Linkbuilding without blogging?
-
I am looking at starting to do some link building for my site. I have already done directory listing. What are my options for link building without blogs? Things like Wikihow?
-
That is exactly what I was looking for. Thank You
-
You should check out Point Blank SEO, they have the most complete listing of link building strategies out there:
-
Some of that really depends on the industry. For one person a link from Vanity Fair in a directory would be awesome, and for other people it wouldn't help at all but a link from Geek Dad would make their day.
-
Your best resource is to use Open Site Explorer to research the backlink profiles of your competitors. Grab the URL of someone in your area that does what you do, put it into OSE, and download the list of URLs it spits out. THIS is your "list" of sites that you need to use to get links from.
Like I said, a link from about.com or wikihow.com aren't going to count for much, because anyone can get a link from those sites. Building links doesn't mean just going out and filling out forms to list your site on directories or going to public article sites and putting in articles that link to you. Because of that, you'll be hard-pressed to find a list of sites like those that you could use, because there aren't really any SEOs out there who would recommend that tactic.
Check out what your competitors are doing - that's your best source of relevant links for your particular business.
-
Before I look at the quality of the site, I need to know what sites I should be looking at. I can't find any sort of resource for that. For personal use I search the web on a regular basis and have used both about.com and wikihow.com. I know there are other sites like that I have not used. Is there any list out there of sites like these?
-
You've got to look at the quality of the site and how it's going to "count" if you get a link. Anyone can get a link by setting up an about.me profile... so while you've got a link, it's not going to be as valuable as one that you earned with good content.
The source of the link matters, as does the context.
It's not just a numbers game anymore - you've got to get links with real value. Typically, if it's a website where any Tom, Dick, or Harry can get something out there with a link on it, it's not going to be a very valuable link.
You want links from relevant sites, and you want them to be from sites that you can't just go fill out a form or publish a post on.
-
We will be working on blogs in the future. Right now I am looking for alternative ideas such as WIkihow. Is it better to try Wikihow or about.com? What are the other comparable sites?
-
Yup. That is the same stuff I have read everywhere. Was hoping for something different.
-
When you say "without blogs" are you saying you don't want to use other blogs as a resource for possible links, or you don't want to create a blog for your own website?
There's a big reason that so many SEOs will talk about blogs when they're discussing linkbuilding. If you can build up a relationship with a local blogger, it's fairly easy to get them to write a post about your business/product (depending on what industry you're in, obviously).
If you don't want to have a blog, you'll need to carefully examine the content on your website. Using a blog lets you write extremely specialized content, so it's easier to share that content and get links. It's all about being useful and unique. If you're not going to have a blog, you'll need to make the content on your website even more awesome, because if it's just like all the "other guys" that do what you do, there's really no reason to link to you over the other guys.
But, that being said - check out your competitors using OSE and see what they're doing. That's going to be your best gauge of what you should go after. Check out Garrett Finch's Link Prospector, it's pretty awesome at helping you come up with a good starting list of targets.
-
Have you read the Link Building section of the Beginner's Guide to SEO at http://www.seomoz.org/beginners-guide-to-seo/growing-popularity-and-links ?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it a good idea to create a blog that offers quality content but also passes PageRank to sponsors
I am a part of a business networking group that has lots of members who services home owners (a/c repair, plumber, home inspector, etc.). I am thinking of starting a blog to help home owners be better informed how to care for their homes. I would like to ask for sponsorship from the people in my group. I would also like to invite them to post on the blog as a way to improve their SEO. Would posting on this kind of blog hurt, help or not affect their SEO? Would this violate Google's policy of selling links that pass page rank as described here: https://support.google.com/webmasters/answer/66356?hl=en.
Link Building | | aj6130 -
Do I need to use rel canonical in a blog?
I work at an ecommerce site and we are in the process setting up a blog. Do I need to use rel canonical what talking about a certain category? If I sell widgets and write a blog about widgets should I use that tag? Or is there something else I should do?
Link Building | | EcommerceSite0 -
Focus on guest blogging not working; what's the best quick fix?
I have always used strictly white-hat SEO tactics, targeting long-term results, my main focus being on quality guest blogging. I have been working on a site for around 6 months, and I started out with my keywords ranking very well, but very little traffic was coming to the site. 2 weeks ago I expanded my keyword list considerably in an effort to drive more traffic, but last week my keywords all took a nosedive. My client wants an answer by Thursday. I know there's no quick fix, but what's the best way to quickly get my rankings back up and serious traffic to the site? Any suggestions would be greatly appreciated!
Link Building | | whiteonlySEO0 -
Blog. vs /Blog
I need to be able to explain to a client the difference from an SEO perspective between Blog. vs /Blog. www.website.com/Blog vs Blog.website.com The client wants to know which one will help there website with SEO. I belive both will but /Blog will more. I'm looking for a tangible answer only centered around this subject. Thanks,
Link Building | | cfield_splashmedia.com0 -
Auto Blog Content
Hi i was thinking about to build auto blog website that will post about twice a day auto generated content related to my keywords that im trying to rank for. and for inbound linking, i will write original articles with a keyword anchor text, and will link to auto generated content for that keyword? so my question is: is it good idea to link from original content to auto generated?will it help my rankings ? Thanks
Link Building | | xverticle0 -
Nofollow blog links
Does a nofollow blog link pass any link juice back to the site the link is pointing to?
Link Building | | azguy0 -
Linkbuilding on deep Blog pages
So I think I've got a good strategy going but wanted to get others feedback on it... I've been link building on a lot of blogs via reviews and giveaways. Frequently, these blogs give my posts limited exposure on the Home Page because the posts quickly get buried by new posts and eventually pushed off the home page to the "older posts" pages. Sometimes, reviews never even touche the home page because they live one level down on a "reviews" page which typically has 0 inbound links and low page authority. In these cases, I will use OSE to find the blog post with the strongest back link profile and request a link on that page instead. Typically, these posts are 2-3 years old so the bloggers are usually happy to give an old page some action. I'm a bit concerned though..Since these pages are frequently old, their content has not changed for years. Essentially, the pages have gone stale. Am I getting any benefit from these links? They typically have the 2nd best Page Authority on the Domain, but I'm wondering if the lack of fresh content kills all the value.
Link Building | | znotes0
