Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Best layout pages for SEO
-
Dear all,
what would be the ideal layout of a webpage for SEO? How would a homepage and landingspage look like?
Thanks in advance!
Best regards,
Ben
-
Dear Ruslan,
thanks for your input. It is insightful. I meant, though, what is the ideal wireframe layout for seo of a webpage. So how does the ideal structure of a webpage for seo should look like?
Thanks again for your input!
-
Hey Ben,
There many various factors need to be counted in on-page optimisation before you start linkbuilding.
- First of all make sure that your pages are accessible to Search Engines, check robots.txt
- Check if you keywords repeat several times (2-3 is enough) in your page's content
- It will be good if you will have the keyword in your page title, but don't keep only the keyword
for instance if your keyword is "dhow cruise" then the title can be "Unforgettable dhow cruise in US" - Avoid keyword stuffing in Document
- Avoid multiple titles on one page
- No more than one canonical URL tag
(correlation research has shown that pages which employ the targeted keyword(s) at the front of the title tag benefit greatly in the rankings. There is a direct relationship between proximity to the front of the title element and prominence/rankings as seen by the engines, and the further back in the page title the keyword appears, the worse the correlation with high rankings) - Keyword usage in image ALT attribute
- It should be less than 200 words on a page
- Appropriate usage of H1 tag (1 times is enough)
- Meta Keywords and Meta description should be filled it
- Keyword Usage in Bold/Strong/Emphasized/Italics also might help
- Avoid Excessive External Links
- Avoid long URLs
- Don's use a lot of ads on page
Also you can check this article about page layout http://www.vanseodesign.com/seo/page-layout-algorithm/
Cheers,
Russel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What type of website is best for seo.
I need a new website for my health insurance business. What type is best for SEO? Many thanks
Web Design | | laurentjb1 -
Mega Menus and SEO
Hi Everyone, I know this has been brought up before, but wanted your opinion for 2020. I have a new client that is hesitant to do a mega menu for their huge site due to the amount of links and "dilution". I have quite a few clients with mega menus with no problems at all from an SEO standpoint. But I can understand his perspective. I am suggesting that we have the main links (looking at GA) as the the navigation, then clicking them takes you to subcategory page listing all the subcats within. Problem is that the developer/designer has made this mega menu already and it is pretty slick. Now they already are killing it search-wise on Google, but don't have a mega menu or a secondary category page. Just a a category with too many products, so we are trying to go one way or the other. Any opinions on which route to best take from a user and SEO perspective?
Web Design | | vetofunk0 -
Https pages indexed but all web pages are http - please can you offer some help?
Dear Moz Community, Please could you see what you think and offer some definite steps or advice.. I contacted the host provider and his initial thought was that WordPress was causing the https problem ?: eg when an https version of a page is called, things like videos and media don't always show up. A SSL certificate that is attached to a website, can allow pages to load over https. The host said that there is no active configured SSL it's just waiting as part of the hosting package just in case, but I found that the SSL certificate is still showing up during a crawl.It's important to eliminate the https problem before external backlinks link to any of the unwanted https pages that are currently indexed. Luckily I haven't started any intense backlinking work yet, and any links I have posted in search land have all been http version.I checked a few more url's to see if it’s necessary to create a permanent redirect from https to http. For example, I tried requesting domain.co.uk using the https:// and the https:// page loaded instead of redirecting automatically to http prefix version. I know that if I am automatically redirected to the http:// version of the page, then that is the way it should be. Search engines and visitors will stay on the http version of the site and not get lost anywhere in https. This also helps to eliminate duplicate content and to preserve link juice. What are your thoughts regarding that?As I understand it, most server configurations should redirect by default when https isn’t configured, and from my experience I’ve seen cases where pages requested via https return the default server page, a 404 error, or duplicate content. So I'm confused as to where to take this.One suggestion would be to disable all https since there is no need to have any traces to SSL when the site is even crawled ?. I don't want to enable https in the htaccess only to then create a https to http rewrite rule; https shouldn't even be a crawlable function of the site at all.RewriteEngine OnRewriteCond %{HTTPS} offor to disable the SSL completely for now until it becomes a necessity for the website.I would really welcome your thoughts as I'm really stuck as to what to do for the best, short term and long term.Kind Regards
Web Design | | SEOguy10 -
Woocommerce SEO and Product attributes
Hi friends! I have a question that is advanced Woocommerce and seo-related.
Web Design | | JustinMurray
I'm seeing http://www.mywebsitex.com/pa_keyword/indexed in Google, but it cannot be properly optimized, and I would prefer to have a WordPress Page indexed for that keyword instead, which also lists those products and can be fully seo optimized. Woocommerce SEO plugin by Yoast lacks documentation and I have no clue if that would even fix this. I do have the Taxonomy (pa_keyword) set to not include these in the sitemap, but there doesn't seem to be a way to noindex/nofollow product attributes.
1. How can I best accomplish this?
2. Why are product attributes indexed by default?0 -
Multi-page articles, pagination, best practice...
A couple months ago we mitigated a 12-year-old site -- about 2,000 pages -- to WordPress.
Web Design | | jmueller0823
The transition was smooth (301 redirects), we haven't lost much search juice. We have about 75 multi-page articles (posts); we're using a plugin (Organize Series) to manage the pagination. On the old site, all of the pages in the series had the same title. I've since heard this is not a good SEO practice (duplicate titles). The url's were the same too, with a 'number' (designating the page number) appended to the title text. Here's my question: 1. Is there a best practice for titles & url's of multi-page articles? Let's say we have an article named: 'This is an Article' ... What if I name the pages like this:
-- This is an Article, Page 1
-- This is an Article, Page 2
-- This is an Article, Page 3 Is that a good idea? Or, should each page have a completely different title? Does it matter?
** I think for usability, the examples above are best; they give the reader context. What about url's ? Are these a good idea? /this-is-an-article-01, /this-is-an-article-02, and so on...
Does it matter? 2. I've read that maybe multi-page articles are not such a good idea -- from usability and SEO standpoints. We tend to limit our articles to about 800 words per page. So, is it better to publish 'long' articles instead of multi-page? Does it matter? I think I'm seeing a trend on content sites toward long, one-page articles. 3. Any other gotchas we should be aware of, related to SEO/ multi-page? Long post... we've gone back-and-forth on this a couple times and need to get this settled.
Thanks much! Jim0 -
Drop Down Menus & SEO?
Do these typically have a negative impact on SEO? I know this is kind of a vague question, does it make it harder to spider? Are there SEO friendly ways of coding these? There are so many sites out there that have these, so I've got to assume it's different on a case by case basis.
Web Design | | MichaelWeisbaum0 -
Best Wordpress Hosting
I've had a horrible experience with the security on wordpress hosting with GoDaddy. Someone recommended Blue Host as my next option. Does anyone have any experience with BlueHost and what other hosting companies would you recommend for wordpress hosting?
Web Design | | ChristineCadena0 -
Does using Wordpress Multisite have any negative SEO impact?
I manage multiple websites in Wordpress and the idea of managing them all under one Wordpress install is very attractive. Are there any dangers SEO-wise to doing so? I know that all of the sites would live under the same IP address, but that's not something I'm really concerned with anyway because I don't do a lot of inter-linking between the sites. Thanks for your help! -El Juano
Web Design | | JonathanFashbaugh0