Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
SEO advice on ecommerce url structure where categories contain "/c/"
-
Hi!
We use Hybris as plattform and I would like input on which url to choose. We must keep "/c/" before the actual category. c stands for category.
I.e. this current url format will be shortened and cleaned:
https://www.granngarden.se/Sortiment/Husdjur/Hund/Hundfoder-%26-Hundmat/c/hundfoderTo either:
a.
https://www.granngarden.se/husdjur/hund/hundfoder/c/hundfoderb.
https://www.granngarden.se/husdjur/hund/c/hundfoder(hundfoder means dogfood)
The question is whether we should keep the duplicated category name (hundfoder) before the "/c/" or not. Will there be SEO disadvantages by removing the duplicate "hundfoder" before the "/c/"?
I prefer the shorter version ofc, but do not want to jeopardize any SEO rankings or send confusing signals to search engines or customers due to the "/c/" breaking up the url breadcrumb.
What do you guys say and prefer from the above alternatives?
Thanks /Hampus
-
Hi Hampus,
Thanks for the question!
If I were to choose, I'd prefer this option:
https://www.granngarden.se/husdjur/hund/c/hundfoder
Mainly because, like you, I prefer shorter/cleaner URLs and am not a fan of repeating the same words. I don't think there will be a negative SEO impact of removing one of the category name words because the repetition is unlikely to be helping that much right now. If there was a valid reason to have it repeated, then my view may be different. But that doesn't sound like the case so I'd say to go with the shorter URL.
I hope that helps!
Paddy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO + Structured Data for Metered Paywall
I have a site that will have 90% of the content behind a metered paywall. So all content is accessible in a metered way. All users who aren't logged in will have access to 3 articles (of any kind) in a 30 day period. If they try to access more in a 30 day period they will hit a paywall. I was reading this article here on how to handle structured data with Google for content behind a paywall: https://www.searchenginejournal.com/paywalls-seo-strategy/311359/However, the content is not ALWAYS behind a paywall, since it is metered. So if a new user comes to the site, they can see the article (regardless of what it is). Is there a different way to handle content that will be SOMETIMES behind a paywall bc of a metered strategy? Theoretically I want 100% of the content indexed and accessible in SERPs, it will just be accessible depending on the user's history (cookies) with the site. I hope that makes sense.
Technical SEO | | triveraseo0 -
If I change Tags and Categories in Wordpress blog post, will it negatively affect SEO and cause 404s?
Hi, I have belatedly come to the conclusion that I have been using tags and categories when blogging in wordpress incorrectly. The result is that Google seems to prefer to show my archives and tags in search results rather than the post itself. Not good UX. As the site is only a few months old, am I best to learn my lesson and tag and categorize correctly moving forward or Should I go back in to these posts and clean them up & categorize and tag correctly. If I do this, will it cause 404s and hurt my SEO? Thanks!
Technical SEO | | johnyfiveisalive2 -
Best practice for URL - Language/country
Hi, We are planning on having our website localized into more languages. We already have an English and German version. The German version is currently a sub-domain: www.example.com --> English version de.example.com --> German version Is this recommended? Or is it always better to have URLs with language prefixes such a: www.example.com/de www.example.com/es Which is a better practice in terms of SEO?
Technical SEO | | Kilgray1 -
Will blocking the Wayback Machine (archive.org) have any impact on Google crawl and indexing/SEO?
Will blocking the Wayback Machine (archive.org) by adding the code they give have any impact on Google crawl and indexing/SEO? Anyone know? Thanks! ~Brett
Technical SEO | | BBuck0 -
Does using data-href="" work more effectively than href="" rel="nofollow"?
I've been looking at some bigger enterprise sites and noticed some of them used HTML like this: <a <="" span="">data-href="http://www.otherodmain.com/" class="nofollow" rel="nofollow" target="_blank"></a> <a <="" span="">Instead of a regular href="" Does using data-href and some javascript help with shaping internal links, rather than just using a strict nofollow?</a>
Technical SEO | | JDatSB0 -
Best URL-structure for ecommerce store?
What structure will recommend to the product pages? Lets make an example with the keyword "Luxim FZ200" With category in url:
Technical SEO | | gojesper
www.myelectronicshop.com/digital-cameras/luxim-FZ200.html With /product prefix:
www.myelectronicshop.com/product/luxim-FZ200.html Without category in url:
www.myelectronicshop.com/luxim-FZ200.html I have read in a blog post that Paddy Moogan recommend /lluxim-FZ200.html - i think i prefer this version too. But I can see that many of the bigger ecommerce stores are using a /product prefix before the product name. What is the reason for this? and what is best practice?0 -
Should I block robots from URLs containing query strings?
I'm about to block off all URLs that have a query string using robots.txt. They're mostly URLs with coremetrics tags and other referrer info. I figured that search engines don't need to see these as they're always better off with the original URL. Might there be any downside to this that I need to consider? Appreciate your help / experiences on this one. Thanks Jenni
Technical SEO | | ShearingsGroup0