Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?
-
Dear all,
starting with my .htaccess file:
RewriteEngine On
RewriteCond %{HTTP_HOST} ^www.inlinear.com$ [NC]
RewriteRule ^(.*)$ http://inlinear.com/$1 [R=301,L]RewriteCond %{THE_REQUEST} ^./index.html
RewriteRule ^(.)index.html$ http://inlinear.com/ [R=301,L]1. I redirect all URL-requests with www. to the non www-version...
2. all requests with "index.html" will be redirected to "domain.com/"My questions are:
A) When linking from a page to my frontpage (home) the best practice is?: "http://domain.com/" the best and NOT: "http://domain.com/index.php"
B) When linking to the index of a subfolder "http://domain.com/products/index.php" I should link also to: "http://domain.com/products/" and not put also the index.php..., right?
C) When I define the canonical ULR, should I also define it just: "http://domain.com/products/" or in this case I should link to the definite file: "http://domain.com/products**/index.php**"
Is A) B) the best practice? and C) ?
Thanks for all replies!

Holger -
I think you have it correct there. I always like to end in a slash for index pages
http://inlinear.com/ - this is your home index page
http://inlinear.com/products/ - this is your index page for the /products/ folder/group
http://inlinear.com/products/page.php - this is a page within the /products/folder/group.
Hardly anyone ever sets up index web pages like index.php or index.htm anymore, they are really not needed as they just make the URL longer. End in the slash and make sure that you are consistent with ending with that slash (vs dropping it off) when you link to your index pages.
You would need to test the script you mention that rewrites the URL. It looks like it is making sure that the index page ends in a slash, but I could be wrong.
Side story - I have had a CMS that uses http://inlinear.com/products as the index page for http://inlinear.com/products/ and this creates all kinds of issues
-
Most people are used to not having an index page and the URL simply ending in a slash. So even if you had a non slashed version as your index page, people would link to the slash and then you have to setup 301s to fix that. Otherwise you end up with all kinds of duplicate page issues.
-
I know Google Analytics looks at the slashes to group your content into reports.
So the example index page of http://inlinear.com/products
would NOT be included in reports with all the pages in the /products/ group
e.g. http://inlinear.com/products/page.php
http://inlinear.com/products/anotherpage.php
as /products is not "within" /products/ You then have a report on /products/ that leaves out the index page and this is normally your most important page!
Good luck!
-
-
Thank you, but in practice how does it work without file-extension?
As I understood its fine if I put the following link to link on my homepage-index:
http://inlinear.com/ <--- without anything...
As well when I link to the products page:
http://inlinear.com/products/ <--- again without anything (index.php)
But in case of a specific page for example in the products-folder:
http://inlinear.com/products/my-product-1.php <--- how can I live without extension?
I googled and found this .htaccess code. Seems it takes away .php and ads a "/"... is this the best practice?:
Options +FollowSymLinks -MultiViews
Turn mod_rewrite on
RewriteEngine On
RewriteBase /Adding a trailing slash
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_URI} !/$
RewriteRule . %{REQUEST_URI}/ [L,R=301]RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME}.php -f
RewriteRule ^(.*?)/?$ /$1.php [L]Is this what you mean?
-
Best practice for all three cases is to never use the file extensions. You should never link to the file extension names, and make sure in your htaccess file that you dont use the file extensions for any reason moving forward. Why?
1. Lets say you decide to re-do your site and it goes from PHP to another language like ASP or something. You would have to redirect your entire site with file extensions and would shoot yourself in the foot with SEO, traffic and anything else. By not using file extensions, you give yourself the flexibility down the road and you can maintain a constant url structure.
2. Indexing may or may not use the file extensions depending on your htaccess/server settings. You would then essentially be running into duplicate content pages and issues, and thereby negatively affecting your site. Plus, it will dilute your individual page authority.
As a side note, just be consistent with your internal linking. Whether you use relative links or not - some discussion can be had around that. But pick a route and go with it, just as long as you dont use the file extensions

Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I use a 301 redirect to pass 'back link' juice to a different domain?
Hi, I have a backlink from a high DA/PA Government Website pointing to www.domainA.com which I own and can setup 301 redirects on if necessary. However my www.domainA.com is not used and has no active website (but has hosting available which can 301 redirect). www.domainA.com is also contextually irrelevant to the backlink. I want the Government Website link to go to www.domainB.com - which is both the relevant site and which also should be benefiting from from the seo juice from the backlink. So far I have had no luck to get the Government Website's administrators to change the URL on the link to point to www.domainB.com. Q1: If i use a 301 redirect on www.domainA.com to redirect to www.domainB.com will most of the backlink's SEO juice still be passed on to www.domainB.com? Q2: If the answer to the above is yes - would there be benefit to taking this a step further and redirect www.domainA.com to a deeper directory on www.domianB.com which is even more relevant?
Technical SEO | | DGAU
ie. redirect www.domainA.com to www.domainB.com/categoryB - passing the link juice deeper.0 -
What is SEO best practice to implement a site logo as an SVG?
What is SEO best practice to implement a site logo as an SVG?
Technical SEO | | twisme
Since it is possible to implement a description for SVGs it seems that it would be possible to use that for the site name. <desc>sitename</desc>
{{ STUFF }} There is also a title tag for SVGs. I’ve read in a thread from 2015 that sometimes it gets confused with the title tag in the header (at least by Moz crawler) which might cause trouble. What is state of the art here? Any experiences and/or case studies with using either method? <title>sitename</title>
{{ STUFF }} However, to me it seems either way that best practice in terms of search engines being able to crawl is to load the SVG and implement a proper alt tag: What is your opinion about this? Thanks in advance.1 -
We switched the domain from www.blog.domain.com to domain.com/blog.
We switched the domain from www.blog.domain.com to domain.com/blog. This was done with the purpose of gaining backlinks to our main website as well along with to our blog. This set us very low in organic traffic and not to mention, lost the backlinks. For anything, they are being redirected to 301 code. Kindly suggest changes to bring back all the traffic.
Technical SEO | | arun.negi0 -
301 Re-directing 'empty' domains
Hello, My client had purchased a few domains and 301 re-directed them, pointing to our main website. As far as I am aware the 'empty domains' are brand related but no content has ever been displayed on them, and I doubt they have much authority. The issue here is that we took a dive in ranking for our main keyword, I had a look on ahrefs and found the below: | www.empty-domain/our-keyword | 30 | 19 | 1 | fb 0
Technical SEO | | SO_UK
G+ 0
in 4 | REDIRECT 301 TO www.main-domain/our-keyword | 8 Feb '175 d | The ranking dip happened at the same time as the re-direct was re-discovered / re-crawled. Could the 'empty' URL in question been causing us any issues? I understand that this is terrible practice for 301 redirects, I was hoping someone in the community could shed light on any possible solution for this.0 -
Good alternatives to Xenu's Link Sleuth and AuditMyPc.com Sitemap Generator
I am working on scraping title tags from websites with 1-5 million pages. Xenu's Link Sleuth seems to be the best option for this, at this point. Sitemap Generator from AuditMyPc.com seems to be working too, but it starts handing up, when a sitemap file, the tools is working on,becomes too large. So basically, the second one looks like it wont be good for websites of this size. I know that Scrapebox can scrape title tags from list of url, but this is not needed, since this comes with both of the above mentioned tools. I know about DeepCrawl.com also, but this one is paid, and it would be very expensive with this amount of pages and websites too (5 million ulrs is $1750 per month, I could get a better deal on multiple websites, but this obvioulsy does not make sense to me, it needs to be free, more or less). Seo Spider from Screaming Frog is not good for large websites. So, in general, what is the best way to work on something like this, also time efficient. Are there any other options for this? Thanks.
Technical SEO | | blrs120 -
Disallow: /404/ - Best Practice?
Hello Moz Community, My developer has added this to my robots.txt file: Disallow: /404/ Is this considered good practice in the world of SEO? Would you do it with your clients? I feel he has great development knowledge but isn't too well versed in SEO. Thank you in advanced, Nico.
Technical SEO | | niconico1011 -
How Does Google's "index" find the location of pages in the "page directory" to return?
This is my understanding of how Google's search works, and I am unsure about one thing in specific: Google continuously crawls websites and stores each page it finds (let's call it "page directory") Google's "page directory" is a cache so it isn't the "live" version of the page Google has separate storage called "the index" which contains all the keywords searched. These keywords in "the index" point to the pages in the "page directory" that contain the same keywords. When someone searches a keyword, that keyword is accessed in the "index" and returns all relevant pages in the "page directory" These returned pages are given ranks based on the algorithm The one part I'm unsure of is how Google's "index" knows the location of relevant pages in the "page directory". The keyword entries in the "index" point to the "page directory" somehow. I'm thinking each page has a url in the "page directory", and the entries in the "index" contain these urls. Since Google's "page directory" is a cache, would the urls be the same as the live website (and would the keywords in the "index" point to these urls)? For example if webpage is found at wwww.website.com/page1, would the "page directory" store this page under that url in Google's cache? The reason I want to discuss this is to know the effects of changing a pages url by understanding how the search process works better.
Technical SEO | | reidsteven750 -
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
Technical SEO | | Archers0