SERPS showing wrong page
-
I have optimised a homepage for two keywords. I optimised this a few weeks ago and the page has been crawled by Google, also before this it was already reasonably well optimised for these terms. However, the homepage is not appearing in Google for these terms. Instead two other random pages on the site are appearing for these terms that have not been optimised for these keywords and have few mentions of the keywords on the pages!??
These pages have a lower DA and lower inbound links than the homepage.
The homepage is showing for other lower competition keywords.
Could anyone offer me some insight into this? The homepage content has been posted on other websites by a former SEO consultant - to a business directory for one? Could duplicate content be causing this problem?
-
I suppose it's possible that duplicate content could be an issue if the exact same content is on other sites. Try changing the content on the homepage so it's no longer duplicate and see what happens.
It's hard to say what's going on without doing an investigation into the situation. It could be a duplicate content issue, but then again Google likes to show the pages (not sites) which they think are most relevant. Perhaps, for one reason or another, Google just thinks those sub-pages are more relevant to the search query than the homepage is.
Kurt Steinbrueck
OurChurch.Com
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a way to tell if you were doing everything perfectly on the SEO front what your average SERP position and page views could be?
If you had optimised everything 100% on your website (keywords, links, everything), is there some tool or some way to figure out what your average SERP position could be and what volume of traffic you could be getting?
Intermediate & Advanced SEO | | AnnaKot0 -
Prioritise a page in Google/why is a well-optimised page not ranking
Hello I'm new to Moz Forums and was wondering if anyone out there could help with a query. My client has an ecommerce site selling a range of pet products, most of which have multiple items in the range for difference size animals i.e. [Product name] for small dog
Intermediate & Advanced SEO | | LauraSorrelle
[Product name] for medium dog
[Product name] for large dog
[Product name] for extra large dog I've got some really great rankings (top 3) for many keyword searches such as
'[product name] for dogs'
'[product name]' But these rankings are for individual product pages, meaning the user is taken to a small dog product page when they might have a large dog or visa versa. I felt it would be better for the users (and for conversions and bounce rates), if there was a group page which showed all products in the range which I could target keywords '[product name]', '[product name] for dogs'. The page would link through the the individual product pages. I created some group pages in autumn last year to trial this and, although they are well-optimised (score of 98 on Moz's optimisation tool), they are not ranking well. They are indexed, but way down the SERPs. The same group page format has been used for the PPC campaign and the difference to the retention/conversion of visitors is significant. Why are my group pages not ranking? Is it because my client's site already has good rankings for the target term and Google does not want to show another page of the site and muddy results?
Is there a way to prioritise the group page in Google's eyes? Or bring it to Google's attention? Any suggestions/advice welcome. Thanks in advance Laura0 -
Links / Top Pages by Page Authority ==> pages shouldnt be there
I checked my site links and top pages by page authority. What i have found i dont understand, because the first 5-10 pages did not exist!! Should know that we launched a new site and rebuilt the static pages so there are a lot of new pages, and of course we deleted some old ones. I refreshed the sitemap.xml (these pages are not in there) and upload it in GWT. Why those old pages appear under the links menu at top pages by page authority?? How can i get rid off them? thx, Endre
Intermediate & Advanced SEO | | Neckermann0 -
Date of page first indexed or age of a page?
Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul
Intermediate & Advanced SEO | | MBASydney0 -
Is it possible to get job pages in the SERPs to compete against the likes on Monster and Indeed?
Is it possible to get job pages in the SERPs to compete against the likes on Monster and Indeed? I'm looking to build specific pages for jobs that are posted on our website, but I feel it's a tough challenge for any site to compete? Are there better options?
Intermediate & Advanced SEO | | Hughescov0 -
Better UX or more Dedicated Pages (and page views)?
Hi, I'm building a new e-commerce site and I'm conflicting about what to do in my category pages. If we take for example a computer store.
Intermediate & Advanced SEO | | BeytzNet
I have a category of laptops and inside there are filters by brand (Samsung, HP, etc.). I have two options - either having the brand choice open a new dedicated page -
i.e. Samsung-Laptops.aspx or simply do a JQuery filter which gives a better and faster user experience (immediate, animated and with no refresh). **Which should I use? (or does it depend on the keyword it might target)? **
Samsung laptops / dell laptops / hp laptops - are a great keyword on there own! By the way, splitting Laptops.aspx to many sub category physical pages might also help by providing the site with many actual pages dealing with laptops altogether.0 -
How to get head office address appear on SERPS under brand serps?
Hi all, We have different offices in UK in different cities. Until last month our main office was appearing on Google results but lately i noticed that our other office is appearing on serps when i search with brand name. We have 3 addresses registered with Google Places. Any ideas how we can get head office to appear on serps under our brand name? Thanks
Intermediate & Advanced SEO | | Rubix0 -
Why does my home page show up in search results instead of my target page for a specific keyword?
I am using Wordpress and am targeting a specific keyword..and am using Yoast SEO if that question comes up.. and I am at 100% as far as what they recommend for on page optimization. The target html page is a "POST" and not a "Page" using Wordpress definitions. Also, I am using this Pinterest style theme here http://pinclone.net/demo/ - which makes the post a sort of "pop-up" - but I started with a different theme and the results below were always the case..so I don't know if that is a factor or not. (I promise .. this is not a clever spammy attempt to promote their theme - in fact parts of it don't even work for me yet so I would not recommend it just yet...) I DO show up on the first page for my keyword.. however.. instead of Google showing the page www.mywebsite.com/this-is-my-targeted-keyword-page.htm Google shows www.mywebsite.com in the results instead. The problem being - if the traffic goes only to my home page.. they will be less likely to stay if they dont find what they want immediately and have to search for it.. Any suggestions would be appreciated!
Intermediate & Advanced SEO | | chunkyvittles0