Sponsored Links on Amazon, help
-
So from what I can see CLickrive was discontinued by Amazon, replaced by a9. I have been asked by a client how they can get onto Sponsored Links near the bottom of a search query on an amazon page.
Now I can see from the amazon associates site that you can put widgets, display ads, product search links etc but there is no mention of 'Sponsored Links' other than:
SPONSORED LINKS
Sponsored links are advertisements related to your recent product search query or content on the page.
Sponsored links are always clearly labeled. When you click on a sponsored link, we get revenue. Generating additional revenue from sponsored links allows Amazon.com to offer lower prices to you - something we are dedicated to doing in every way we can.
There is no mention on how to actually be a sponsored link... I have read on various blogs etc that it is delivered by a third party network... no mention as to whom... thought Google but no mention of this on any information I can find on Google blogs etc.
Anyone have an idea?
Thank you
-
I know that Amazon shows ads from AdWords since they are considered part of the Google AdWords Search Network (not the Display Network). I haven't used AdWords to advertise on Amazon since late 2011, but I just checked out a Amazon product page and checked out the Sponsored Links. The URLs are being sent through A9.com, but the landing page had the "gclid" parameter appended to the end of the URL which leads me to believe that these are AdWords ads.
I had a lot of success advertising on Amazon product pages by offering the product cheaper than Amazon did and including the price in the copy of the ad. For example, a ping pong table was on Amazon for $300 and so I created an ad for the exact same ping pong table and listed it for $279. Even though my site did not have the reputation/credibility of Amazon, shoppers were more than willing to click on the ad to visit a third party site for a better deal.
Anyways, that didn't really answer your question, so if you want your ads to show up on Amazon under the Sponsored Links, I suggest setting up an AdWords account and choose the Search Network.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I easily no-follow my affiliate links?
Hi, I am in the process of setting up an affiliate marketing campaign for my site. I have done a bit of research and understand that it is safest in terms of SEO to add no-follow to the links from the affiliate sites. What is the easiest and simplest way to implement this?
Affiliate Marketing | | whiteonlySEO2 -
Person using expired domain and its links to drive traffic
Hi, I know about people using expired domains to drive juice to their primary site but what about people using AN expired domain as their primary site (totally changing that site into a trashy affiliate-marketing vehicle)? The site I'm looking at is thegunzone.com. It has, according to Semrush, almost 38K links. It used to be a legit 17-year-old firearms hobby site, and this is what it originally looked like: http://web.archive.org/web/20120213184627/http://thegunzone.com:80/ Here is its last page before it closed and the domain purchased by the affiliate marketer: http://web.archive.org/web/20170315084035/http://www.thegunzone.com/ It closed around February of 2017, and some affiliate marketer bought it and all its backlinks. However, all those backlinks, which were previously to various articles, are now directed back to those articles (which don't exist anymore) but the homepage, including Wikipedia links. Here's an example: https://en.wikipedia.org/wiki/Polygonal_rifling At the bottom, in the 7th Reference, there's a link to an article called " "Learning About Shooting . . ." but if you click on the original link, it just goes to thegunzone.com homepage. Again, the site's totally different. And there are just thousands of such backlinks to former articles that don't exist anymore but are redirected to this schlocky site's homepage (and it's passing its juice through too). My question is this: this cannot be kosher with Google backlinking policies, right? Is this prevalent on the internet? Why hasn't thegunzone.com been found out and its rankings penalized yet? And how do I report him? I see tons of other sites using this basic strategy too on search results with various hunting keywords. (Disclosure: I do own a hunting/firearms blog, but I don't do any backlinking at all.) Any help would be sincerely appreciated.
Affiliate Marketing | | HandyWoman1 -
What is the right way to link to your main site?
Hi, we have a system for tracking the leads that comes from a specific affiliate website. each affiliate has a unique tracking code. not only for affiliates that work with us but also for the SEO team has an affiliate tracking code so our bosses can track the leads and traffic that come from the activity of the SEO team. this means, links towards our website look like: www.mydomain.com/?t_src=campaign&t=AFF&t_cre=links&A=371 www.mydomain.com/?A=371 I have few questions about this: 1. This is the right way to link to my company site? How dose google crawl those link? It's can harm the link value? 2. What is my option to show my boss all the traffic / leads that our seo team brings to the site trough Google Analytics? Hope to get your support. Thanks in advance.
Affiliate Marketing | | JonsonSwartz0 -
'legitimate' link wheels
I was wondering what SEOMoz' thoughts are on the mega legitimate link wheel sites that are out there. TechMediaNet have been buying up massive news/media sites which arent really monetised (adsense) like http://www.space.com/ http://www.ouramazingplanet.com/ livescience.com and others and generating, admittedly good quality, curated content. Then seeding them with content with backlinks to their money site, toptenreviews.com which in essence is a review site with thousands of pages loaded with affiliate links no better than any of the other site out there. e.g. http://www.livescience.com/9755-bing.html due to the scale of what they're doing pretty much any keyword search i do with review in it (the last thing i wanted to purchase was a usb 3 hub) ends up with toptenreviews.com dominating the serps presumably due to the high PR the viral nature of the media sites are working with. Do you think Google will crack down on this, or do you think it's capitalism in action? TechMediaNet have invested millions in this project and just gotten another $33 million in funding recently.....
Affiliate Marketing | | idimmu0 -
How much SEO benefit am I getting from 'affiliate' links?
Hi all, We run lots of different campaigns with affiliates and as such they have links on their websites pointing back to ours. I was keen to know how much 'link-juice' these kinds of links are passing back to our websites or how much SEO benefit we are getting from them. The links have "?=affiliate" in them. Any thoughts would be greatly appreciated!! Many thanks! Rob
Affiliate Marketing | | RobertHill0 -
Tracking help
I attached 2 videos of what we are looking for and sort of explaining where we are at. Searching for a solution to this tracking issue, we have worked on it with what we know how to do, this is what we've come up with. Please understand we're just driving to the finish line anyway we can with hopes someone has found a better way to do it. Thanks In advance. trackingsources1.swf trackingsources2.swf
Affiliate Marketing | | chrishansen0 -
Does an affiliate link bring the same SEO juice as a standard link?
I wonder if affiliate links, like the ones offered by Amazon Associates program bring the same SEO as would a link to the same page without this additional "ref=..."?
Affiliate Marketing | | maciek-0 -
Passing link juice via aff links?
Hi All, I know there was a recent post on this subject but I'm wondering if someone could take a look at these links and tell me if there is any SEO value in them at all and if not, what would be a way to improve them that might not be too much trouble for the affiliate? This URL: http://www.premiermodelskin.com/the-products/blemish-treatment has a Purchase button that passes product data (price, quantity, etc) directly to the basket of the host site (the site we want SEO benefit to). Using a form method to this URL: <form method="GET" action="<strong>http://www.monushop.co.uk/products/premier/blemish-treatment.html</strong>"> Qty <select id="add" name="add"> <option value="1" selected="selected">1</option> <option value="2">2</option> <option value="3">3</option> <option value="4">4</option> <option value="5">5</option> <option value="6">6</option> <option value="7">7</option> <option value="8">8</option> <option value="9">9</option> <option value="10">10</option> </select> 15ml £16.25 </form> My question is, does G see that form GET action as a followable link? If not what would be a better method? Any feedback much appreciated.
Affiliate Marketing | | lovealbatross
Cheers
J0