What is better for google: keep old not visited content deeply in the website, or to remove it?
-
We have quite a lot of old content which is not visited anymore.
Should we remove it and have a lot of 410 errors which will be reported in GWT?
Or should we keep it and forget about it?
-
Keep them. The more content the better plus the pages probably accrued PR as long as it's accurate info and not outdated. If these pages have PR you might want to consider streamlining the links on these pages to pass PR to the homepage or main landing pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Removing indexed internal search pages from Google when it's driving lots of traffic?
Hi I'm working on an E-Commerce site and the internal Search results page is our 3rd most popular landing page. I've also seen Google has often used this page as a "Google-selected canonical" on Search Console on a few pages, and it has thousands of these Search pages indexed. Hoping you can help with the below: To remove these results, is it as simple as adding "noindex/follow" to Search pages? Should I do it incrementally? There are parameters (brand, colour, size, etc.) in the indexed results and maybe I should block each one of them over time. Will there be an initial negative impact on results I should warn others about? Thanks!
Intermediate & Advanced SEO | | Frankie-BTDublin0 -
International website. Di I need a new website
i am looking to expand from the UK and open a location in the US. i curretly have a .co.uk domain. what would you recommend I do with th website, create a new one wth a .com domain?
Intermediate & Advanced SEO | | Caffeine_Marketing0 -
Google Authorship: Having others write content and authorship link to/from G+ profiles Impact Ranking?
Hi all! I am considering having several others write content for a new website and authorship link each to/from G+ profiles. Any idea of how that will Impact page/website ranking? I would think it would give more credibility to each page, and the website as a whole. No?
Intermediate & Advanced SEO | | BBuck0 -
Google does not favour php websites?
Hi there. An SEO company recently told me that google does not favour php development? This seems rather sketchy, I have not read that google doesn't favour this anywhere, did I just miss that part of SEO or are these guys blowing a little smoke?
Intermediate & Advanced SEO | | ProsperoDigital1 -
Will Google View Using Google Translate As Duplicate?
If I have a page in English, which exist on 100 other websites, we have a case where my website has duplicate content. What if I use Google Translate to translate the page from English to Japanese, as the only website doing this translation will my page get credit for producing original content? Or, will Google view my page as duplicate content, because Google can tell it is translated from an original English page, which runs on 100+ different websites, since Google Translate is Google's own software?
Intermediate & Advanced SEO | | khi50 -
If we remove all of the content for a branch office in one city from a web site, will it harm rankings for the other branches?
We have a client with a large, multi-city home services business. The service offerings vary from city to city, so each branch has it's own section on a fairly large (~6,000 pages) web site. Each branch drives a significant amount of revenue from organic searches specific to its geographic location (ex: Houston plumbers or Fort Worth landscaping). Recently, one of the larger branches has decided that it wants its own web site on a new domain because they have been convinced by an SEO firm that they can get better results with a standalone site. That branch wants us to remove all of its content (700-800 pages) on the current site and has said we can 301 all inbound links to the removed content to other pages on the existing site to mitigate any loss to domain authority. The other branch managers want to know if removing this city-specific content could negatively impact search rankings for their cities. On the surface it seems like as long as we have proper redirects in place, the other branches should be okay. Am I missing something?
Intermediate & Advanced SEO | | monkeeboy0 -
Switching from Google Plus Local to Google Plus Business
Greetings, We have a website design firm located in India. We wanted to target customers in our city who are looking for website design locally. And with google plus local and a few content marketing would get us into first page very soon because none in the competition is using social signals or even content marketing. BUT unfortunately from last month even though our Google Places is verified we cant verify our Google Local Plus page https://plus.google.com/b/116513400635428782065/ It just shows error 500. Its a bug and its been a year for people without it being addressed. So we are skeptical if our strategy would work without Google+. At the least we decided we would just make company local page and connect it with website. But it might not have effect as local. So we are still unsure which step to take either to wait for google to fix it.(feedbacks emails calls nothing worked) OR We start the process with Google Business Category.
Intermediate & Advanced SEO | | hard0 -
Multiple cities/regions websites - duplicate content?
We're about to launch a second site for a different, neighbouring city in which we are going to setup a marketing campaign to target sales in that city (which will also have a separate office there as well). We are going to have it under the same company name, but different domain name and we're going to do our best to re-write the text content as much as possible. We want to avoid Google seeing this as a duplicate site in any way, but what about: the business name the toll free number (which we would like to have same on both sites) the graphics/image files (which we would like to have the same on both sites) site structure, coding styles, other "forensic" items anything I might not be thinking of... How are we best to proceed with this? What about cross-linking the sites?
Intermediate & Advanced SEO | | webdesignbarrie0