Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I noindex the site search page? It is generating 4% of my organic traffic.
-
I read about some recommendations to noindex the URL of the site search.
Checked in analytics that site search URL generated about 4% of my total organic search traffic (<2% of sales).My reasoning is that site search may generate duplicated content issues and may prevent the more relevant product or category pages from showing up instead.
Would you noindex this page or not?
Any thoughts?
-
One other thing to think about - do you have another method for your the bots to find/crawl your content?
We robot.txt all of our /search result pages - I agree with Everett's post they are thin content and ripe for duplication issues.
We list all content pages in sitemap.xml and have a single section to "browse content" that is paginated. We use re="next" and "prev" to help the bots walk through each page.
References
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1663744
Personally, I think Maile's video is really great and you get to see some of the cool artwork in her house.
http://googlewebmastercentral.blogspot.com/2012/03/video-about-pagination-with-relnext-and.html
Important to note that if you do setup pagination, if you add any other filters or sort options in that pagination, no follow those links and noindex those result pages as you want to have only one route through your pagination for Goog to travel through. Also, make sure each page has a unique title and description, I just add Page N to the standard blurb for each page and that usually takes care of it.
If you close one door on your search pages, you can open another one using pagination!
Cheers!
-
Since numerous search results pages are already in the index then Yes, you want to use the NoIndex tag instead of a disallow. The NoIndex tag will slowly lead to the pages being removed from the SERPs and the cache.
-
Mike, Everett,
thanks a lot. Will go ahead and noindex.Our navigation path is easy to crawl.
So I add noindex, nofollow in meta or xrobots tag?We have thousands of site search pages already in the google index, so I understand x rotobs or meta tag are preferred to using robots.txt right?
-
This was covered by Matt Cutts in a blog post way back in 2007 but the advice is still the same as Mik has pointed out. Search results could be considered to be thin content and not particularly useful to users so you can understand why Google want to avoid seeing search results in search result pages. Certainly I block all search results in robots.txt for all out sites.
You may lose 4% of your search traffic in the short term, but in the long term it could mean that you gain far more.
-
Google Webmaster Guidelines suggests you should "Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines."
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does having alot of pages with noindex and nofollow tags affect rankings?
We are an e-commerce marketplace at for alternative fashion and home decor. We have over 1000+ stores on the marketplace. Early this year, we switched the website from HTTP to HTTPS in March 2018 and also added noindex and nofollow tags to the store about page and store policies (mostly boilerplate content) Our traffic dropped by 45% and we have since not recovered. We have done I am wondering could these tags be affecting our rankings?
Intermediate & Advanced SEO | | JimJ1 -
Can't generate a sitemap with all my pages
I am trying to generate a site map for my site nationalcurrencyvalues.com but all the tools I have tried don't get all my 70000 html pages... I have found that the one at check-domains.com crawls all my pages but when it writes the xml file most of them are gone... seemingly randomly. I have used this same site before and it worked without a problem. Can anyone help me understand why this is or point me to a utility that will map all of the pages? Kindly, Greg
Intermediate & Advanced SEO | | Banknotes0 -
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Ecommerce Site - Duplicate product descriptions & SKU pages
Hi I have a couple of questions regarding the best way to optimise SKU pages on a large ecommerce site. At the moment we have 2 landing pages per product - one is the primary landing page with no SKU, the other includes the SKU in the URL so our sales people & customers can find it when using the search facility on the site. The SKU landing page has a canonical pointing to the primary page as they're duplicates. Is this the best way? Or is it better to have the one page with the SKU in the URL? Also, we have loads of products with the very similar product descriptions, I am working on trying to include a unique paragraph or few sentences on these to improve the content - how dangerous is the duplicate content within your own site? I know its best to have totally unique content, but it won't be possible on a site with thousands of products and a small team. At the moment I am trying to prioritise the products to update. Thank you 🙂
Intermediate & Advanced SEO | | BeckyKey0 -
Ecommerce Site homepage , Is it okay to have Links as H2 Tags as that is relevant to the page ?
Hi All, I have a Rental site and I am bit confused with how best do my H Tags on my homepage I know the H1 is the most important, Then H2 Tags and so on.. and that these tags should really be titles for content. However, I have a few categories (links) on my homepage so I am wondering if I could put these as H2 Tags given that it is relevant to the page . H3 Tags will my News and Guides etc , H4 Tags will the whats on the footer. I am attached a made up screenshot of what I propose for my homepage if someone could please give it a quick look , it would be very much appreciated. I have looked at what some competitors do a lot of them don't seem to have h2's etc but I know it's an important factor for rankings etc. Many thanks Pete dJSFQwI
Intermediate & Advanced SEO | | PeteC120 -
NoIndexing Massive Pages all at once: Good or bad?
If you have a site with a few thousand high quality and authoritative pages, and tens of thousands with search results and tags pages with thin content, and noindex,follow the thin content pages all at once, will google see this is a good or bad thing? I am only trying to do what Google guidelines suggest, but since I have so many pages index on my site, will throwing the noindex tag on ~80% of thin content pages negatively impact my site?
Intermediate & Advanced SEO | | WebServiceConsulting.com0 -
How Do You Remove Video Thumbnails From Google Search Result Pages?
This is going to be a long question, but, in a nutshell, I am asking if anyone knows how to remove video thumbnails from Google's search result pages? We have had video thumbnails show up next to many of our organic listings in Google's search result pages for several months. To be clear, these are organic listings for our site, not results from performing a video search. When you click on the thumbnail or our listing title, you go to the same page on our site - a list of products or the product page. Although it was initially believed that these thumbnails drew the eye to our listings and that we would receive more traffic, we are actually seeing severe year over year declines in traffic to our category pages with thumbnails vs. category pages without thumbnails (where average rank remained relatively constant). We believe this decline is due to several things: An old date stamp that makes our listing look outdated (despite the fact that we can prove Google has spidered and updated their cache of these pages as recent as 2 days ago). We have no idea where Google is getting this datestamp from. An unrelated thumbnail to the page title, etc. - sometimes a picture of a man's face when the category is for women's handbags A difference in intent - user intends to shop or browse, not watch a video. They skip our listing because it looks like a video even though both the thumbnail and our listing click through to a category page of products. So we want to remove these video thumbnails from Google's search results without removing our pages from the index. Does anyone know how to do this? We believed that this connection between category page and video was happening in our video sitemap. We have removed all reference to video and category pages in the sitemap. After making this change and resubmitting the sitemap in Webmaster Tools, we have not seen any changes in the search results (it's been over 2 weeks). I've been reading and it appears many believe that Google can identify video embedded in pages. That makes sense. We can certainly remove videos from our category pages to truly remove the connection between category page URL and video thumbnail. However, I don't believe this is enough because in some cases you can find video thumbnails next to listings where the page has not had a video thumbnail in months (example: search for "leather handbags" and find www.ebags.com/category/handbags/m/leather - that video does not exist on that page and has not for months. Similarly, do a search for "handbags" and find www.ebags.com/department/handbags. That video has not been on that page since 2010. Any ideas?
Intermediate & Advanced SEO | | SharieBags0 -
Best practice for removing indexed internal search pages from Google?
Hi Mozzers I know that it’s best practice to block Google from indexing internal search pages, but what’s best practice when “the damage is done”? I have a project where a substantial part of our visitors and income lands on an internal search page, because Google has indexed them (about 3 %). I would like to block Google from indexing the search pages via the meta noindex,follow tag because: Google Guidelines: “Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines.” http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769 Bad user experience The search pages are (probably) stealing rankings from our real landing pages Webmaster Notification: “Googlebot found an extremely high number of URLs on your site” with links to our internal search results I want to use the meta tag to keep the link juice flowing. Do you recommend using the robots.txt instead? If yes, why? Should we just go dark on the internal search pages, or how shall we proceed with blocking them? I’m looking forward to your answer! Edit: Google have currently indexed several million of our internal search pages.
Intermediate & Advanced SEO | | HrThomsen0