Understanding Onsite Elements and Moz's Onpage Grader
-
I'm currently helping a friend with his website. One of the pages I am targeting for his business is: http://stalbansdentist.com.au/dentist-cairnlea/
The main keyword this page is targeting will be "dentist cairnlea" (Cairnlea is a suburb near Melbourne, Australia)
To perfect onsite optimization, I've used the Moz Onpage Grader. Generally, its straightforward, but I have encountered some issues...
- Appropriate Use of Rel Canonical
The page does have the following tag: <link rel="<a class="attribute-value">canonical</a>" href="http://stalbansdentist.com.au/dentist-cairnlea/" />. I thought this would suffice. What exactly do I need to do to fix this critical problem?
- Appropriate Characters in the URL
I don't understand this one. The URL has completely appropriate characters. Why does Moz Onpage Grader insist that URLs here need to be appropriated?
- No More Than One H1 Tag
There appears to be only one H1 tag on this page. Is Moz just wrong on this one or perhaps a little delayed? There were 2 H1 tags before one was deleted and a recheck done with this problem remaining on Moz's onsite check.
Any assistance here on these 3 points and just understanding the Moz Onpage grader would be appreciated!
-
Thanks heaps Dan, really appreciate it!
Made most of the fixes you've prescribed and will do the others. Content is unique on each page, however thin and lacking substantive value... certainly requires some more work. The Onpage Grader also eventually seems to have caught up and no longer displays non-problems as problems as it did initially. Looks like I just needed to give it some time upon making a remedy.
A few quick questions if I could trouble you to answer them. You've been extremely helpful already though and gone well above your call of duty so don't worry if you're too busy.
-
What do you think is the best way to approach a location-based campaign that targets different localities? Is it a good idea to create a different location page for each location targeted?
-
You've suggested to make the title tag - Dental Care in Cairnlea - Family Dental Care. However, how detrimental would that be for targeted keywords like "Orthodontist Cairnlea" or "Fillings Cairnlea" if it were to be targeted on that page? Is Google smart enough to know that Dental care covers the wide array of dental services like fillings braces, orthodontist etc. and so a broad descriptive title tag is most effective? Specific targeted keywords like "Orthodonist Cairnlea" are then considered highly related or a subset and therefore, are not extensively affected, so long as the keyword (eg Orthodonist Cairnlea) is appropriately prevalent in body content?
-
Do you think the Moz Onpage Grader places too much value on keywords appearing a number of times in body content, when some thought leaders claim that Google is moving away from this as a key metric?
Just answer if you have the time.
Thanks abundantly.
-
-
Hey There
I would probably focus on "bigger things" - for example
Unless these pages are all super unique/add value aside from just having different town names, it's not the best practice to have thin/overlapping content;
- http://stalbansdentist.com.au/dentist-st-albans
- http://stalbansdentist.com.au/dentist-burnside
- http://stalbansdentist.com.au/dentist-cairnlea
- ...etc
Also, when crawling the site I found example placeholder content like;
- http://stalbansdentist.com.au/a-monk-walks-his-path/
- http://stalbansdentist.com.au/a-stylish-stud/
- http://stalbansdentist.com.au/hip-young-woman/
- ...etc
You may want to delete those
Onto the questions;
- I'm not sure what Moz is seeing wrong with the canonical, it looks good.
- This one seems fine to me as well.
- There are 2 H1's currently - see this --> http://screencast.com/t/qRBG5jbW3EYx
Also, the titles are a little long / keyword stuffed;
Dentist Cairnlea, Dental Care, Braces Fillings, Orthodontist Dentistry | Family Dental Care
Maybe make that something like;
Dental Care in Cairnlea - Family Dental Care
-
-
You`ve done everything right - as you can see there is a green hook next to that issue and if you "mouse-over" the little "i" next to contributing factor then you can read that you only need to take care of unchecked items...
-
see 1
-
here is something to do in case there is nothing wrong from the point of the report of the on-page grader... I have to take a closer look on that
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz Bar doesn't show any data and keeps asking me to log in when actually I'm logged in.
Hi all, I've been using Moz Bar for years. It ran well until about three weeks ago. It suddenly failed to show the DA and PA of sites that I open after I log in. And it keeps asking me to log in when I did. I tried to uninstall the Mozbar extension and reinstalled it several times. Nothing worked. I also tried to uninstall Chrome and clear the cookies, still, nothing changed. Did anyone experience this? How do you solve it and make it run on the track? Any information will be appreciated. [admin edited support category]
Moz Bar | | Bennie223310 -
Are we actually getting accurate data on keyword volumes from Moz (or other sources)?
I have a client who does patio furniture repair and restoration. When performing keyword research in Moz for terms like "patio furniture repair" I see that only 11-50 people in the entire US are searching for this term according to the Moz data. However, running an Adwords campaign currently and our top keyword is the phrase match for "patio furniture repair" which has generated over 100 clicks in just a couple of months in ONE county. Is there a better way to research more accurate results on search volume estimates? This makes organic SEO and keyword targeting hard! Thanks, Ricky
Moz Bar | | RickyShockley1 -
I can't seem to get Moz Crawl to run? Re-bootyourbody.com. Told its a subdomain...What do I do?
I can't seem to get Moz Crawl to run? Re-bootyourbody.com. Told its a subdomain...What do I do?
Moz Bar | | Joseph.Lusso0 -
How can I find duplicate pages from a Moz Crawl?
We have many duplicate pages that show up on the Moz Crawl, and we're trying to fix these but it's very difficult because I can't see a way to isolate the code where the duplicate is found. For instance, http://experiencemission.org/immersion/ is one of our main pages, and the crawl shows one duplicate of http://experiencemission.org/immersion. It appears that one of our staff manually edited the source code in one of our pages but forgot the trailing slash. This would be an easy fix but the problem is that this page is linked to internally on our website 2423 times, so it's next to impossible to find the code that is incorrect. We have many other pages with this same basic problem. We know we have duplicates, but it's next to impossible to isolate them. So my question is this: When viewing the Moz Crawl data is there any way to see where a specific duplicate page link is located on our website? Thanks for any and all help!
Moz Bar | | expmission0 -
On-Page Grader supporting HTTPS?
Hi there, I am getting the error "Sorry, but this URL is inaccessible" on the Moz On-Page Grader. I have tested with multiple URL's but any that link to my site give the error. I have noticed my site's URL's redirect to https so my question is..is the on-page grader in-compatible with https? Cheers!
Moz Bar | | ToteIreland
Ross0 -
On Page Grader - We have keyword in Meta Description But does not show up
The on-page grader is not counting/picking up the keyword in the meta description. We have double checked the meta description and re-uploaded the page, and checked the source code on-line. The keyword is there in meta description, but not showing up in on-page-grader. https://www.trustdeedrealestateinvesting.com/trimarkfunding/buy-first-trust-deeds.html keyword buy first trust deeds
Moz Bar | | Manifestation0 -
Moz Analytics Beta
Just got the access to this, but my campaigns don't seem to be showing. Anyone know why this might be?
Moz Bar | | Jonathan19791 -
Can I delete a SEO campaign in Moz, and start a new one for a different website?
Would be nice to know, as I'm limited to 5 campaigns, and the most important work is done for 2 site's, so I would like to switch that to 2 other website's. Regards,
Moz Bar | | mrblue910