Crawling of Social data
-
Just a quick inquisitive question.
Websites like Facebook and Twitter arent public, they obviously allow a page title and snippet of account info in search results. So how are is social metrics gathered as regards to Tweets or Shares or Likes etc. in crawling data gathering?
Would this give some insite how best to share social media too?
-
Actually, there is a fair amount public from each site. Here are some of the partners that Twitter has where you can access this data (in addition to going through the API yourself) https://dev.twitter.com/programs/twitter-certified-products/products#Certified-Data-Products.
Facebook also makes available ways for a person to see and show off how many likes their page has, for example (see http://developers.facebook.com/docs/reference/plugins/like-box/ for a plugin you can use). Here are a bunch of other things Facebook makes available through an API, either for getting data from or pushing data to Facebook.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I add Social media icons?
On this website, https://www.legaltranslation-dubai.com/ they are putting social media icons at the end of the page, how can I make it on my website? is it by plugin or code? Thanks
Social Media | | Ammroo0 -
Is it possible to get demographic data for a certain section of the website and only that area and not the whole site? Tools? Analytics? Suggestion.
I have a /blog/ section of the site that we would like to have separate demographic data for. But I am unable to figure out the way to create it in a custom report. Is there steps I need to include?
Social Media | | rumster0 -
Does Social Media hold value with SEO? If so then how?
Hey So I've been doing some research and it looks like theres a "human authority" and a "Page authority". I dont know if it is still relevant or if it has all changed because of Panda. Does social media still hold any SEO value? Do social media platforms like Pinterest and Youtube and twitter drive any valuable Anchor texts to your domain boostin your domain's authority or the page that it is linking to's authority?
Social Media | | rpaiva1 -
Social signals: are they weighted differently?
I know social signals affect your site's ranking: but does it make a difference whether these come direct from your website (eg, people click on the Facebook button on a page, which is then posted to their own profile - ie, they create their own post) or whether people are share/like a post you have created on your Facebook account which contains a link to your website. Are they seen as equally as useful/important?
Social Media | | SuperCooper0 -
Does a 301 retain social actions
I just changed the domains on one of my largest and oldest sites for branding reasons. I have the 301 set to keep the page structures and all. My question is will the "likes" and shares and etc be kept via the 301 or will they have to be reacquired?
Social Media | | Atomicx0 -
Slow Website Crawling
My URL is: aa-rental.com
Social Media | | tanveer1
I lost all of my ranking in google organic since Sept. 26th. I have resubmitted the site to google. But the site is indexing very slow. It has crawled 125/400 pages and it is just not crawling any more pages since two weeks ago.0 -
Is using a platform to automatically cross post on the social bookmarking websites good or bad for SEO?
Is using a platform to automatically cross post on the social bookmarking websites good or bad for SEO?
Social Media | | Melia0 -
Social Media Approaches for a Pest Control Company
Hi Everyone, I am working with a pest control company that is looking to branch out into social media. Their primary goal is to connect with their existing customers to improve retention. The secondary goal is to potentially pick up new clients. With that said, I wanted to see if you all had some ideas on things that they could tweet/facebook about on a regular basis? Posting about bugs on a daily basis gets pretty boring. I know Rand has been talking a lot lately about not being so narrow, so maybe we should talk more about general home improvement? Any thoughts or ideas? Thanks! EDIT: I should clarify that this is a company that has maintenance plans. You don't call them only when you have a problem. You sign up with them, and they treat your property every 3 months, or whenever you call. Only about 2% of their customer base is one-off phone calls to fix 1 problem and never come back again. I don't think their existing customer base will have any issues with Liking them on Facebook or following them on Twitter. The initial plan is to incentivize them to do so, but once we get the like/follow, we want to continually be in front of them with interesting content, contests as Jay suggested, etc.
Social Media | | brianspatterson2