Title Tag duplication.
-
Hi Guys/Gals,
We do a lot of work in a very competitive space (personal injury) and are having an internal debate on the best way to implement title tags for new sites. We understand that keywords, title tags, etc., don't possess the power they once did, but we have yet to see conclusive proof of this in our space. The vast majority of competitors still rank very well for keyword focused content, title tags, etc., while having average link profiles and little content.
We write a lot of content for our clients and want to know if someone can offer their opinion on the question that follows this example: "Top 5 Injuries Caused by T-Bone Collisions | Indiana Accident Lawyer"
Would it seem repetitive or manipulative to construct title tags as shown, always placing "Indiana Accident Attorney" or "Indianapolis Accident Lawyer," or similar of at the end of each title tag?
Thanks, gang!
-
Hi Wayne,
Is Indiana Accident Attorney the name of your website or are you purposely manipulating the title tag for certain landing pages? I think that branding your content is fine as long as it is not manipulative. For instance if you're changing the title depending on the page content I think that's a bit mis-leading and while it may not hurt you in googles eyes it's confusing to all humans who visit. If you're consistent throughout or only modify it to say Indiana Accident Attorney Blog or some sub-section of your site that should be fine. Moz.com uses the title tag the same way for branding purposes as do most CMS platforms out of the box.
Good luck,
-Nick
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it OK to shorten your brand name in your title tags
If your title tag is over 55 characters, is it generally OK or good practice to abbreviate your brand name (at the end of the title tag) for the sake of the other keywords in the tag?
On-Page Optimization | | AliMac261 -
Different title tags and meta descriptions for desktop and mobile?
Is it possible to use different title tags and meta descriptions for mobile users? For Example: In the SERP for desktop you'll see the desktop title tags and meta descriptions, but in the SERP for mobile you'll the mobile versions of the webpage.
On-Page Optimization | | alex19780 -
Duplicate content, which seems not to be duplicate :S
After crawling I am used to getting a lot of duplicate content messages in Moz, which are High Priority. I do not know what to do with them, since I believe we tackled all the issues. Main point being the advise to put in a link rel=canonical. An example of a page that accordeing to the report has a duplicate. I do not see how. Can you help with that? http://www.beat-it.nl/4y6hctr24x7wdmr-ml350-p-ic-procaresvc.html duplicate sample http://www.beat-it.nl/modu-hp-a5800-acm-for-64-256-aps.html
On-Page Optimization | | Raymo0 -
Title Tags: Does having the singular and plural version of the keyword hurt the ranking?
I'm wondering if there is a duplication issue with having a singular AND plural version of a keyword in the Title Tag. For example: Wood Desk - Wood Desks| Furniture Store Would this help or hurt my ranking for this URL? I can’t find a concrete answer for this under Moz’s “Title Tag SEO Best Practices Page.” Thanks for your help!
On-Page Optimization | | jampaper0 -
Duplicate content
the report shows duplicate content for a category page that has more than one page. how can we avoid this since i cannot make a different meta content for the second page of the category page: http://www.geographics.com/2-Cool-Colors-Poster-Board-14x22/c183_66_327_387/index.html http://www.geographics.com/2-Cool-Colors-Poster-Board-14x22/c183_66_327_387/index.html?page=2 thanks, Madlena
On-Page Optimization | | Madlena0 -
Is there any benefit in on-site duplicate content?
I have about 50 internal pages on my site that I want to add a "Do it yourself tutorial" to in an effort to build the quality of the pages. Is this going to de-value the content if I put it on all 50 pages? It's difficult to write similar content 50 different ways.
On-Page Optimization | | BradBorst0 -
A good title for each page on my website.
Dear SEOs, I know these facts: a) not more than 70 chars b) relevant to the page subject - probably best keyword at the beginning My problem - should I rebuild the current structure of my titles which is: Main Page keywords (in my case 4) | domain name - Main Page Sub-page - one click from main page keywords (again same 4) | domain name - Sub Page Name (or as you like Category Name) Specific page with an article / content keywords (again same 4 as on any other) | domain name - category name - title of article same as used in tag To be more precise, should this title be changed for following pages: Sub Page - where really it's page that let's you chose particular subjects (there will be few article for each subjects) so should the keywords be changed to - "chose your category" Specific page with an article - should the category name - title of article be completely removed and first part of title which at the moment contains same 4 keywords used on main page be replaced with keywords specific for the content ? To be honest I find those titles at the moment bit confusing and sort of illogical. But since I can't really change anything in the code I would like to know what's the right way before I keep pressing on the programmer 🙂 Thanks.
On-Page Optimization | | lolskizz0