Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to Get Backlinks to a Coupon Code Website
-
Hello Guys,
I run a coupon code website, which by its very nature does not contain the most compelling of content. As you can probably understand, not many people are going to want to link to a page which lists a number of coupons relating to a specific online retailer.
I am really struggling to come up with new and innovative ways of attracting links and wondered if anybody was in a similar position to me or could offer some advice.
Would love to get some feedback.
Thanks!
-
Hello,
You could also create a campaign, let's say "Smart Shopping" and promote the idea. You can start by creating a mission page where you can tell people about the idea behind the coupon website, and ask for their support. For example you could create badges "I'm a smart Shopper" or something similar, badges that visitors could take and add on their website. In this way you could gain backlinks without actually doing any linkbuilding, you can earn a lot of visibility including in social media, and so on.
Just make sure you mission and arguments are strong, and you coordinate your content marketing efforts in this direction.
For the blog you could even write case studies, or reviews for Extreme Couponing - a reality TV Show.
These are just some ideas you could use. I would also urge you to watch this Mozinar: http://moz.com/webinars/strategic-web-marketing and this great video: http://www.youtube.com/watch?v=u4ZoJKF_VuA for inspiration
And an example of a support page with badges: http://www.protectiamediului.org/sustinere/
-
I'd start by setting up a blog on the website. I'd then write up articles related to any current offers that specific companies are running and embed the coupon code within them. Also, utilise socoal media as much as possible - get in touch with the companies that you list coupons for and see if you can run joint competitions across social media. Another great way would be to do some guest posts on other sites about topics like 'how to save some money through using coupons' etc and gain some links back to your site.
Hope this gives you something to go on!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hiding ad code from bots
Hi. I have a client who is about to deploy ads on their site. To avoid bots clicking on those ads and skewing data, the company would like to prevent any bots from seeing any ads and, of course, that includes Googlebot. This seems like it could be cloaking and I'd rather not have a different version of the sites for bots. However, knowing that this will likely happen, I'm wondering how big of a problem it could be if they do this. This change isn't done to manipulate Googlebot's understanding of the page (ads don't affect rankings, etc.) and it will only be a very minimal impact on the page overall. So, if they go down this road and hide ads from bots, I'm trying to determine how big of a risk this could be. I found some old articles discussing this with some suggesting it was a problem and others saying it might be okay in some cases (links below). But I couldn't find any recent articles about this. Wondering if anybody has seen anything new or has a new perspective to share on this issue? Is it a problem if all bots (including Googlebot) are unable to see ads? https://moz.com/blog/white-hat-cloaking-it-exists-its-permitted-its-useful
White Hat / Black Hat SEO | | Matthew_Edgar
https://www.webmasterworld.com/google/4535445.htm
https://www.youtube.com/watch?v=wBO-1ETf_dY0 -
My indexed site URL removed from google search without get any message or Manual Actions???
On Agust 2 or 3.. I'm not sure about the exact date...
White Hat / Black Hat SEO | | newwaves
The main URL of my website https://new-waves.net/ had been completely removed from Google search results! without getting any messages or Manual Actions on search console ?? but I'm still can find some of my site subpages in search results and on Google local maps results when I tried to check it on google
info:new-waves.net >> no results
site:new-waves.net >> only now I can see the main URL in results because I had submitted it again and again to google but it might be deleted again today or tomorrow as that happen before last few days
100% of all ranked keywords >> my site URL new-waves.net had been completely removed from all results! but I'm still can see it on maps on some results I never get any penalties to my site on Google search console. I noticed some drops on some keywords before that happens (in June and July) but it all of it was related to web design keywords for local Qatar, but all other keywords that related to SEO and digital marketing were not have any changes and been on top My site was ranked number 1 on google search results for "digital marketing qatar" and some other keywords, but the main URL had been removed from 100% of all search results. but you can still see it on the map only. I just tried to submit it again to Google and to index it through google search console tool but still not get any results, Recently, based on google console, I found some new links but I have no idea how it been added to links of my website:
essay-writing-hub.com - 9,710
tiverton-market.co.uk - 252
facianohaircare.com - 48
prothemes.biz - 44
worldone.pw - 2
slashdot.org - 1
onwebmarketing.com - 1 the problem is that all my high PR real links deleted from google console as well although it still have my site link and it could be recognized by MOZ and other sites! Can any one help to know what is the reason?? and how can I solve this issue without losing my previous ranked keywords? Can I submit a direct message to google support or customer service to know the reason or get help on this issue? Thanks & Regards0 -
Duplicate product content - from a manufacturer website, to retailers
Hi Mozzers, We're working on a website for a manufacturer who allows retailers to reuse their product information. Now, this of course raises the issue of duplicate content. The manufacturer is the content owner and originator, but retailers will copy the information for their own site and not link back (permitted by the manufacturer) - the only reference to the manufacturer will be the brand name citation on the retailer website. How would you deal with the duplicate content issues that this may cause. Especially considering the domain authority for a lot of the retailer websites is better than the manufacturer site? Thanks!!
White Hat / Black Hat SEO | | A_Q0 -
How did I get over 1000 backlinks in less then a month? help?
Hi Guys I'm a newbie and just started my website, im wondering if im reading this correctly, i use a tool called my seo tools and its telling me my website zenory.co.nz has over 1600 backlinks, this is scary since the site is only 5months old and i didn't see this till at least today and i check my sites backlinks on a regular basis. However when I check with moz it says I only have 2? I'm a little confused. Any advice here? Much appreciated Thanks
White Hat / Black Hat SEO | | edward-may0 -
Ever seen this tactic when trying to get rid of bad backlinks?
I'm trying to get rid of a Google penalty, but one of the URLS is particularly bizarre. Here's the penalized site: http://www.travelexinsurance.com. One of the external links Google cited as not being natural that links to the penalized site is: http://content.onlineagency.com/index.aspx?site=6599&tide=769006&last=3111516 In the backlink profile of the penalized site, there are about 100 different backlinks pointing to www.travelexinsurance.com from content.onlineagency.com/... So when I visit http://content.onlineagency.com/index.aspx?site=6599&tide=769006&last=3111516 it actually is displaying content from http://www.starmandstravel.com/787115_6599.htm, which you can see after clicking the "Home" button. That company is a legit travel agency who I assume knows nothing about content.onlineagency.com and is not involved in whatever is going on. And that's the case for every link from content.onlineagency.com. So I'm just wondering if someone can help me understand what sort of tactic content.onlineagency.com is using. One of my predecessors I fear used some black hat tactics. I'm wondering if this is a remnant of that effort.
White Hat / Black Hat SEO | | Patrick_G0 -
Why website isn't showing on results?
Hello Moz! Just got a quick question - we have a clientcalled and for some reason they just aren't showing up in the search results. It's not a new domain and hasn't been penalised (or has reason for penalty). All the content is fresh and has no bad back links to the site. It is a new website and has been indexed by Google but for even for branded search terms, it just doesn't show up anywhere on page 1 (i think page 4). Any help or advise is great appreciated is it's doing my head in. We are using www.google.com.au. Kindest Regards
White Hat / Black Hat SEO | | kymodo0 -
Footer Link in International Parent Company Websites Causing Penalty?
Still waiting to look at the analytics for the timeframe, but we do know that the top keyword dropped on or about April 23, 2012 from the #1 ranking in Google - something they had held for years, and traffic dropped over 15% that month and further slips since. Just looked at Google Webmaster Tools and see over 2.3MM backlinks from "sister" compainies from their footers. One has over 700,000, the rest about 50,000 on average and all going to the home page, and all using the same anchor text, which is both a branded keyword, as well as a generic keyword, the same one they ranked #1 for. They are all "nofollows" but we are trying to confirm if the nofollow was before or after they got hit, but regardless, Google has found them. To also add, most of sites are from their international sites, so .de, .pl, .es, .nl and other Eurpean country extensions. Of course based on this, I would assume the footer links and timing, was result of the Penguin update and spam. The one issue, is that the other US "sister" companies listed in the same footer, did not see a drop, in fact some had increase traffic. And one of them has the same issue with the brand name, where it is both a brand name and a generic keyword. The only note that I will make about any of the other domains is that they do not drive the traffic this one used to. There is at least a 100,000+ visitor difference among the main site, and this additional sister sites also listed in the footer. I think I'm on the right track with the footer links, even though the other sites that have the same footer links do not seem to be suffering as much, but wanted to see if anyone else had a different opinion or theory. Thanks!
White Hat / Black Hat SEO | | LeverSEO
Jen Davis0 -
Article submission, and how to build backlinks for Ecommerce? [HELP]
Hi guys, I have a question, for high quality backlinks apparently you go to these article websites where you submit your site such as Ezine etc etc, however is it just one article you submit to these as it'll look like duplicate content? Also can I have it on my site first? How does it work? Also I run an ecommerce website, how can I build backlinks to each product, theres over 200+ products and 1.6k subcategories. I would like to rank for as many as possible but getting an SEO company to do this would cost to much. Any ideas on how I should go about it?
White Hat / Black Hat SEO | | InkCartridgesFast1