Best layout pages for SEO
-
Dear all,
what would be the ideal layout of a webpage for SEO? How would a homepage and landingspage look like?
Thanks in advance!
Best regards,
Ben
-
Dear Ruslan,
thanks for your input. It is insightful. I meant, though, what is the ideal wireframe layout for seo of a webpage. So how does the ideal structure of a webpage for seo should look like?
Thanks again for your input!
-
Hey Ben,
There many various factors need to be counted in on-page optimisation before you start linkbuilding.
- First of all make sure that your pages are accessible to Search Engines, check robots.txt
- Check if you keywords repeat several times (2-3 is enough) in your page's content
- It will be good if you will have the keyword in your page title, but don't keep only the keyword
for instance if your keyword is "dhow cruise" then the title can be "Unforgettable dhow cruise in US" - Avoid keyword stuffing in Document
- Avoid multiple titles on one page
- No more than one canonical URL tag
(correlation research has shown that pages which employ the targeted keyword(s) at the front of the title tag benefit greatly in the rankings. There is a direct relationship between proximity to the front of the title element and prominence/rankings as seen by the engines, and the further back in the page title the keyword appears, the worse the correlation with high rankings) - Keyword usage in image ALT attribute
- It should be less than 200 words on a page
- Appropriate usage of H1 tag (1 times is enough)
- Meta Keywords and Meta description should be filled it
- Keyword Usage in Bold/Strong/Emphasized/Italics also might help
- Avoid Excessive External Links
- Avoid long URLs
- Don's use a lot of ads on page
Also you can check this article about page layout http://www.vanseodesign.com/seo/page-layout-algorithm/
Cheers,
Russel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Prismic.io CMS and SEO?
Looking for community feedback: Some of our In house developers want to use Prismic.io over Wordpress for it's alleged ease of organizing and "deploying" content. It's essentially a repository for content from which you make API calls to. It's a rather new platform. There a few posts in Quora around SEO but looking to see if anyone has had experience with platform. My concern is around page load times, excessive server requests, and content viewed as code. Any thoughts/ experiences would be much appreciated!
Web Design | | ArcherMalmo0 -
Best CMS for e-commerce
Our website is powered through Magento CMS although I am losing my patience with it. We are completely restricted as to what we can do. The development costs are high and ongoing. We are a fast moving company but we feel that Magento is not the right solution for the companies future. We can not style pages to drive conversions without putting styling requests to our developers which takes months to complete and the end results are not always as we would prefer, we would prefer to style the pages ourselves using blocks etc. Any suggestions would be much appreciated.
Web Design | | Jseddon920 -
Adobe "Muse" on SEO?
Anyone ever had any experience with this tool? Any feedback on how adobe muse does with SEO and markup is appreciated! update 1: Really? nobody has any comment on this?
Web Design | | Raydon0 -
Nav / Sitemap Question. Using a "services" page vs just linking directly to individual service page?
Okay, so our company offers video production, web design, and web marketing services. While we do offer these services individually, our goal is to get our clients to integrate these services together. Our nav is currently like so : home - about - video - web design - web marketing - blog - contact Now I've seen businesses and agencies also use a nav with a "services" button instead of listing out their service offerings (if they have more than 1, like us). The services button usually links to a category page or has a drop down with links to the company's individual services. I'm wondering if there is any benefit to having a main services page like this and linking to the individual pages off of it (video ,web design, marketing, etc). Or if we should just keep it the way we have it now (since we've already got some page authority on the individual service pages). I know this may not be the most important aspect of our site and we may be over-thinking it but any thoughts/ideas would be greatly appreciated, thanks!
Web Design | | RenderPerfect0 -
Best way to add Google Analytics to a Joomla!
I am having difficulties installing (and getting it to work) google analytics to Joomla! 2.5.8 site. I have it working on some sites but then not on others even though I have installed it the same. Is there a recommended or easy way to do this that works?
Web Design | | Atlanta-SMO1 -
Still too many internal links reported on page
Hi Guys I am new here, and very much learning a lot, and enjoying the benefits of being an SEOMoz user. So here goes with my first question (probably of many). I have known for sometime that our website has a top heavy number of links in the primary navigation. But I wasn't too sure how important this was. Our main objective was to make an east to use nav for customers. All of the feedback we have had says that customers really like our navigation, as it is easy to use etc etc. However, when running an SEOMoz campaign on our site, again we got back that there are too many links on the pages. Example, home page has 500+ links. So I decided to do something about this. I have implemented what I think is a good solution where by the drop down navigation isn't loaded on first load. If the user then hovers over one of our "departments" the sub navigation is loaded via Ajax and dropped in. This means if the user wants it, they get it, if not then it's not loaded with the page. My theory being that Google loads the page without all the links, but a user gets the links as and when they need them. I tested with the SEOMoz toolbar and this tells me that when I load the home page there is 167 links in it vs 500+ previously. However, the my campaign still tells me that my home page has 450+ links (and this is a recent crawl of the page). Our site is here: www.uniquemagazines.co.uk Can you tell me is what I have done is a) a good solution and b) does the SEOMoz crawler have the ability to trigger the hover event and cause the AJAX load of the sub navigation content?
Web Design | | TheUniqueSEO0 -
What is the optimal URL Structure for Internal Pages
Is it more SEO friendly to have an internal page URL structure that reads like www.smithlawfirm.com/personal-injury/car-accidents or www.smithlawfirm.com/personal-injury-car-accidents? The former structure has the benefit of showing Google all the sub-categories under personal injury; the later the benefit of a flatter structure. Thanks
Web Design | | rarbel0 -
How do you deal with lack of understanding about SEO?
Since I subcontract out to web design people or work doing SEO for small businesses, I am wondering how others (and if others) deal with non-compliance with good SEO practices. For instance, I had a web designer change a few of the terms for a website because the client wanted another term they thought was better instead of sticking to the SEO they contracted for and she diluted the site architecture in the process. A former small business client called for some changes and I discovered she had made some changes she "thought were good terms." Do you encounter such issues, and if so, how do you deal with them--or do you just oblige the request? Also, I've been getting requests to do "partial" seo instead of entire sites. Is that ever a good idea and if so, how would you handle it? If not, how do you successfully dissuade a client from doing so? (Both small biz and web design peeps)
Web Design | | TheARKlady0