Dealing with Penguin: Changing URL instead of removing links
-
I have some links pointing to categories from article directories, web directories, and a few blogs. We are talking about 20-30 links in total. They are less than 5% of the links to my site (counting unique domains).
I either haven't been able to make contact with webmasters, or they are asking money to remove the links.
If I simply rename the URL (for example changing mysite.com/t-shirt.html to mysite.com/tshirts.html), will that resolve any penguin issues?
The link will forward to the homepage since that page no longer exists.
I really want to avoid using the disavow tool if possible.
I appreciate the feedback. If you have actually done this, please share your experience.
-
Hi, no I haven't needed to, so to be fair to you (which doesn't come across in my original reply to you - apologies), you are right to be cautious.
My thinking, based on what you said "I either haven't been able to make contact with webmasters, or they are asking money to remove the links", was that if you have done those things then you have done what Google asks in trying to mitigate the issues. In other words, you have demonstrated you have tried to do the right thing.
In that case, then disavow is an option for you, but maybe, in hindsight, with 20-30 links affected that represent <5% of your backlinks, then you should do nothing and concentrate on further offsetting their impact by growing more good links.
What I wouldn't do is pay for them to be removed. IMHO, for sites that are trying to earn money from holding sites to ransom then that only encourages more sites to ransom. If the site is asking for payment as a sort of "administration fee" (which I still think is unreasonable) then maybe ask them one more time. If the links are genuinely bad and the host site(s) have more than just yours, then they are endangering their own site by keeping them.
I hope that helps.
Peter
-
Have you used the disavow tool before?
If so, how many links and what was your experience?
-
Have you used the disavow tool before?
If so, how many links and what was your experience?
-
Honestly, the ones that you can pay to remove, pay them and be done with it. There's a lot of companies that were out there and still exist before Google's disavow tool even existed. Worst case scenario, just submit a reconsideration request after you have done what you can and move on. Spend your time and money building new content and enhancing existing content and whatever else is part of your online marketing strategy. I wouldn't worry about these 15-20 links out there. Don't let those 15-20 crappy links haunt you. You did your best in trying to remove them.
Also, if you were to change your URL, it will technically work for your URL, but not for your domain. As others said, the links will not point the benefit to your tshirts.html page but will to your domain name. Also, the redirect in case you delete the page and redirect to the homepage will actually hurt your homepage. So I would let it be a 404 if that's the route you'd prefer.
-
Changing the URL doesn't remove the link to your domain and if Google has previously identified it as a spammy link they will know from their site cache that the link previously went to another URL, so I don't think you are going to disavow your site of anything by doing that.
Is there a reason you don't want to use the Disavow tool? With only 20-30 links affected it will take no time to put them into a text file and submit them to Google.
Peter
-
Sorry it will not change things for you.
Two scenarios.
First if you delete the old page it will still remain in the index but it will be 404(not found) page.The link juice will exists.
Second if you do not delete this page rather redirects it to new page the link juice still exists.
You have to disavow the URL with have low quality inbound links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Case Sensitive URLs, Duplicate Content & Link Rel Canonical
I have a site where URLs are case sensitive. In some cases the lowercase URL is being indexed and in others the mixed case URL is being indexed. This is leading to duplicate content issues on the site. The site is using link rel canonical to specify a preferred URL in some cases however there is no consistency whether the URLs are lowercase or mixed case. On some pages the link rel canonical tag points to the lowercase URL, on others it points to the mixed case URL. Ideally I'd like to update all link rel canonical tags and internal links throughout the site to use the lowercase URL however I'm apprehensive! My question is as follows: If I where to specify the lowercase URL across the site in addition to updating internal links to use lowercase URLs, could this have a negative impact where the mixed case URL is the one currently indexed? Hope this makes sense! Dave
Intermediate & Advanced SEO | | allianzireland0 -
OSE link report showing links to 404 pages on my site
I did a link analysis on this site mormonwiki.com. And many of the pages shown to be linked to were pages like these http://www.mormonwiki.com/wiki/index.php?title=Planning_a_trip_to_Rome_By_using_Movie_theatre_-_Your_five_Fun_Shows2052752 There happens to be thousands of them and these pages actually no longer exist but the links to them obviously still do. I am planning to proceed by disavowing these links to the pages that don't exist. Does anyone see any reason to not do this, or that doing this would be unnecessary? Another issue is that Google is not really crawling this site, in WMT they are reporting to have not crawled a single URL on the site. Does anyone think the above issue would have something to do with this? And/or would you have any insight on how to remedy it?
Intermediate & Advanced SEO | | ThridHour0 -
Do image "lightbox" photo gallery links on a page count as links and dilute PageRank?
Hi everyone, On my site I have about 1,000 hotel listing pages, each which uses a lightbox photo gallery that displays 10-50 photos when you click on it. In the code, these photos are each surrounded with an "a href", as they rotate when you click on them. Going through my Moz analytics I see that these photos are being counted by Moz as internal links (they point to an image on the site), and Moz suggests that I reduce the number of links on these pages. I also just watched Matt Cutt's new video where he says to disregard the old "100 links max on a page" rule, yet also states that each link does divide your PageRank. Do you think that this applies to links in an image gallery? We could just switch to another viewer that doesn't use "a href" if we think this is really an issue. Is it worth the bother? Thanks.
Intermediate & Advanced SEO | | TomNYC0 -
Penguin 2.0 Recovery - Penguin Update Rerun yet or not
I have been hit by the penguin 2.0 update some five months back. I believe that I have an algorythmic penalty applied to my sites. While the work to cleanup etc has been done, there is certainly no recovery. I also notice a lack of recovery stories. In fact I think anyone affected cannot recover because a recalculation has not happened? Does anyone think that a recalculation of the penguin 2.0 penalties has happened? If so why do they think that.
Intermediate & Advanced SEO | | Jurnii0 -
What is value in a back-link from article with multiple links pointing to various other sites?
In a standard article with 400-500 words my site got a back-link. However, within the article there are 4 other links pointing to other external content as well (so total 5 links within articles all pointing to external sites, and 1 of the links is to my site). All links are to relevant external content that is. Question: wouldn't it be much more valuable for my site if only my site got a back-link from the article, as less link juice is now passed to my site, since there are 4 other links pointing to various sites from this same article? Or, is the case that given the other links are pointing to quality material it actually makes the link to my site look more credible and at the end of the day have more value. Conclusion: is it that on one hand less links in same article is better from a link juice perspective, however, from a credibility perspective it looks more convincing there are other links pointing to quality content?
Intermediate & Advanced SEO | | knielsen0 -
Will changing website subject affect the value of excisting links?
What will happen with the value of links when a website subject is changing? Will all value be lost or will it keep certain value? There will be a new subject, new pages, new structure...
Intermediate & Advanced SEO | | xicero0 -
Subdirectory URLs
If I have category pages for my site; is it better to use http://example.com/category/category or just http://example.com/category? Also, I'm creating a new section of the site; a resource center. Should the URLs of the pages in the resource center be http://example.com/learn/page or just http://example.com/page What are the reasons for the better choice?
Intermediate & Advanced SEO | | Visually0 -
First Link Priority question - image/logo in header links to homepage
I have not found a clear answer to this particular aspect of the "first link priority" discussion, so wanted to ask here. Noble Samurai (makers of Market Samurai seo software) just posted a video discussing this topic and referencing specifically a use case example where when you disable all the css and view the page the way google sees it, many times companies use an image/logo in their header which links to their homepage. In my case, if you visit our site you can see the logo linking back to the homepage, which is present on every page within the site. When you disable the styling and view the site in a linear path, the logo is the first link. I'd love for our first link to our homepage include a primary keyword phrase anchor text. Noble Samurai (presumably seo experts) posted a video explaining this specifically http://www.noblesamurai.com/blog/market-samurai/website-optimization-first-link-priority-2306 and their suggested code implementations to "fix" it http://www.noblesamurai.com/first-link-priority-templates which use CSS and/or javascript to alter the way it is presented to the spiders. My web developer referred me to google's webmaster central: http://www.google.com/support/webmasters/bin/answer.py?answer=66353 where they seem to indicate that this would be attempting to hide text / links. Is this a good or bad thing to do?
Intermediate & Advanced SEO | | dcutt0