Does Google look at Domain Registrar owner information when counting links into a site?
-
Question: If the domain registrar owner info is the same on two websites, will Google/other search engines discredit any linking between the two sites when calculating page rank?
We have two company sites. One is our main ecommerce domain which we have been linking into from information domains in the past.
We recently cut ties with the company that hosted them for us and wish to host them ourselves to preserve the inbound traffic. We are worried, however, that the traffic will be discredited now that we own both domains.
Thanks for looking!
-
Google has trended towards devaluing links between domains with "Administrative Relationships." It's a good bet that they can figure out you own both domains.
That said, it's only a devaluation. The links still count - just not as much. Think of it more like internal anchor text from your own site. Like Nakul said, since it's only one domain, you're not going to suffer a "link-wheel" scheme penalty or anything similar. It's natural and normal for sister sites to link to one another - even groups of sister sites. But the links likely won't help as much as external links form outside sites.
-
You are correct. Ideally, we'd be building information sites where consumers could get real information regarding our brand and our products.
I like the idea. We'd be bringing traffic to our main e-commerce site regardless of what Google thinks due to the fact other sites would link to our information, our reader base would be interested in our information and therefore take a closer look at our products,and more.
Thank you for the suggestion and your answer.
-
Right. We would not be hosting the site on the same server as our ecommerce website. We just want to confirm whether or not domain owner information has any relevance to SEO.
So you're saying that Google might or might not look at domain owner information, and it might play a small role in SEO rank, but to have a differing linking C-Block is much more important.
Thank you for your answer!
-
I'd also recommend to look at your blog not just for SEO reasons as a link that helps towards SEO, but as your customer acquisition and brand awareness tool. The SEO Benefit is a freebie (maybe an essential freebie) that you get out of it. So if you think of this blog with this attitude, you'll end up building a great blog with tons of content, great readership and so on.
And to directly answer your question, honestly since it's just 1 domain name, I would not worry about it too much. As donford set, you'll technically get a little bit more value if this blog was hosted on a different Class C IP. Other then that, I wouldn't worry much about changing registrars etc. Not a big deal, however if it bothers you and you'd like to shift the domain to a different registrar, that's okay as well. Again, I would not stress much on this small issue.
I hope this helps.
-
Hello,
Google certainly looks at some register information. Its been long known factors like domain age, and length of ownership have some bearing. About 8 years ago Google became a domain register which now allows them a better level of access to the domain whois information. One may also deduce that with the Panda and Penguin updates seeing Google cracking down on link rings, spam sites, that Google is certainly using this information.
I laid out that information for you so I could say this. Even though Google may know you are the same owner of multiple domains, it is very unlikely that you'll receive any sort of extra penalty for operating 2 sites from the same server. However, remember that page rank and domain authority relates to linking C-Blocks, and being on the same server would reduce that link metric by 1 domain.
Hope that makes sense
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Guilty of keyword cannibalization. What's the best way to fix it without losing link juice?
Hi guys, I'm new here but I already spent hours reading the forums. I didn't post before because I didn't feel the need to, but today it's different. I don't want to take fixing steps that are not optimal for my website situation. So here's the problem : I am working on an affiliate website that is growing day after day and is already profitable. It is not by any mean a thin affiliate site. It's a french language website with product reviews on it. Right now there is 1 main page (hero page) per review in which I describe the products, put affiliate links, present useful information, etc. These pages have a good word count and I am targeting 1-2 main keywords on them which I consider a good practice. Couple of months ago I decided to add a product page for each one (normally it's 5 products per review) so I added 5 more page per review, targeting product names as new keywords. Problem is that : Product names are very similar to the main keywords (keyword cannibalization problem) There is very little added information on the product page when you compare it to the hero page (too thin) A lot of information is repeated on each of the product pages. I think this is bad. So I decided to keep only the hero pages to keep more link juice, avoid keyword cannibalization, improve page authority and get more content on one single page (only information that was not repeated have been added to hero page). I removed ALL THE LINKS to product pages (from the hero page). So now for my questions : Is it better to keep the product pages in my sitemap or to delete them right away? Is it better to let the product pages die by themselves over time or to 301 redirect all the product pages to hero page to keep link juice? The next question is a bit more complicated. Hope you guys understand what I mean. Considering that product pages are now gone, this will for sure weaken my bounce rate % because only hero page with good/deep information will be accessible to visitors (there is not a lot of internal links in each review, except to other, RELATED reviews). Is setting up goals in google analytics + telling google that it should consider a click on an affiliate link as a NEW PAGE VIEW (like it would act for a click on a link of a product on my own domain) will help for SERPs and SEO?? Or it will just help ME to see a lower bounce rate and setting goals? In other words, is tracking these links and let google see them as new pages clicks will help for the page rankings or not? Because from what I am understanding, a good bounce rate helps for rankings. If the changes made to avoid keyword cannibalization work, when could I potentially see the effects/benefits in the SERPs and trafic?
Affiliate Marketing | | benoit_20181 -
What's the best way to go about making Duplicate Content Pages on my domain for affiliates?
Hello, I would like to make a bunch of duplicate pages of my site's Home Page, that way affiliates of mine can have a page of their own with links specialized to themselves littered throughout the page. What's the best practice going about this without jeopardizing domain authority from tons of duplicate content signals firing off?
Affiliate Marketing | | Benavest0 -
Linking from High Authority Sites
Dear Mozzes, We're running a property portal for real estate classifieds which receives around 300.000 visits monthly. PA 47 DA 37 Mozrank 5,3 MozTrust 5,8 PR 4 Apart from our real estate classifieds we are producing proprietary trends and statistic, a rare commodity in the country we operate. Luckily we are about to enter into a partnership with one of the leading newspaper portals in the Country, appreciating PAs in the 80-90s. In this coming partnership we will provide: 1. Market statistics, which we can imagine as a chart followed by our logo and a "Powered By", which shall link to our site. 2. An in-framed part of our site in their portal where we list properties for sale, that will carry affiliate strings. In order to for us to get the maximum link value of this high authority site, how should we build the integration and linking? We've looked at similar examples here http://realestate.money.cnn.com/ here http://realestate.money.cnn.com/NY/New_York/ or maybe like the Simply Hired logo here: http://money.cnn.com/ Advices here would be super appreciated. Thanks Eric
Affiliate Marketing | | PropertyPortal0 -
In what ways would an affiliate site be okay with Google?
I know Google has slammed affiliate sites hard. But affiliate marketing can be a real business and had an idea for one, but I would like to know if ALL affiliate sites are looked at as evil in Google's eyes, or if it's just those with thin and duplicate content in the product descriptions. I know they want brands to come up ahead of affiliates of that brand, and that makes sense. If I sold Acme Widgets products, Acme Widgets itself should come up ahead of my site. But what if the site sold widgets in general, with the term widgets not a branded keyword? If all product descriptions are unique and well-written content, on a site that is high quality, would it still be downgraded by Google just because there are affilate links in it? I guess overall the question could be boiled down to, are affiliate sites hit because they have horrible content or because they have links to affiliate programs in them?
Affiliate Marketing | | bizzer0 -
Will giving a blogger an affiliate url to my site reduce her links' seo value to me?
If a blogger were to write a post about one of my products and link to my product page, would giving her an affiliate url to link to rather than the normal link spoil the seo value of the link? So instead of mysite.com/product-one it would be mysite.com/affiliate/blogger/product-one Google would think... this is a transaction not a vote of confidence?
Affiliate Marketing | | Brocberry0 -
A subdomain or a new domain?
Hi all Mind it I pick some of your brains for a second opinion on something.... The current situation is thus: I have a fashion website which has over 10,000 free articles and videos, support forums with thousands of posts and user blogs. Also on the site is an affiliate store which is built using datafeedr. The store has about 90,000 products from hundreds of retailers. The goal of the site being a one stop fashion community site where people can get information, chat with other fashion fans and then use the store to search all the fashion sites at once. The problem I am having is despite endless seo work it is proving very difficult to rank the domain for even terms with low competition (We are used to ranking our clients for very competitive terms, often with several hundred million competitors including government websites, bbc, wiki etc). After testing we have come to the conclusion that it's the duplicate content in the store which is hindering our progress. Despite the exact layout of the store being unique, there is no original content on the product pages. There, we have decided to remove the store from the current url and on to it's own site. The question we have is would putting it on store.domain.com still hinder the main site? I recall reading that google are considering the subdomains and root domain as one these days, or if we were to put it on samedomainname.net would google then consider us to be sending users to another website? From a branding point of view I would favour the store.domain.com approach but the .net approach could be easier. Finally, if we were to move the store we have about 45,000 pages indexed which would all return 404's so I guess it would be best to set up 301 redirects from the old url to the new? Many thanks
Affiliate Marketing | | Grumpy_Carl0 -
Big Affiliate Site vs. Small In House Software For Link Value
Hi, I have a client who sells consumer products and is interested in affiliate advertising. Of course, they can get set up with something like CJ.com. They are also interested in possibly using some third party software to take their affiliate effort in house and be able to offer publishers simple urls. The idea is that this might help the link profile for SEO as well. Here are my questions: Does anybody have any experience with the complication level associated with third-party software for link value path? So, relative pluses and minuses. Can anyone recommend an affiiate software that is reliable and easy to use? Any opinion on one big site to go with... CJ, GAN, someone else? Thanks!
Affiliate Marketing | | 945010