Can I use The keyword "Facebook" in my Google Ad in Adwords?
-
Hey everyone,
I'm doing an adwords campaign and was wondering if I can use the keyword "Facebook" in Google Adwords Ads?
Thank you!
-
It is a brand, so would fall under the Trademark Policy, and will be held most probably and reviewed on a per case basis
http://support.google.com/adwordspolicy/bin/answer.py?hl=en&answer=6118
I say this not from experience, but because a Google Search with a few searches I did with Facebook resulted no PPC - So I assume Facebook has asked google to not allow this as part of TM policy - But a few queries like
"How to use Facebook" had a few advertisers.
So it probably is dependent on words used in conjunction and what you are selling/promoting - And I assume they always take the cautionary view, due to the competitve nature of these two companies
I also found some people in forums who said they were suspended for this.
Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wow, I can get a lot of Facebook likes quickly!
I did some testing with Facebook ads and resulting Facebook likes on target pages. And something is wrong! Just after creating the ad, before the ad was approved, I could get many likes on the target page without even seeing any traffic on server logs or google analytics. I documented my tests here. I repeated the tests 6 times, every time I could get tens of likes on the target page within seconds and without any approval of the ad. These pages have little traffic and there's no way these likes could have been natural! Everyone I reported was able to reproduce it, try yourself. A little update. I found others reporting un-expected Likes pouring... But at least they were "running" the ad, so externals to Facebook could have seen it and decided to Like it to later offer "liking" service as reported from this fellow. But in my case the ad was not approved... So... Who can see it beside me and Facebook?
Social Media | | max.favilli1 -
Is it important for SEO that YouTube and Google + be used under the same Google Account?
Hello - I have a client that has their Google Plus and YouTube under separate Google accounts. My thoughts are that it'd be best for SEO and awareness with Google that their active YouTube channel to be under their active Google Plus account. My question is: Is it recommended for SEO that we upload the videos to her prominent Google business account (they only have about 100 subscribers)? If we did this we would delete them from the other account to avoid dup. content. We are in a position where we can make this change easily if it is recommended and good for SEO--which I would think it would be. So we would like to know now if we should make this change before we grow the YouTube channel further, or if we should leave it how it is. Any insight would be very helpful! Thank you!
Social Media | | dirigodev0 -
Facebook Reach on Post Just Spiked!
Yesterday I put a post with a photo on our company Facebook page Normally our reach on a post is 500-600 out of a list of 77,000 followers. However, since posting this one yesterday afternoon, our reach has hit almost 9,000! The only thing different with this post vs. any others we've done is that I put a text link for the company name back to the same Facebook page that the post was put on. I didn't intend to do this, it's just that when I started typing in our company name, Facebook suggested making it a link, so I thought, why not? I'm thinking somehow that made it appear in more people's timelines than usual. We posted it the same time in the day as every other post, and this was the only thing unique about it. Any thoughts?
Social Media | | GenesisToday0 -
Instagram - Any ideas how this can be used for SEO?
If indeed Google does use social signals for ranking factors, how would you go about using Instagram for SEO (if it's even possible)? Thanks
Social Media | | activitysuper0 -
How to coordinate blog, facebook and twitter.
I have a small law firm with a website including a blog, as well as accounts with Twitter and FB. I usually write a blog on the website then reference and link to that blog from twitter and FB. I also do short blogs that are basically links to other interesting articles about my field, and link to those as well. Is this helpful or correct from he perspective of SEO for the website? Is there a particular way to do this? I have much to learn so any comments are welcome. Many thanks.
Social Media | | NCCompLawyer0 -
How to promote a blog after Penguin and the Google blog update
Hello, I have a question, or maybe a discussion. I'm wondering what the best way is to promote a blog from Blogspot or Wordpress nowadays with Penguin and other Google algorithm updates? Looking forward for your answers. Regards, Thomas
Social Media | | ThomasH1 -
Google News Application
I am wondering what I can do to get my site into Google News. I have followed their guidelines but had my site declined. I have a news sitemap, a staff page, a contact page with all info provider, etc etc. But my application was denied. One my largest competitors just got accepted so I would love to get in.
Social Media | | NoahGlaser780 -
Buying Facebook Shares?
Would it be considered buying links if you asked your Facebook fan base to share a specific product page, and by doing so they will be entered to win a drawing? How would Google look at this? And could we expect a significant increase in rankings as a result? Or would it just be a temporary "what's trending?" boost you think?
Social Media | | JerDoggMckoy1
