4 websites on same IP crosslinking in footer
-
Hello, we have 3 separate websites and domains.
Industry directory websites
Industrialdomain.com DA:62, 8yrs old
Medicaldomain.com DA:45, 8yrs old
and
Hosptalitydomain.com DA:24, 1yr old
These sites are cross linked site-wide via footer links and the sites flow a substantial amount of well converting traffic between each other.
How does Google see this? Could we place the links in a better position than the footer?
The links should be site-wide as we receive many deep visits to these sites from organic and PPC sources.
Our traffic is down 20% post penguin, we are going through the backlinks now and weeding out some iffy links but the site has never been forum spammed or anything even close to that.
One other thing is that they are linked to with anchor text type links
For example,
Hospitality Equipment
Medical Supplies & Devices
Industrial DirectoryIt may be best to start of just linking with an image.
-
Hi Jeremy,
Most of the time folks use inbred footer links for nefarious purposes, so Google generally tends to look down on these types of links and devalue them.
In your case however, it seems you actually have a use for them as they bring you a good amount of relevant traffic to your various sites.
But you have to be careful. Footer links generally carry very little value and cause more potential harm than good. And as you noted, sitewide anchor text (especially in the footer!) can get you in trouble in a Penguin kind of way.
The good news is 3 sites isn't a lot, and it's possible you haven't tripped any penalty filters.
I do like your idea about changing up the anchor text. Do you rank for those terms? If so, have you seen a drop or rise in the past year? It may be beneficial to experiment with images and less commercial anchor text.
Seems like your on the right track. Let us know how it goes!
-
Yeah it looks wrong to me having anchor text there...
Im also going to go through the site and remove any other anchor text type links
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do you 'close down' a website?
Hello all, If a company acquires a smaller company and 'absorbs' its products and services into its own website, what is the protocol with closing down the smaller company's site? So far we added our branding to the site alerting their visitors to the imminent takeover, and 301 redirected certain pages - soon we'll be redirecting all the pages to their counterparts on the main website. Once that's done, should we noindex the old site? Anything else? Thanks, Caro
Technical SEO | | Caro-O0 -
Cached version of website
Hi, Upon checking the text cache view of our home page, I noticed the mobile menu links are also coming in text format which looks weird. Please see: http://webcache.googleusercontent.com/search?q=cache:indialetsplay.com&biw=1366&bih=638&noj=1&strip=1 Our coder told us that he has created separate menu i.e. one version for the desktop and one for the mobile version. Anyway, the reason the coder created a different menu for mobile in order to support the design requirements. Does the duplicating the menu good for on page SEO? Give the best solution for handling it.
Technical SEO | | Obbserv0 -
Website affected by Penguine / Panda
Dear All,
Technical SEO | | omverma
We have some websites. How we can check if site got affected by penguine / panda. We have observed few things since last few days like impressions are going down and keyword ranking is going down too. Any tools or any steps, to detect it will help us.
Thanks,
Om1 -
New website's ranking dropped
Hi, Im working on brand new website i didn't even start my link building yet, just added to local directories i slowly started getting my ranking on 3rd page of Google then few weeks ago my ranking fell for all the keywords so now the website doesn't even rank on 10th page. Its been like this for a few weeks now. Here's the website Screenshot http://screencast.com/t/wDWk8sxLw Thanks for your help
Technical SEO | | mezozcorp0 -
Big Mess - Multiple Websites
I have a customer, a Psychologist, who put up +/-20 websites many years ago. He has 1 main site (with his name as the domain) with hundreds of pages of quality content. The other sites are all exact match domains - anxiety counseling, couples counseling, etc. Some are single page sites, others have a good amount of quality content. Many of the EMD sites were getting ranked on the first page, as was the main site. The money site was ranking on the first page for the best keywords All of the EMD pages linked back to the main site, many with site wide footer links. The main site did not link back. All of the sites are on the same IP address. These sites have been in place for years. I don't believe that he has a duplicate content problem. About 8 weeks ago, the rankings for the main site crashed, moving 10 or more SERP pages deep. The EMD sites are still ranking. He has not gotten any nasty-grams from Google in Webmaster Tools. The Psychologist relies exclusively on organic for his business, and it has taken a significant hit. 1. Has anyone else seen this happen? 2. Is it safe to assume that Google finally nailed him for using a linking scheme? 3. How can we unwind this? The other sites are still generating business, and if those go away, he is really screwed. 4. Will taking down all of the links from the other sites be enough? Would moving the money site to another hosting company on a different IP make a difference? Ideas? I think the white hat answer would be to take down the EMD sites, and 301 redirect to the main site. The problem is that the loss of business from this process could be catastrophic.
Technical SEO | | CsmBill0 -
Google does not show my website anymore
Hi All, We developed a new website for the domain: www.instral.com. Before we build the webste, the domain was indexed by google and was showed as first result on a search "Instral". Without a website! Only a super simple hostingprovider webpage. Now, with the new website, all the website pages are found in google from page 7... home page is not even in the results. When i search on "instral.com" in google, it will show my website on first result including homepage. Is there something wrong with the website or DNS settings? Or mabe some other webhosting setting... am i on a blacklist or something? Bing and Yahoo are showing better results (first page). I hope someone can help me out here...
Technical SEO | | extrememedia0 -
Moved to a New Server IP Address
Hi, I just upgraded everything, a much faster server. I have significantly improved page load times. I have 2 questions 1. I also upgraded my blog which is a component of the site. I could NOT redirect post-for-post so made single 301 redirect from all pages from the old blog to the root of new blog. I did not care about the old blog, the posts are irrelevant now. Will the massive redirects be a problem? 2. I had some DNS issues and other problems that took me about 24 hours to fix during the transition. The site is up an fully operational. Will I be penalized? If so, how long Thank you,
Technical SEO | | Bucky0 -
Linking from other language websites passes juice or not?
If i get links from websites with different language than english - has the same sort of field (business type) ... will that pass juice or not? Is it worth linking or not?
Technical SEO | | mosaicpro0