Determining Exact Reverse Path in Google Analytics
-
Within Google Analytics does anyone have suggestions for how to determine the exact reverse path for a product purchased? The goal funnel does not provide in a detailed way, especially if a step is taken out of the exact funnel provided. If this information cannot be obtained through Analytics is there another tool we can use to get the exact path?
-
It is, thanks! I think I need to set up goal funnels for this to work. I'm not sure it'll be super useful for me, as it's using sampled data and only including 0.385% of visits.
-
John is this what you are asking about: http://stackoverflow.com/questions/19137171/reverse-goal-path-in-google-analytics
-
I was just wondering this too... is there anyway to look back more than 3 pages in Google Analytics? Or are there other analytics providers that do this sort of thing better?
-
This might be your solution let me know if this helps: Reverse Goal Path
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I track a primary domain and a subdomain as single site in Google Analytics?
Our website consists of a primary domain (marketing focused) and subdomain (ecommerce platform). The two sites look and function as one site even though they are using different technology. I would like to track the primary domain (example.com) and the subdomain (shop.example.com) as a single site in Google Analytics. The subdomain will be set up with GA ecommerce tracking as well. Can someone provide an example of the GA snippet that each would need?
Reporting & Analytics | | Evan340 -
Google Analytics Event Tracking
Hi Guys, I want to set up a goal in Google analytics for this site http://www.dfrsolicitors.co.uk/contact.php and the contact us form is in php (so there is no thank you html page). I know there is a piece of code "onsubmit" or whatever it is, but I can't find it. I want to be able to track successful submissions. Kind Regards Neil
Reporting & Analytics | | nezona0 -
Google Analytics Organic Accuracy?
Hi, On a cool summers day, I was quenching my thirst for SEO Knowledge in the depths of Google analytics, When I stumbled upon a most troublesome sight. I was Browsing the data inside Acquisition->Keywords->Organic and comparing them to Acquisition->Search Engine Optimization->Landing Pages, to find the results quite questionable.. Since Keywords->Organic measure the visits from the organic results, and Search Engine Optimization->Landing Pages measures the clicks onto one of my landing pages from Google, I assumed they should be the same or very close, (besides Keywords->Organic having visits from other search engines) but they were not the same, as a matter of fact it was telling me that Keywords->Organic visits = 1,474, 27.19% of total(5,422) and Search Engine Optimization->Landing Pages, clicks = 1,548 154.80% of total (1000). Even worst the Search Engine Optimization -> Queries clicks = 1,123, 160.43% of total(700). I have been searching, and come up empty handed in the answer so does anyone know why Google is showing me different results and strange numbers that don't make sense? Any information is greatly appreciated?
Reporting & Analytics | | KBB_Digital0 -
Using Filters On Google Analytics
Hi Guys, I am In need of some technical help with regards to Google analytics. One of my clients has a site providing HR Software on SaaS basis. The users login via the site for the various HR Tools. Obviously this is skewing the analytics data and showing 10,000+ extra visitors that actually don't exist. Now I understand i can add filters and exclude certain pages for instance the login page, however, some users will visit the home page then click login. How can I exclude them just to show new visitors to the site rather than users that are just trying to login. Hope this makes sense Neil
Reporting & Analytics | | nezona0 -
Google analytics question
Ok so in my traffic sources break down I have 3 sections: direct, organic, and referral. My question is under the referral tab I have recently noticed a new traffic source, my own website.... How is this possible? My top referring site is my own website.... Is this considered direct traffic or how is this being traced?
Reporting & Analytics | | jameswalkerson0 -
Number of clicks / organic traffic - different data in Google Analytics and Webmaster Tools
Hi. I have a little problem. When I open Google Webmaster Tools I see 3000 clicks (in Traffic - Search queries - Clicks). But when I open Google Analytics I see much more visits from search engine (Google) - it´s 4-5 times more! It´s a huge difference, don´t you think? Do you know, where is the problem? What causes this diffence? thanks a lot
Reporting & Analytics | | mysho0 -
Is Google able to determine duplicate content every day/ month?
A while ago I talked to somebody who used to work for MSN a couple of years ago within their engineering department. We talked about a recent dip we had with one of our sites.We argued this could be caused by the large amount of duplicate content we have on this particular website (+80% of our site). Then he said, quoted: "Google seems only to be able to determine every couple of months instead of every day if the content is actually duplicate content". I clearly don't doubt that duplicate content is a ranking factor. But I would like to know you guys opinions about Google being only able to determine this every couple of X months instead of everyday. Have you seen or heard something similar?
Reporting & Analytics | | Martijn_Scheijbeler0 -
Using Google Analytics for tracking statistics of the HOMEpage
Hello, Lets say I have a website with the HOMEpage being http://www.page.com. There are various subpages e.g. http://www.page.com/page1, http://www.page.com/page2, http://www.page.com/page3 . Now when I use Google Analytics it gives me all kind of statistics for the subpages shown as /page1 /page2 /page3 ... (relative path). According to this pattern the HOMEpage should be just "/". Unfortunately I can't find "/" in any statistics. Is this normal? Thanks in advance
Reporting & Analytics | | guitarslinger0