Facebook Likes, What are your thoughts on people begging for them?
-
Hi There,
I'm seeing more and more businesses (especially small businesses) setting up Facebook pages and then almost begging people to like them with lines such as "lets see if we can get to 200 likes", etc etc.
What are your thoughts on this does it really help and do you think Google will find a way to not count them as spammy?
-
I think that if you can't naturally get likes and have to ask for them, then there's bigger business issues to address. But given that they can't make a value proposition as to why I should like their page, I don't expect these people to be smart marketers.
-
I don't like to see people asking for likes, it does sound kind of desperate. There are also lots of groups on Facebook where people help each other out by liking each others pages. In fact, I think there are even groups on linked in geared around getting people to like each other.
On balance, most of the people I have spoken to don't like to be asked for likes. The want to like a page because they like a page.
As far as I understand it, likes, plus ones etc don't really count for a great deal in social signals. Shares, retweets are believed to carry more weight.
I've attached a link to an interesting article on social signals, breaking them down into post, comment, vote (like, +1), reshare and bookmark.
http://socialmediatoday.com/danaraam/1233876/google-social-signals-map-you-didn-t-know-existed
Hopefully this will give some food for thought. I think we need to keep a close eye on social signals.
I will say though, that I pulled off an interesting report on a client the other day and found a site with low DA and PA but had been +1'd a few times (and liked) and it was surprising higher up the rankings than sites with far higher DA and PA and better on page reports (A's and B's)
-
"What are your thoughts on this does it really help and do you think Google will find a way to not count them as spammy?"
This really is not "spammy" possibly not the best marketing tactic, but hard to call it spammy, as this person most likely only has a base of friends and family anyway. So it is well within the "community" basis Facebook rules are based in.
But I do agree, that this is not a tactic as what "value" is this business providing by posting this to users - What is the reason they want to get to 200 likes, and how can they tie that to a campaign would be a way I would look at it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am wondering if there is a way to recapture the manager's position on Facebook Pages.
If this is a duplicate I apologize. Our employee had a client's business page tied to their personal page. This person is now a former employee and closed their personal page. That leaves us without full capacity on this client's Business page. Is there anything I can do? Or is the only way to reclaim manager status to start a new page?
Social Media | | HogWild0 -
What is the best way to promote a blog like blogsport or wordpress?
Hello, With the recent algorithm changes of Google I am wondering what the the best way is to promote a blog like blogspot or wordpress? Looking forward to your answers! Regards, Thomas
Social Media | | ThomasH0 -
Anyway to analyse Facebook Success?
Great news, yesterday we had a nice big spike of referrals from facebook, GA shows them all going to a certain article (an online magazine type site), but only shows them as coming from /l.php (Report: Traffic sources->referrals->facebook.com - secondary dimension landing page) Nobody in the office did anything with facebook and that article, so it must be a visitor; any ideas how we can find out any more details about who or why? It would be great to be able to reproduce as in the 4th April saw more FB traffic to us than March!
Social Media | | Fammy0 -
Facebook Timeline Apps
Hello, I was just wondering pretty much what the difference between a static HTML page for your timeline is and what the apps are. Is this something that is going to be wildly popular. What should one focus on when creating these static pages or custom apps? It seems like outreach and insights is going to be big for Timeline as well. What are the best practices for switching over in a timely manner while staying somewhat slightly ahead of the game?
Social Media | | imageworks-2612901 -
Google plus, Twitter and Facebook link - does it help?
Hello, I was wondering, does it help if I publish a link to a new page on my website on my Facebook-, Google + and Twitter-Account - even if noone reposts it? Thanks Polyniki
Social Media | | polyniki0 -
Promoting a Facebook Contest
Hi, Mozzers- I'm running a contest for a client of mine via Facebook - http://www.facebook.com/barrettmoving. The prizes are great an iPad2 and an iPod Touch! The contest is pretty cool too. Basically it's a papercraft / travel thing that appeals to a wide range of people. Anyway, here's my question - I've started promoting the contest via social media, the website, online contests...like to get to promoting it on relevant blogs too. I'm in the beginning stages. Any other ideas? Has anyone had luck with PPC or FB ads? Thanks in advance! LHC oVThP5PcRvo
Social Media | | lhc670 -
Facebook etiquette
Should you post on competitor's facebook page, I had an opportunity to recommend a client site for their services. The facebook page was a holiday company, they only offered hotels & apartments, the post asked do they do villas and they responded with "no" and wished them luck. Should I have posted a link to our clients website or facebook page?
Social Media | | iprosoftware0 -
Buying Twitter/Facebook Followers
So i have a client that sends me a link once a week about buying followers for social media profiles. Each time i tell him if it seems to good to be true... then its too good to be true! What are your guys thoughts, experiences, feelings? Here are a few examples: http://www.targetedtraffic.int.tc http://www.fbfandamonium.com
Social Media | | kchandler0