Why, my client website sudden gone down its ranking?
-
Hi Moz,
As I am shocked to see sudden drop in my client website himachalpackagetour.com sudden dropped its ranking, here I am sharing single keyword "himachal tour packages" rank = 10th into rank = 250th in Google.co.in ? How it could have happened , I didn't even touch anything with the website.
Let me tell How, Why it happened and suggest me to get it back same ranking.
Thanks in Advance.
Best,
Teginder -
Hi @mat, But the website www.himachalpackagetour.com doesn't have any issue of drop ranking in Yahoo/Bing(india) than Google.co.in(india) WHY, Do Yahoo/Bing(india) algo work differently any rank website in their SERPs than Google.
ranking of keyword : "himachal tour packages"
Yahoo/Bing(india) : 1st page
Google.co.in(india) : Not in TOP 100 rankRegards,
Teginder -
Thanks @Richard, This process would definitely be going to help me a lot in order to gain some strength in the website.
-
Well you're removing bad links, I would also suggest creating awesome content.
You work in the adventure and traveling industry so target bloggers who have been to your location or would be interested in going. Offer them free visits, in exchange for a review.
-
Great @mat, Now let me start doing all these until I get back the results I want.
I must inform or reply back same here , once the problem gets resolved getting same ranking.
Thank You So Much!!!
Best,
Teginder -
_ but could you confirm thatbuilding long term acquisition of higher quality links will be back my ranking soon_
I think it is your best bet. I can't promise that it will work and neither can I promise that it will work quickly. However, without auditing your site, I would say that it very likely what you need.
-
Thanks again @mat for your kind help. Let me follow your advice tips and implement them to get back. It's really not easy to nail down all those crappy spammy or bad links in once, but I will have to do this all.
As you said, Removing more links doesn't fix that - sounds right , but could you confirm that building long term acquisition of higher quality links will be back my ranking soon, or I will have to do first removing those crappy spammy or bad links.
Teginder
-
It's still relatively early days for Penguin 2.1 so it is hard to give concrete advice. However, the best approach would seem to be a familiar pattern:
- Identify bad / low quality backlinks
- Remove those that you can
- Disavow those that you can't
- Come up (and execute!) strategies for long term acquisition of higher quality links
Personally I think that #4 is where most people should be focusing most energy. I think that a lot of what looks like penalty is actually just a "correction". Links that were previously passing value no longer do, leaving sites without the authority to compete. Removing more links doesn't fix that. Obtaining new ones will.
Good luck with it. It's not easy, but the rewards are there to be had.
-
Yes, Thanks @mat you are right, it was dropped near around the update of Penguin 2.1 (#5) — October 4, 2013 and caused down my ranking. Could you please help or guide me with tips or tactics to get back on same ranking positions.
Regards,
Teginder -
One of the quickest ways to diagnose many sudden ranking changes is to check the Google Algorithm Change history that Dr Pete maintains here: http://moz.com/google-algorithm-change
If there have been not recent changes to the site and no external factors (big shifts in link patterns for instance) then a change in the algo is the likeliest cause of sudden change. These can be spotted by the dates when changes occur. Look at your traffic stats (or ranking reports if you check frequently) and try to pin down the date of the change. Compare that with the change history page and you have a good idea of whether it was an algo change impacting you.
Doing this also gives you some good insights in to how to then deal with the traffic change. With each algorithm update we get clues as to what is going on. Learn what you can about the update that impacted you and take lessons from that.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink Query. Unranked pages of High Ranking sites.
Hi, So I was just wondering if someone with more knowledge than myself can answer this question for me. I have a site - currently sat on page 2 of google. On-site optimisation is done, however I am struggling to get backlinks that are from highranking pages. I am new to SEO so need a hand. My understanding of backlinks is that the higher the PR of the site that links to your 'money' site, the better that link is, and that these links are very hard to come by. (something that I am finding). Many times I have found sites that have a high rank and offer for a free listing, only for me to fill in details and get listed on a sub-page that has no ranking whatsoever. So my question is, are these kind of links worth the effort? Do they actually have any effect on rankings? And generally would anyone have any tips on the best sites to get links? Thanks
Industry News | | Chstphrjohn0 -
Need your professional feedback for a client
Hey everyone! I have a client that got a $500 proposal from some agency that summarized their work as follows. I'm literally copy and pasting this: Directory submission - 100/mo Targeted keywords - 5 Blogs writing - 1 per month Articles writing - 1 per month Blog posting - 10 per month Article posting - 10 per month Deep linking - 20/month Classifieds - 02/month Press Release - 01/month Yahoo Answer - 02/month Local Listing - 01/month Comments on blogs - 02/month Social bookmarking - 10/month Social media optimization - 10/month Regional directories submissions - 20/month Search engine submissions - 10/month This is a national company with a strong brand. Nowhere in this "proposal" is any mention of onsite optimization, any real content marketing, infographics, brand mentions, nothing... I have explained at length that the tasks they are suggesting are a terrible idea, that they will likely get penalized and that most budgets at this range are usually ill advised. The agency has even admitted that they source this overseas to illegitimate firms. I would love it if I could go to this meeting and have some community feedback as to why this is a bad idea. Please share your experiences, best practices and why most of these tasks are going to get them penalized. Thanks everyone 🙂 Kevin
Industry News | | GuestBlogPoster.com0 -
Webmaster Tools Keyword Rankings Explanation
While analyzing the Google Webmaster, I found several keywords that are ranked in the top 10 search results with words such as: they, was, mai, and chiang. (For example:they)After reviewing the top pages shown under the keyword "they", I did not find the keyword or its variant "them" repeated in the content of the page. I am not sure why "they" is ranking so high and of course, the word "they' is not effective for finding significant content. Also word such as Chiang Mai are never used separately but the two words are ranking far apart from each other. Mai is ranked at 5 and chiang is ranked at 11. I would think that the rankings would be very close together since the two words are usually used in conjunction with one another. Can anyone explain the reason this may be happening please?
Industry News | | jimmyzig0 -
What is the best Press Release website?
What is the best press release website for getting a press release in front of writers and news sources? We have used a couple with OK success, but I would like to hear and learn from the experiences of others. Thanks *I am not concerned with the page rank of the press release site or any SEO benefit coming from the PR website itself.
Industry News | | VentaMarketing0 -
Looking For Offline Software that Synchronizes with an E-commerce Website.
First of all, this isn't really SEO related. I can see this being an interesting discussion. One of my websites has a POS system that has an integrated eCommerce store where using a third party software you can sync the data that is in the pos directly to the website. You can add what products you want on the website with the (offline) software and add all the online product essentials such as product pictures, shipping weights, titles and ECT. I am looking for a shopping cart system that is an offline software that you would install on your PC and basically add everything offline and then sync like the other software but without the pos. It would basically be like eBay turbo Lister but instead of eBay it would be your website...obliviously. I have been looking for a while now and can't seem to find anything. Is there such a thing? I know this would be kick ass platform to develop and I have everything mapped out how to do it if there isn't one out there. Looking for insight.
Industry News | | JohnParker27920 -
Convert Oganic ranking into Local Search Results
Hi, Right now, my website appears in top 5 results in organic SERPs, but I noticed that my business has gradually started going down, as my local results have been replaced by organic search results. Initially I used to rank in local results, but now, I appear in organic results so the no. of calls/day have decreased significantly. Now, I again want to appear in local search results instead of organic results. Please advice what should I do to remove my listing from organic search results and improve position in local search results PFA the screenshots for both the results for your better understanding. I look forward to hearing from you. Regards, qHKAt.png 0cPOp.png
Industry News | | Visiblics0 -
How changing my domain name brought back rankings.
First I would not recommend doing this to anyone else, but my circumstances were extreme.
Industry News | | AlanMosley
Let me explain to those that did not read previous posts on the subject. I had a domain thatsit.net.au, I had never really promoted it as I used a keyword domain to rank in search engines but kept this domain mainly for email, but having said that it did rank ok considering, it ranked first for my business name at least.
A few moths back I decided to promote it and check the rankings, I was surprised to see that it ranked last for almost every thing,. Even my business name. Let me impress when I say last I mean in most cases absolute last and if not last very, very close to last.
I decided to get some links happening to move it of bottom, in my experiences a site that ranks that bad even a few links with show a big jump in rankings, it is easier to get from page 1000 to page 900 than it is to get from page 2 to page 1. The site had about 200 links and I pushed that up to about 1,000 but I was still at the bottom even for long tails searches where I was the only exact match on the internet.
asking for advice I got responses like you need better links and the such, this did not account for the sudden drop in rankings, as I knew the history I knew that thee was something deeper going on, I asked Google for reconsideration they said there was no manual action taken.
I should also mention I ranked very well in Bing all this time and still do.
By now I was getting paranoid that someone was stuffing me up somehow as a last resort I changed the domain name from thatsit.net.au to thatsit.com.au I did this about 10 days ago.
Today I searched for my company name and I came up #4 not bad from not being in the top 1,000 a few days ago.
Rankings are not where they used to be but I can handle that, I have 301’ed across all my links and have stated to change over the links I control, but as I still don’t know why the other domain would not move from the bottom as search results I am nervous that I may 301 over the problem.
I have never really done anything in the way of Black Hat SEO that would get me banned, maybe a bit of light grey over the years but nothing to worry about.
Anyhow I am non the wiser as to why things happened like they did. But I did want to report back to others that read the posts and thought that maybe I was imaging things.
I was never really depended on the domain ranking, what really bothers me is not knowing why the .net.au domain fell from rankiings and I still don’t know why.1 -
Is it smart to reveal your clients and projects in the Q&A forum? What about on your own SEO blog?
On one hand it seems like having my cake and eating it too: blogging about SEO using my clients as case studies in order to give them a couple backlinks. On the other hand it seems like asking for it from Google or from competitors. Got any advice? And what of mentioning actual domains and brand names when asking questions here in the forum? One one hand it seems like I'd get more specific advice, on the other hand, once again, it seems like it comes with some amount of risk. Any advice? Thanks!
Industry News | | TheEspresseo0