Custom Wordpress Theme - HTML5 Outline - H1 display: none
-
We are using a custom wordpress theme for to help us optimize our webpages. We're trying to structure the webpages so that things are as optimized as possible for our clients. I was wondering if we could get some feedback on whether or not we using the correct page structure across the site. We have set a no-display class on the H1 so that the page title wouldn’t mess up the layout and is placed above the logo and have placed other header tags on the different page sections and added in keyword variations to avoid having untitled sections.
Is
equal to
?
Is there a better way to structure this content? Are we not doing something that we should be or overdoing anything?
I guess my main question is what would be the best way to use HTML5 to structure this website?http://estheticdentistry.net
-
Thank you for the answer guys. I agree with you and Schwabb. We originally did this for design purposes to try and have a clean HTML5 Outline with the header, banner, and any sub banner content that comes before body content, included in the outline. We were annoyed by having a H1 at the very top of the page and annoyed by the fact that it could be interpreted as trying to game the system. Our research at the time of developing the site's theme didn't give us a better alternative so we chose design, especially when Google site cache was showing that our H1's were still visible with a CSS class that contained the display: none property.
Since then, we learned of a better way to do this that involves removing the header content from the outline and still starting the page content with an H1. This Distilled blog article is a good example of this. We'll be rolling out a new theme update soon to fix this to satisfy things from both a design and SEO perspective.
-
Hi Anthony
I would not do that As schwabb said, it's hiding text and that's going to raise a flag. Instead, I would first understand the original intent of how/why H1 tags work: http://www.seobythesea.com/2012/01/heading-elements-and-the-folly-of-seo-expert-ranking-lists/ - they should be the main "heading" or on-page title of a document, as Bill explains very well in that post.
Looking at the homepage, the part that says "Esthetic Dentistry - Your Reliable Los Angeles Dentists" would be the best H1 tag - it is the main heading of the content for that page. The same follows for the other pages, for example: http://www.estheticdentistry.net/cerec-dentistry-in-la/ - the H1 would be "Get CERC Dentistry from...."
-Dan
-
You need to try and find this code in the template files (appearance -> editor). You will find the blog post ones called single-post.php or something like that, or possibly the whole lot are under the header.php. You may want to alter one of he h2 tags for the blog pages to h1 as well (single-post).
Without seeing it, it is difficult to know where it is. It should be relatively easy to search for the H1 tag though.
Unfortunately it seems quite an odd theme, as I see you are hiding multiple headings... it seems to post it like 3 times on each page for some reason.
Please backup your site before doing anything like I suggest.
-
You are essentially cloaking a keyword rich H1 tag. I would not do this as it is against Google Webmaster Guidelines.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
WordPress Tags and SEO
Good Morning everyone, I am trying to decide how I am going to handle an issue on two WordPress websites. I recently acquired 2 new clients that used to do business with the same SEO company. Neither of the clients know of the other but both had the same story about said SEO company. The usual complaints, I wont get into details. My issue is the old SEO company basically was spamming keywords and utilized tags to do this. For each of these clients they had very thin spammy blog posts written and then had a multitude of spammy tags used as keywords here is an example https://captainjacksboatingschool.com/middlesex-county-boating-safety-class/ Each one of these tags is creating duplicate content. How do i properly handle these tags? Do i delete? Do i need to redirect into one main page after deletion. I much rather use plain English and authoritative based Categories. In fact I never use tags, only categories. They do not seem to have much seo value. Both clients who were with this company have the same Tag setup... Any advice would be greatly appreciated as I do not want to loose the customers current rank because i want to do things my way Thanks, Don Silvernail
White Hat / Black Hat SEO | | donsilvernail0 -
Search Console Incorrectly Identifies WordPress Version and Recommends Update
Howdy, Moz fans, Today I received four emails from Google Search Console recommending I update WordPress. The message reads, "Google has detected that your site is currently running WordPress 3.3.1, an older version of WordPress. Outdated or unpatched software can be vulnerable to hacking and malware exploits that harm potential visitors to your site. Therefore, we suggest you update the software on your site as soon as possible." This is incorrect, however, since I've been on 4.3.1 for a while. 3.3.1 was never even installed since this site was created in September, 2015, so the initial WP Engine install was likely 4.3. What's interesting is that it doesn't list the root URL as the problem source. The email states that it found that issue on a URL that is set up via WP Engine to 301 to a different site, which doesn't use WordPress. I also have other redirects set up to different pages on the second site that aren't listed in the Search Console email. Anyone have any ideas as to what's causing this misidentification of WP versions? I am afraid that Google sees this as a vulnerability and is penalizing my site accordingly. Thanks in advance!
White Hat / Black Hat SEO | | jmorehouse0 -
I have deleted a couple of posts from my blog, im using wordpress but still showing in the search how to delete?
Hey Guys, So I deleted a couple of pages from my blog, and when I search the keyword it is still showing do you guys have any idea how I can completed delete this from the search? Here is the page http://bit.ly/1cRR4qJ
White Hat / Black Hat SEO | | edward-may0 -
What do you think of Theme pyramids for SEO?
Hi, Just been reading up on theme pyramids, I have seen these before but found a good article on the subject going into quite some detail. http://www.canonicalseo.com/theme-pyramids/ Using the word 'Pyramid' does scream black hat to me but looking at the structure, this must be the best way for internal linking. Even the keyword structure looks good, Example: homepage - shoes category - red shoes sub category - size 7 red shoes Building anchor text links for shoes, red shoes or size 7 red shoes will benefit all 3 terms. Negative/Positive comments please.
White Hat / Black Hat SEO | | activitysuper0 -
Multiple H1 tags are OK according to developer. I have my doubts. Please advise...
Hi, My very well known and widely respected developer is using multiple H1 tags I see - they like using them in their code and they argue multiple H1s conform with HTML5 standards. They are resisting a recode to one H1 tag per page. However, I know this is clearly an issue in Bing, so I don't want to risk it with Google. Any thoughts on whether it's best to avoid multiple H1 tags in Google (any evidence and reasoning would be great - I can then put that to my developer...) Many thanks for your help, Luke
White Hat / Black Hat SEO | | McTaggart0 -
Switching existing website to a Wordpress Site and afraid of losing top spot
I am going to be switching my current site from a standard html site to a wordpress site. I'm kind of paranoid of losing my top spot for the keyterms. If I keep the content the same, and keep the same amount of image alt tags, the same anchor text etc, nothing should change right? Grateful for any advice. Thanks Will
White Hat / Black Hat SEO | | willie790 -
Seo style="display: none;" ?
i want to have a funktion which shortens text in categorie view in my shop. apple is doing this in their product configurator see the "learn more" button at the right side: http://store.apple.com/us/configure/MC915LL/A apple is doing this by adding dynamic content but i want it more seo type by leaving the content indexable by google. i know from a search that this was used in the past years by black had seos to cover keywordstuffing. i also read an article at google. i beleive that this is years ago and keywordstuffing is completly no option anymore. so i beleive that google just would recognise it like the way its meant to be. but if i would not be sure i would not ask here 🙂 what do you think?
White Hat / Black Hat SEO | | kynop0 -
Partners and Customers logo listing and links
We have just created a program where we list the customers that use our software and a link to their websites on a new "Customers" page. We expect to have upwards of 100 logos with links back to their sites. I want to be sure this isn't bordering on gray or black hat link building. I think it is okay since they are actual users of our software. But there is still that slight doubt. Along these same lines, would you recommend adding a nofollow or noindex tag? Thanks for your help.
White Hat / Black Hat SEO | | PerriCline0