Does anyone else get a crazy amount of misdials to your AdWords call extension?
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Not sure how many people here also do PPC, but I thought it couldn't hurt to ask.
Since we added a call extension to one of our AdWords campaigns a few months ago, we have gotten a crazy amount of misdials/wrong numbers. I'm wondering if anyone else has experienced this.
Here's what happens:
We choose one of the numbers we own, say 888-123-4567, and set it up so it displays ADWORDS on the phone's screen when it rings. This way, our customer service and sales reps will know when they are taking an AdWords call.
We type that number into the call extension settings. AdWords then assigns a different number to us, which will appear on our ads and forward to our number. Say it's 888-234-5678.
Then for months, every "ADWORDS" call we get is someone trying to reach a different company at 888-234-5679 or 888-235-5678. In other words, the number they're trying to dial is one digit off from the number AdWords assigned to us.
When we first reported this to AdWords before Christmas, they simply assigned us a new number. It did not help. Now we just get misdials for different companies.
So are we alone in this wrong-number phenomenon?
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I've been using phone extensions for dozens of clients, some generate thousands of calls per month, and I have never experienced this problem. Are you routing ppc calls to a separate phone number? I would investigate your own phone number. How long have you had this number? Are you sure people are misdialing the adwords phone number? .....or could they be misdialing your ppc phone number? Did your phone number previously belong to another company? Try routing your ppc calls to another phone number and see if the problem persists.
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