Title Tag
-
Is there any value in adding semantically similar words in the title tag? For instance, I have an alcohol rehab website www.alcohol-rehab.ltd.uk, I offer local search pages too.
Would the title tag "Alcohol Rehab Bedfordshire | Alcoholic Rehabilitation Clinics Beds" Be more valuable than "Alcohol Rehab Clinics Bedfordshire | www.alcohol-rehab.ltd.uk"
And is is worth while having the url in each title tag?
Also is it worth while (seo wise) writing a description tag for each page, other than for a call to action that is?
-
Hi Tiedoctor,
Yes, here you mentioned two title Tag's
1) Alcohol Rehab Bedfordshire | Alcoholic Rehabilitation Clinics Beds
2) Alcohol Rehab Clinics Bedfordshire | www.alcohol-rehab.ltd.uk
According to your business "Alcohol Rehab" is the targeted keyword rite.
According to search engine rules if you a domain having the targeted or mostly likely keyword as a domain name then search engines will give you the preference to that domain.
And i did little bit change to your Title here.
In these two titles " 1 " (Alcoholic Rehabilitation Clinics Beds | Alcohol-Rehab-UK Bedfordshire) the best option, "Alcohol Rehab" it acts as a user search query and targeted keyword for your domain as well as your Brand isn't it.
And you fired this "And is is worth while having the url in each title tag?"
Answer is : "No need".
Because any way your title (" 1 ") is having both your business brand name and keyword.
And SEO wise:
I took a tour on your website it is having a good description and keywords you can add more too also, title you can keep " 1 " (Your wish).
And under the Articles tab, you have a good Articles with a quality content, but all these articles are lacking "Title","Description","Keywords". If you add all these things, more weight it will get.
And when ever a new page or article got added to your site, try to submit sitemap immediately.
Thank you....
-
Thanks John. Any ideas on the semantically similar words?
-
Title tag is very important, and should reflect the content of what is in your page.
I would always make these as descriptive as possible and try to add the main key phrase as near as possible to the front of the tag.
I would never ever add a URL to the title tag, you are trying I assume to rank for a phrase as opposed to getting a URL ranked of you see what I mean, so no, I would not advice adding a URL to the title tag as it is taking up space ... Of course if the word Alcohol Rehab are important to your ranking by all means use a descriptive tag containing those words in your title tag.
Yes, add meta tag description to all pages, and try and make them as descriptive as possible they wont help in ranking a phrase, but if your results show up in the SERP for a phrase, a good description can help potential visitors to your site gain some more information.
A lot of snippets under your URL in the SERP contain your description TAG, and well you want to insure your showcase and inform about your page.
Hope that helps
Regards
John
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a way to keep your brand name in the title tag even if your title is cut off?
Hi, I've been thinking of placing our brand name in the front of our title tag for brand recognition purposes. While doing research I came across a few sites that seem to have their brand name on every title tag, regardless of whether of not their title tag was too long and getting cut off by Google. Ex: Personalized Cutting Broads & Humidors...-Etsy The title tag for the example above was for a store in Etsy that sells personalized cutting broads, which was what i searched for. Normally a title tag that is too long gets cut off by Google and your brand name no longer shows if you've positioned it at the end of your title tag. Is there a way to get your brand name to show up at the end of every title tag even if your title is long and gets cut off by Google? Obviously, I could just place the brand name at the front of my title tag, but if I wanted something like my example above is that possible? Thanks You
On-Page Optimization | | znotes0 -
Duplicate Page Titles
It seems as though we are being flagged for duplicate page titles when really they are slightly different. Is it better to remove the "dart board" or "dart board backboard" from all the product titles? We were doing this for optimal SEO - to rank for the search of "dart board" - but is it really hurting us? for example, our product titles are: Obama dart board backboard, Texas dart board backboard, Oklahoma dart board backboard, etc. Yet they are being flagged as duplicate titles.
On-Page Optimization | | DartsDecor0 -
Branding vs. Keyword Optimization for Company title.
I have a new SEO client that I am working on putting together an optimization strategy and have come across something that has me second guessing. Reach out to Moz Community... The client is a doctor who runs a tattoo removal clinic out of his office. Technically they are two separate businesses: doctors office and tattoo removal clinic. The tattoo removal clinic is my client. They have an independent website where they generate leads. The website is not the brand name. It is [city]tattooremoval.com. The logo on the site, heading, footer all reflect the web URL. The actual brand name for the company is used in all the directory listings, facebook page, google+, basically everywhere else on the internet. When drafting up new meta titles, putting together content, everything really, the website URL has primary keywords included making it way more convenient to use that. However I'm not sure how it will look to the search engines about having everything pointing to the site be one company title and when you get to the site not see the company title in the logo or titles and such. The company name is just down in the corner somewhere on the page. Anyone with any experience to a similar issue? On one hand I think I'm over thinking it, not having the brand name on the home page title tag shouldn't be a huge deal if the website delivers value to the customer. On the other hand I don't see a lot of companies that do this online in general (especially with larger brands), although research shows a many of companies in this niche using the [city] + keyword (or vise vera).
On-Page Optimization | | bricegump0 -
Which Meta Tags would you recommend having on the pages?
Hello, There are so many different meta tags which you can implement to the header of your website and I'm wanting to get people's opinions on which you feel are worth putting in and which are completely pointless? For example: Author Copyright Language Content-Type Content-Language Distribution Abstract Keywords Description Classification Canonical Expires Revisit-after Rating I look forward to hearing your comments and suggestions. Kind Regards, Shaun Swales Twitter: Https://www.twitter.com/CryptCommerce
On-Page Optimization | | ShaunSwales0 -
Different Title Tag and Page Headline
My editorial team won't budge with their headlines which are excruciatingly vague ... But I have managed to convince them to let me optimize the title tags and the URLs. Is this sub-optimal or are there some benefits to having a title tag that varies from the page headline or what our dev team calls the "reader friendly" title? For example... Their headline: Increase Your Retirement by 20% with This Safe, Simple Strategy My title tag: Compound Returns: How to Increase Your Retirement 20% Thanks for the help, E
On-Page Optimization | | essdee0 -
Can RSS Title tags be optimized?
I need to know if one can optimize RSS feeds to a particular Physical Location. As an Example if my website has RSS feeds for Travel. Can I optimize the individual Title tags to Travel in Maryland, Washington DC, New York etc?
On-Page Optimization | | sherohass0 -
Title tag question
Hi, If I wanted to rank for 'cheap football boots' and 'football boots' which tag would be the best option: 1. Cheap Football Boots (notice both keywords im targeting are included) 2. Cheap Football Boots, Football Boots (both keywords separate) and the keywords sit on an EMD (cheapfootballboots.co.uk) Cheers
On-Page Optimization | | activitysuper0 -
Page titles and descriptions
A website has several wigets to show Each wiget with its own page The wigets mostly just vary in size How would you suggest titles be done? Example: Wiget 1ft Wiget 2ft Wiget 3 ft an so on........ Would this trigger a duplicate content issue given “Wiget” leads in the page title?
On-Page Optimization | | APICDA0