footer navigational links are fine. Just avoid stuffing the footer with Twitter, newsletter, navigational and blog post links.
-
Thanks for your response Mark, I should have mentioned that the is still in development so not a lot to see. We are having a review of the design and the footer came into question with regards to SEO concerns.
We are thinking now about replacing the footer nav links with a newsletter signup box in that area plus a link to the site's sitemap.
My main point for discussion is really around the repeated elements of the footer such as the tweets and blog snippets.
From your comments are you saying this repeated content should be ok?
-
Can you offer a link to your website Neil so we can see whether the use of links in the footer is excessive?
If the content in the footer can be justified for navigational purposes from Google's perspective, then you should be fine.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content on product category pages - does Google care?
Hi All, I've always been unsure about the importance of content on product category pages. Nobody reads it. If you search for "living room chairs", you're just going to want to see a big list of living room chairs - not read content about living room chairs, how to choose one, etc. On virtually any ecommerce site, category pages have a paragraph or two of total bla-bla. Does this have any impact on search rankings? More specifically, will Googlebot see content on how to choose a living room chair and say "Yes! This is really helpful content"? Or, will it realize that the searcher intent on this keyword is really just to see a list of chairs, and ignore this content - or at least downplay its importance? WDTY?
On-Page Optimization | | BarryBuckman0 -
Thin Content pages
I have a couple of pages that are thin content. One is essentially a page with the icons of our customers and a link out to their website. The other is a summary portfolio page that has some images of some of the client work we have done with links to internal pages that have more details about each client situation, approach, etc. These deeper pages are just fine. What is the recommendation for handling these thin content pages? We could add content, but then it wouldn't really help the user very much.
On-Page Optimization | | ExploreConsulting0 -
Putting content behind 'view more' buttons
Hi I can't find an upto date answer to this so was wondering what people's thoughts are. Does putting content behind 'view more' css buttons affect how Google see's and ranks the data. The content isn't put behind 'view more' to trick Google. In actual fact if you see the source of the data its all together, but its so that products appear higher up the page. Does anyone have insight into this. Thanks in advance
On-Page Optimization | | Andy-Halliday0 -
Does Widgetised Content Index The Same As A Regular Page
Hi, We have a website that was built in my opinion bizarrely where the bottom half of the page where most of the content is, is a widget. I just wondered if the content being in a widget is indexed any differently. I ask as normal pages seem to index and rank much better than the wordpress template using the widget. Hope someone might be able to clarify this. Thanks
On-Page Optimization | | denismilton0 -
Content by Country
Currently we have a news website aimed at several countries. We want to filter the content of some url (home, category pages, ...) using the country of origin of the visitor. For example in the home we've heard of global character, and a column with news of the country of origin of the visitor. This may affect the position or cause a Google penalty? thank you very much
On-Page Optimization | | promonet0 -
Meta Descriptions - Duplicate Content?
I have created a Meta Description for a page that is optimized for SERPS. If I also put this exact content on my page for my readers, would this be considered duplicate content? The meta description and content will be listed on the same page with the same URL. Thanks for your help.
On-Page Optimization | | tuckjames0 -
Page without content
Hey Everyone, I've started an SEO On Page analysis for a web site and I've found a lot of duplicate content and useless pages. What do I have to do? Delete this useless page, redirect or do canonical tag? If I have to delete what is the best way to do? Should I use GWT to delete? or just delete from the server? This URL for example: http://www.sexshopone.com.br/?1.2.44.0,0,1,13,0,0,aneis-evolved-boss-cock's.html [admin note: NSFW page} There is no content and it is duplicate in reference of this: http://www.sexshopone.com.br/?1.2.44.0,0,1,12,0,0,aneis-evolved-boss-cock's.html [admin note: NSFW page} and the correct page of the product is: http://www.sexshopone.com.br/?1.2.44.0,423,anel-peniano-evolved-boss-cock's-pleasure-rings-collar-white-reutilizavel-e-a-prova-d'agua-colecao-evolved.html [admin note: NSFW page} What is happening is that we have 8.000 pages like this. Useless and without any content. How do I proceed? Thanks!
On-Page Optimization | | luf07090 -
Duplicate content Issue
I'm getting a report of duplicate title and content on: http://www.website.com/ http://www.website.com/index.php Of course, they're the same pages but does this need to be corrected somehow. Thanks!
On-Page Optimization | | dbaxa-2613380