Advertising to competitors fans
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I want to target my FB ads to my competitors fans. I tried setting it up through power editor, but when I type in my competitor's name in Precise Innterest field, it just doesn't show up... My competitor has over 30k fans - is it not big enough? Is there any way around it?
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You can only target to fans of pages you're currently an admin for. Assuming this isn't the case, there is no way for you to do this as easily as "Target fans of page [competitors name]".
There are lots of other targeting options available on Facebook. If you can somehow figure out who your competitors fans are (i.e. e-mail address, phone number, or Facebook ID), you could reach them with a Facebook custom audience.
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