Do these types of profile links gets indexed typically?
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Recently set up some profile links on high domain authority sites like Twellow and Manta - could I get some opinions on whether these links typically get indexed and pass value please?
Also any tips on how to find profile links that do pass value?
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Gosh..thank you very much for all this. Super helpful info!
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To determine whether the profile links are indexed, do a site search using your profile link on Twellow or Manta. I picked a random business on Manta "Romana Cake House"
Attached is a screenshot of the site search which shows that the page is in Google's index.
The second screenshot shows a brand search (history disabled, incognito) for "Romana Cake House" and it shows the Manta listing on the first page.
Any of these listings will most certainly strengthen your NAP (name, address, phone number) and help with local search results for your business.
Do these profile links pass value?
I ran the profile link through open site explorer and that page does have page authority and the link to the company's website on that page DOESN'T contain a "no follow" tag, so the profile link is saying, in a way, "I vouch for this business"
You should also see if you get any referral traffic from these sites in your Web Analytics tools, but so far, with Manta at least it looks like the right move, especially if it can get you a SERP on the front page for your business name that could push down another, not so nice listing about your business.
Hope that helps.
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I know that a lot of these links are no-followed, however one thing that we always stress with all of our clients if they are going to be on any network from Manta to Facebook, is that they have a clean and accurate profile and actively update them at least once a week. This show's not just Manta that we're using it for value but it shows users that we're actually on the social network and not just a spammer trying to get links.
Remember the one core thing to Google is they like fresh content and they like content that is not spammy, so the goal should always be to look as if "human" as possible. We believe that social profiles that are updated regularly do factor into the algorithm and increase the positioning of that social account, thus giving more value to it's links. Again, no scientific research has been done...but it's a general belief that we have.
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