How to build links to landing pages?
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I have been using link baits like infographics to get quality links to my site and I have observed that these tactics are great to get links to the home page or that particular post page where infographic was originally posted. But we have various other important landing pages and we want to transfer some link equity to those pages.
Whenever we publish an infographic we post it on out blog with an embed code carrying anchor text pointed to our site’s home page. People who share our infographic, normally links to the home page or to the post page where they find that particular item. So, what are the possible ways to get links to any other landing page? Can we post some bait on other landing pages as well. I need to know some more techniques to attract deep links.
Thanks
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We have already tried that but what happens is, when an infographic is published on a blog page and embed code points to another internal landing page then people don’t really use that embed code. Most of the links we get from infographics point to our home page because bloggers do alter embed codes and prefer to link to infographic post and home page.
As you know infographic images are generally large and if we try to add infographic to our existing landing page then page size will further increase which won’t be good for the user experience and can also affect page load time.
Can you please give reference of some landing pages which are using infographics so that we can analyze those further ?
Thanks,
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You stated that you publish infographics with an embed code carrying anchor text pointing to your Home Page. Why don't you change that so that it points to your various Landing Pages?
Alternatively, you can publish the infographic on your targeted Landing Page and advertise the fact on your blog post with a link to the Landing Page from the blog post.
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