Improvement in rankings then site dissapears from SERPS?
-
Yesterday I saw significant improvements in rankings and the first page resulapp for several keywords appeared to have changed and included my site. Today the results appear to have reverted back and my site is nowhere to be seen. At least before I was in the top 100 but now I'm nowhere?
-
Unfortunately, all we can do sometimes is to keep marching forward and observe. If no improvement comes at some point, then more answers need to be sought out.
-
Yea it's still in the index. Its about 6 months old but I've only been working on it the last couple of months. I guess its just a waiting game.
-
My best suggestion is to give it a bit of time to see what happens. How long has the site been up? If it's been a short while (relatively speaking) it can take longer to stabilize.
Alternately, have you done a site: check to see if it's at least still in the index?
-
Should I expect my site to bounce back at some point? I've been link building but via guest posts which as far as I understand is white hat. I've been careful to vary anchor texts and use url/brand linking. I think if it was an anchor text penalty it would apply to that specific page. It seems odd the site is not returned in the SERPS for any keywords whatsoever.
-
Until a site reaches a point of stabilization, rankings could very well fluctuate. Many reasons can cause this.
1. Search engines continually test different results.
2. More than one algorithm has to be processed and they don't all update on the same day. So one algorithm may assign a certain ranking value, and another may alter that.
3. An algorithm update could literally change the landscape overnight. Even that could be temporary since updates are followed by real world reviews of their impact, and adjustments can be made.
4. Other sites in the system for those phrases could have had significant changes to their SEO or the way algorithms view those as well.
For all of these reasons and more, this is why short term evaluations are difficult at best to understand, and trends are more important.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ecommerce category pages & improving rankings
Hi Moz 🙂 I work on an ecommerce site & am getting stuck with how to improve rankings on category pages. I have a competitor who writes loads of content for their category pages under tabs & they perform very well. The content isn't particularly helpful, more about their range and what they offer. I have tested adding similar content under a tab to some of our category pages - with some performing well & others not as well. I know this isn't ideal, and I'd like some help with an alternative. Does anyone have tips on improving rankings on category pages? I don't have much control on the layout, this is controlled by our parent company which restricts us. I am researching writing user guides, but these will be on other pages not directly on the category page & the way we have to add them is a lot of manual work for our webmaster, so I can't get them up as quickly as I'd like. I have seen REI have a small bit of content at the top of their pages that link to guides e.g - https://www.rei.com/c/static-and-rescue-ropes But obviously their domain authority is so high already, that they don't need as much help as me 🙂 At the moment I have some new Chair pages I need to rank, these are competitive and any ideas would be great 🙂 Here are some examples: http://www.key.co.uk/en/key/ergonomic-office-chairs http://www.key.co.uk/en/key/executive-office-chairs Thank you!
Intermediate & Advanced SEO | | BeckyKey0 -
Review of our site
Hi Moz-Fans 🙂 I'm doing SEO for about a year now and have a new site to which I do not know where to improve any further. The main keyword is "Webdesign Freiburg" and the site is werkzeug - kasten . com Anyone want to have a look into and tell me what might bring us from page 2 to page 1 on google? Thanks a lot Marc
Intermediate & Advanced SEO | | RWW0 -
Why I am loosing my ranking?
My website is lonestarperio.com, I am loosing my website ranking, Is SEO agency doing any black hat SEO or doing anything wrong to my website?
Intermediate & Advanced SEO | | bondhoward1 -
Will an inbound follow link on a site be devalued by an inbound affiliate link on the same site?
Hey guys, quick question I didn't find an answer to online. Scenario: 1. Site A links to Site B. It's a natural, regular, follow-link 2. Site A joins Site B's affiliate program, and adds an affiliate link Question: Does the first, regular follow link get devalued by the second affiliate link? Cheers!
Intermediate & Advanced SEO | | ipancake0 -
Is Video Sharing sites is still useful for SERP ?
Well I am not talking about the audience views, i am asking whether it is good for submitting videos to multiple video sites for backlinks and any sharp movements for the keywords. I seen most of the sites are nofollow which is not useful but for the link diversification is that something good ?
Intermediate & Advanced SEO | | chandubaba0 -
On-Site Optimization Tips for Job site?
I am working on a job site that only ranks well for the homepage with very low ranking internal pages. My job pages do not rank what so ever and are database driven and often times turn to 404 pages after the job has been filled. The job pages have to no content either. Anybody have any technical on-site recommendations for a job site I am working on especially regarding my internal pages? (Cross Country Allied.com)
Intermediate & Advanced SEO | | Melia0 -
Blog - on the domain or place on separate site, now that Panda ranks for bounce, TOP, depth of visit
Over 10 years ago, we decided to run our blog external to our main website. contrary to conventional wisdom then, we thought we’d have more control/opps for generating external anchor text links, plus working in a bona fide blog software environment (WP). As we had hoped, the blog generated alot of strong inbound links, captured inbound links of it own from other sites and I think, helped improve our SERPs and traffic. Once the blog was established and with the redesign of the website, we capitulated, and finally moved the blog onto the main domain. After reading a number of pieces on Panda and the new reality of SEO, sounds like bounce rates (in particular), time on page, and other GA measures may have a more profound influence on google rankings now. Given that blogs are notoriously for high bounce rates (ours is), low time on site, depth of visit, seems logical that it adversely affects our site averages for the main domain). Is it time to re-consider pulling our blog off the main domain to reassert the ‘true’ GA measures of the main domain? I guess it still gets down to the question... is the advantage of all the inbound links to the blog on the main domain of greater value than moving the blog off-site and reasserting better 'site stats' for google's pando algo? Thanks.
Intermediate & Advanced SEO | | ahw0 -
Migrating a site
Hello, I have what a I think it's a noob question.. I have a medium size website and need to put it into maintenance for the next 2 months, and afterwards activate a completly new site. My client asked me to do this, cause the same people whoe run the constant flow of information on the site, are the ones who are going to develop the new site, so he wants to just close it out So... what are the steps for doing this with minimum impact on any SEO advances made this past months?.. How do I tell the search engines, Hey, just under maintenance for a while....then... i'm back in the game but this is my new structure. and the old one should go here
Intermediate & Advanced SEO | | daniel.alvarez0