Link building webinars
-
Hello,
I'm doing link building for an ecommerce site using 100 articles as content for link building
Which pro webinars and videos should I watch, and is there anything out of date in the ones you list?
Thanks!
-
Anything in the Mozcons will be of super high value, I would also suggest reading John coopers linkbuilding blog on pointblankSEO & getting his linkbuilding course. All really good stuff.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal linking: Global Nav Bar obscuring link authority?
I was watching Rand's whiteboard on how links in the headers/footers can impact SEO: moz.com/blog/links-headers-footers-navigation-impact-seo If I understood correctly: 1) Google will use the first link in the html that it sees for a given page. Additional links will not be considered for passing weight. 2) Text links in body (carry more weight than) > image links > nav links > footer links If we want to use a global nav bar, is there a simple solution for not obscuring the links in the body content? (It seems very awkward to load the header nav last (and bring it up via css after the page loads), and this also goes against Google wanting people to load above-the-fold content quickly.) If I internally link to a page that was not important enough to get a spot in the global nav, but I include this link in the body as a text link (for example, an accessory specific to that item), is this internal link really getting more weight in Google's eyes because it wasn't in the nav? This seems strange to me. Thanks!
Whiteboard Friday | | HalfPriceBanners0 -
How to Build SEO Focused Pages?
Your help please as with so much kicking around about what is best practice us poor novices havent got a chance to keep up! My site www.over50choices.co.uk focuses on personal finance for the over 50s and one of the product sets is Funerals: I have c40 pages on the subject and 25 pages with the word "funeral" (eg funeral plans, how to arrange a funeral, funeral directors, funeral planning etc) in the URL, Title & H1 Tag - individually each page explains specific elements of the "process" and solutions to them eg purchasing a "prepaid funeral plan" all of which were optimised for specific Keywords (because thats what i was advised was best practice 6 months ago). Am I correct in thinking that in the new world ie post Hummingbird et al, that a better strategy is to use the "product home page" as the core landing page, with sufficient content to summarise what's on offer, covering all of the individual subjects from each pages in an umbrella/topic kind of way? And to still retain the linked pages from the core landing page, as they will contain the detailed information? Many thanks Ash
Whiteboard Friday | | AshShep10 -
What is the best way to buy expired similar domain names and point them at your site to garner link juice?
what is the best way to buy expired similar domain names and point them at your site to garner link juice? there are lots of domains with good links pointing to them that are now expired and those links would be in the same subject as your site and a good addition to your current links. I've heard that 301 redirected links only pass half value but even that would be a great addition to your domain authority if you could purchase those domains and 301 them to your site? what are everyone's thoughts on this and how do i go about this? Thanks in advance mozzers! Ron
Whiteboard Friday | | Ron100 -
Link juice retained when using nofollows?
Is it still true that when linking to other sites with nofollow links, the juice is retained on your page? Or is the juice lost, but just not passed on to the other site? I found this whiteboard friday, but it's pretty old (2007): http://www.seomoz.org/blog/whiteboard-friday-the-juice-is-loose Looking forward to your thoughts!
Whiteboard Friday | | rodjer1 -
Will the link back to my site be worth building them one for free?
To clarify, I am in the running to be awarded a project by a college in my area. They want to pay NOTHING for me to have my designers and developers build a site for them. If I don't want it several other companies will do it (or so they say). This site will be used to promote an event that is held annually in different major cities around the world. (online registration, pay online, etc) The weird part to me is the governing body of this event has the hosting city build their own website and promote the event on their own so every year they reinvent the wheel with a whole new website (not smart I know). **Is this worth it for me? ** The attendees will be almost exclusively from colleges and all have edu. websites and emails they will be using to register. There will be about 1,000 attendees I do get a link giving my company credit for building the site at the bottom of every page BUT..... I realize any love my site gets from the search engines will be next to nothing, right? (its a BRAND new domain and by the time it start getting any recognition the event will be over and it will be abandoned plus it will be watered down bcs they can tell its a site I built). Is it possible that when one of the attendees tweets or links to the page my site could get a little love? If I impress my contact that is sending me this 'business' I know it will turn into more paying work.............. **Thoughts? Opinion? Is there a silver lining i'm missing? Is this a dumb move? ** Thank you for your time and any response! Matthew
Whiteboard Friday | | Mrupp440 -
Unnatural links
Realizing that there are several links pointing to my domain, and most of them I do not recognize, who seem to have been made by a competitor in order to hurt me in Google, how should I to proceed?
Whiteboard Friday | | soulmktpro0 -
Affiliate links with hash tags
We are setting up a brand new internal affiliate program for our site. When creating the affiliate URLs I learned that we can use hash tags (#) instead of question marks (?). I remember Rand did a White Board Friday years ago (http://www.seomoz.org/blog/whiteboard-friday-using-the-hash) saying that this was a better way to build affiliate URLs because it basically acts as a stop and/or canonical for the URL. We already have canonical tags but I was thinking of using this in hopes of getting a little extra juice from the affiliate links. Questions: Does Google still treat hash tags the same as they did 3-4 years ago? Does anyone see using hash tags as worse than something else, like a question mark? Thanks!
Whiteboard Friday | | costume0 -
External Linking and SEO strategy
I run a business where we offer music lessons in student's homes throughout a local area. We currently rank for phrases like piano lessons + city, or voice lessons + city because we have a page specifically made for each keyword + city combination. The result is a very spammy looking site. I'm afraid that eventually this duplicate content will be penalized especially when we move into hundreds of cities throughout the US. With that in mind, I came up with a system that would give each page original content specific to the keyword + city. Whenever we hire a new teacher the teacher must fill out a short teaching philosophy which will be displayed next to their picture on pages where they can teach. I go through the teaching philosophy and add a keyword or two for search engines as well. For example someone who can teach piano lessons in Los Angeles would appear on the piano lessons in Los Angeles page. This way I have some more original content. I am also going to systematically ask for testimonials from all of our customers which will then be displayed on the respective pages as well. Therefore the more teachers and students we get, the more content we have available on our site. With that said, I'm still trying to think of ways to make a better user experience with more specific content on each page. Recently I was looking through whiteboard Fridays and found this video: http://www.seomoz.org/blog/external-linking-good-for-seo-whiteboard-friday I thought it may be a good idea if I went out and found perhaps local sheet music stores and added them to my database. Then I would link out to them on specific pages, saying "this is where you can go to buy sheet music" or "buy a trumpet here". It would be a lot more elegant than that, but hopefully you get the idea. My entire site is database driven so as soon as I put the new stores information in the database it could show up on the instrument/city pages within 10 miles of the store, or something like that. I'm posting this for opinions. Is this a good strategy? Some of my worries are that these other businesses almost all provide lessons in their store, so they would be direct competitors. I also really don't want to detract from what I'm selling, which are lessons. I'm worried about conversion rates mostly. The positives to the approach though may be that I can get some good linking to these individual pages from these stores (if they'll link to a competitor), which is something that would be very difficult to do for these deep instrument+city pages. Also I'm thinking if I included the stores physical address then perhaps search engines would be more encouraged that the instrument+city page actually represents a local service. Any ideas and thoughts are greatly appreciated!
Whiteboard Friday | | BrianJenkins1