Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do I get Google to display categories instead of the URL in results?
-
I've seen that for some domains Google will show a nice clickable site heirarchy in place of the actual URL of a search result. See attached for an example. How do I go about achieving this type of results?
-
Hi Carlito,
first of all there must be this breadcrumb information in the content of the page that Google can identify and understand it.
Take a closer look at this link http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=185417
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL structure for same product in multiple categories?
Hello everyone ! I am building an ecom store using wordpress. I have assigned multiple categories to the same product. What should be the URL structure when users are navigating with different product categories? Categories Assigned: tshirt, blue, striped
Technical SEO | | Dingos
Product Name: blue-striped-tshirt Option 01: Matching site navigation breadcrumb to product url URL - ecomstore.com/tshirt/blue-striped-tshirt
Breadcrumb - home/tshirt/blue-striped-tshirt URL - ecomstore.com/blue/blue-striped-tshirt (canonical to 1 product page)
Breadcrumb - home/color/blue/blue-striped-tshirt URL - ecomstore.com/striped/blue-striped-tshirt (canonical to 1 product page)
Breadcrumb - home/type/striped/blue-striped-tshirt Option 02: Same product urls and different breadcrumbs based on user site navigation URL - ecomstore.com/tshirt/blue-striped-tshirt
Breadcrumb - home/tshirt/blue-striped-tshirt URL - ecomstore.com/tshirt/blue-striped-tshirt (url same as 1 product page)
Breadcrumb - home/color/blue/blue-striped-tshirt URL - ecomstore.com/tshirt/blue-striped-tshirt (url same as 1 product page)
Breadcrumb - home/type/striped/blue-striped-tshirt I have decided to got with Option 01 so that the product in each category can be ranked according to each category keyword. Which option is the best according to your experience or is there any other best practice?0 -
Is Google suppressing a page from results - if so why?
UPDATE: It seems the issue was that pages were accessible via multiple URLs (i.e. with and without trailing slash, with and without .aspx extension). Once this issue was resolved, pages started ranking again. Our website used to rank well for a keyword (top 5), though this was over a year ago now. Since then the page no longer ranks at all, but sub pages of that page rank around 40th-60th. I searched for our site and the term on Google (i.e. 'Keyword site:MySite.com') and increased the number of results to 100, again the page isn't in the results. However when I just search for our site (site:MySite.com) then the page is there, appearing higher up the results than the sub pages. I thought this may be down to keyword stuffing; there were around 20-30 instances of the keyword on the page, however roughly the same quantity of keywords were on each sub pages as well. I've now removed some of the excess keywords from all sections as it was getting in the way of usability as well, but I just wanted some thoughts on whether this is a likely cause or if there is something else I should be worried about.
Technical SEO | | Datel1 -
Special characters in URL
Will registered trademark symbol within a URL be bad? I know some special characters are unsafe (#, >, etc.) but can not find anything that mentions registered trademark. Thanks!
Technical SEO | | bonnierSEO0 -
URLs in Greek, Greeklish or English? What is the best way to get great ranking?
Hello all, I am Greek and I have a quite strange question for you. Greek characters are generally recognized as special characters and need to have UTF-8 encoding. The question is about the URLs of Greek websites. According the advice of Google webmasters blog we should never put the raw greek characters into the URL of a link. We always should use the encoded version if we decide to have Greek characters and encode them or just use latin characters in the URL. Having Greek characters un-encoded could likely cause technical difficulties with some services, e.g. search engines or other url-processing web pages. To give you an example let's look at A) http://el.wikipedia.org/wiki/%CE%95%CE%BB%CE%B2%CE%B5%CF%84%CE%AF%CE%B1which is the URL with the encoded Greek characters and it shows up in the browser asB) http://el.wikipedia.org/wiki/Ελβετία The problem with A is that everytime we need to copy the URL and paste it somewhere (in an email, in a social bookmark site, social media site etc) the URL appears like the A, plenty of strange characters and %. This link sometimes may cause broken link issues especially when we try to submit it in social networks and social bookmarks. On the other hand, googlebot reads that url but I am wondering if there is an advantage for the websites who keep the encoded URLs or not (in compairison to the sites who use Greeklish in the URLs)! So the question is: For the SEO issues, is it better to use Greek characters (encoded like this one http://el.wikipedia.org/wiki/%CE%95%CE%BB%CE%B2%CE%B5%CF%84%CE%AF%CE%B1) in the URLs or would it be better to use just Greeklish (for example http://el.wikipedia.org/wiki/Elvetia ? Thank you very much for your help! Regards, Lenia
Technical SEO | | tevag0 -
Getting a video displaying a lightbox indexed
We have created a video for a category page with the goal of building links to the page and improving the conversion rate of visitors to the page. This category is Christmas oriented so we want to get the video dropped in ASAP. Unfortunately there was a mixup with our developer and he created a lightbox pop-up to display the video on the category page. I'm concerned this will hurt our ability to get the video indexed in Google. Here was his response. Is what he says here true? "With the video originally being in lightbox the iFrame Embed was enough since the video can't be on the page, it would have to be hidden on the page which is ignored by Google. The SEO would be derived from modifying the video sitemap to define the category page as the HTML page for the Wistia video and Google will make the association. The sitemap did all the heavy lifting, the schema markup did not come till later so it had no additional affect on Google other then to re-enforce the sitemap." Thanks for your help!
Technical SEO | | GManSEO0 -
Why are Google search results different if you are log'd into Google or not?
I get different results when I'm log'd into my Google account associated with my website than if I'm not. The same country is occurring. So how can I rely on the google results I'm seeing? For instance my site is page 1 with the improvements I made based on SEOMOZ if I'm log'd in. Yet I'm not on the first 25 pages if I'm not logged in.
Technical SEO | | Romana0 -
Does Google pass link juice a page receives if the URL parameter specifies content and has the Crawl setting in Webmaster Tools set to NO?
The page in question receives a lot of quality traffic but is only relevant to a small percent of my users. I want to keep the link juice received from this page but I do not want it to appear in the SERPs.
Technical SEO | | surveygizmo0 -
Google counting numbers of products on category pages - what about pagination ?
Hi there, Whilst checking out the SERPS, as you do, I noticed that where our category page appears, google now seems to be counting the number of products (what it calls items) on the product page and displaying this in the 1st part of the description (see image attached). My problem is we employ pagination, so that our category page will have 15 items on it, then there are paginated results for the rest, with either ?page=2 or page-2/ etc. appended to the URL. Although this is only a minor issue, I was just wondering if there was a way to change the number of products displayed on that page to be the entire number of products in that category, is there a microformat markup or something that can over-ride what google has detected ? Furthermore is this system of pagination effective ? I have considered using javascript pagination, such that all products would be loaded on to the one page but hidden until 'paginated', but I was worried about having hidden elements on the page, and also the impact of load times. Although I think this may solve the problem and display the true number of products in a section! Any help much appreciated, Stuart b4urme.jpg
Technical SEO | | stukerr0