Duplicate content or not? If you're using abstracts from external sources you link to
-
I was wondering if a page (a blog post, for example) that offers links to external web pages along with abstracts from these pages would be considered duplicate content page and therefore penalized by Google.
For example, I have a page that has very little original content (just two or three sentences that summarize or sometimes frame the topic) followed by five references to different external sources. Each reference contains a title, which is a link, and a short abstract, which basically is the first few sentences copied from the page it links to.
So, except from a few sentences in the beginning everything is copied from other pages.
Such a page would be very helpful for people interested in the topic as the sources it links to had been analyzed before, handpicked and were placed there to enhance user experience.
But will this format be considered duplicate or near-duplicate content?
-
Are you going to get some sort of penalty for it? No. Duplicate content doesn't work that way unless you're just a low-quality or scraper site. Are you going to rank for a lot of keywords in the quoted text? No, probably not.
If there's value in your curation, you could in theory rank for the theme or topic that you're covering with the external quotations. This is especially true if you're pulling together hard-to-find or obscure quotations together, or combining them in an interesting/unique way.
Providing unique content is generally a good way to go in organic search, but there are plenty of aggregation sites succeeding. This was all MetaCritic had before it filled up with user reviews, but it was insanely useful. Don't let anyone tell you that content will get you penalized or something just because it can be found elsewhere. Do cite your sources and think about user comments. If you provide something uniquely valuable to the user, there are ways to make even pure duplicate content work in search.
-
Romanbond,
This is thin content/Panda kind of stuff. If your users find it valuable and outside sources link to your abstract pages, it could pass muster. It's likely though, that those pages will not build up the authority that they need to either rank well themselves or pass along link equity to those pages they link to.
-
Hmmm I would say borderline. If this was the mainstay of posts to a site, then I would be worried. However if you have lots of other content published on a regular basis that is content-rich and engaging, then I would be less worried.
If the main goal here really is for users, rather than SERPS, why not noindex, dofollow the page?
Couldn't you twist this a little though, have a unique intro at the start of the article, then a paragraph of your own thoughts on each topic - adding value and provoking thought, then a link to the topic after that? It's what I do on some of my sites, and it works well!
-
It would probably be duplicate content. The page would be useful for people who stumble upon your site, but why would Google want to rank that page over the actual sources themselves? So your best bet is to add plenty of your own content to that page, or rank the rest of your site and link to this useful resource (not expecting it to rank on its own).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Social engineering content detected
hello, i have Got Social engineering content detected Message on webmaster tools on my around 20 sites, i have checked on server cleared, all unnecessary folders, But still i am not getting rectified this issue. One more error i got is Remove the deceptive content, But there is no any content on website which can harm my site, so kindly help & tell us steps we need take to resolve this issue, i am facing it from 10 days, yet not able to resolve, thnx in advance
White Hat / Black Hat SEO | | rohitiepl0 -
Will pillar posts create a duplication content issue, if we un-gate ebook/guides and use exact copy from blogs?
Hi there! With the rise of pillar posts, I have a question on the duplicate content issue it may present. If we are un-gating ebook/guides and using (at times) exact copy from our blog posts, will this harm our SEO efforts? This would go against the goal of our post and is mission-critical to understand before we implement pillar posts for our clients.
White Hat / Black Hat SEO | | Olivia9540 -
Internal Links & Possible Duplicate Content
Hello, I have a website which from February 6 is keep losing positions. I have not received any manual actions in the Search Console. However I have read the following article a few weeks ago and it look a lot with my case: https://www.seroundtable.com/google-cut-down-on-similar-content-pages-25223.html I noticed that google has remove from indexing 44 out of the 182 pages of my website. The pages that have been removed can be considered as similar like the website that is mentioned in the article above. The problem is that there are about 100 pages that are similar to these. It is about pages that describe the cabins of various cruise ships, that contain one picture and one sentence of max 10 words. So, in terms of humans this is not duplicate content but what about the engine, having in mind that sometimes that little sentence can be the same? And let’s say that I remove all these pages and present the cabin details in one page, instead of 15 for example, dynamically and that reduces that size of the website from 180 pages to 50 or so, how will this affect the SEO concerning the internal links issue? Thank you for your help.
White Hat / Black Hat SEO | | Tz_Seo0 -
What to do with these toxic links?
Back in July I had posted here that I thought someone was doing negative SEO against us. We monitor our links on a daily basis, and a lot of toxic links came in quickly within a few days. So we were pro-active and ended up disavowing those links soon after we saw them. Shortly after that our ranking start to drop and we lost a good amount of traffic, though I do not know if its really connected since we only disavowed those toxic links and we weren't ranking FROM those links since they were disavowed so quickly. Now, its happening again. 20 new inbound domains linking to us from complete crap websites with crap content and not done by us. I want to disavow them, but I am thinking that maybe the first time we disavowed the links, it hurt us, and maybe disavowing now will hurt us further? I think Google should be able to filter out this crap but who knows, too much depends on this being handled correctly. Here are some of the crappy links: http://optibike.com/?home.php=page/loans/student-loan-without-a-cosigner-2.html
White Hat / Black Hat SEO | | DemiGR
http://designsbynickthegeek.com/?index.php=finance/loans/loan-for-you-3.html
http://www.nuvivaweightloss.com/?index.php=article/loans/300-loan-today.html
http://ecommercesalesmultipliersystem.com/?home.php=board/loans/fast-loan-with-monthly-payments-2.html They are mostly duplicate content across a network of sites. How would you guys handle this?0 -
Goddady's Domain Masking and 301's
I have a client who's 7 domains and single website (instantpages®) exists within the clutches of GoDaddy. They own 6 kewyord rich domain names that 301 redirect with masking to the main branded domain. In effect, what this provides is the ability to add a title tag and meta description for a keyword rich domain name that displays content through an iframe. So really it's not duplicate content but this practice sets off my spidey sense that this is not a best practice regarding SEO. I want to suggest for the client to drop the idea of masking and do a straight 301 redirect to main branded domain. I'm sure that is fine but these domains are Not similar variations but actually vary widely: massage-city.com, city-massage.com, city-acupuncture.com, acupuncture-city.com, city-chiropractic.com, chiropractic-city.com etc ---- Doesn't Google frown on redirecting 6 domains to a single domain if they vary widely? Words of wisdom appreciated.
White Hat / Black Hat SEO | | superZj0 -
Forum Ping Back Links
Hi all, This will probably be a fairly simple question, however I'm unsure of the correct terminology to get a good answer via search. Some of my competitors have links in the comment section of highly respected websites, example of one occurrence on the mighty Wired: http://www.wired.com/bodyhack/2007/07/good-green/ Since Panda and Penguin I know Google has attempted to disregard any sort of link juice from such comment/forum spam - is this the case with comment links in sites such as Wired, as above? I'd like to hear that such comment spam actually harms the ranking of competitor sites..is there any truth to this also? I want to avoid all sorts of spammy approaches to SEO such as this - I've always been an ethical marketer, and would rather not stoop to these levels...but if they work and there is no chance of ranking penalisation.. Thanks for your time, dudes!
White Hat / Black Hat SEO | | paj19790 -
Google 'most successful online businesses'
how come this guy has all but 1 of the top ten results? (UK results - I'm guessing same in USA?) - with thin content on a spammed keyword on multi-sub domains? How can we 'white hat' guys compete if stuff like this is winning?
White Hat / Black Hat SEO | | TheInternetWorks0 -
Using an auto directory submission
Has anyone used easysubmits.com and what's your experience with it? Any other directory submission or link building tools that help automate and manage the process like easysubmits.com says they can do? I'm just looking at it currenlty and wanted to hear others thoughts before I get taken in by some black hat method that hurts my websites instead.
White Hat / Black Hat SEO | | Twinbytes0