Seo black hat tricks
-
I have a competitor in the local area. He registered a new domain name. www.orangecountypatentlawfirm.com. It was created back in 11/10 and updated a few months ago on 11/13.
My domain is ocpatentlawyer.com. I put my domain and his domain in the open site explorer. The peculiar thing is that my competitors website mirrors identically to my domain. (see attached image)
my competitors website rose through the SERP very fast. I never saw it coming. Anyways, I wanted to know if he was using some type of black hat seo trick to hi jack my domain authority to get his own website to rank higher?
Plus, if so, does it hurt my ranking?
-
Hello,
Let's try to compare you with your competitor
- Hundreds of indexed pages. Have a blog. That's a good sign
- Meta Tags are not optimized at all i.e Title Tags, Meta Description. That is absolutely essential
- Content quality is good but not optimized with keywords
- Around 1000 Back-links with Non Money Anchors. This is really encouraging
- Social Sharing is on but need to boast to significant level
http://www.jafaripatentlaw.com/
- Optimized Meta Tags. Really Nice!
- More Than 300 Indexed Pages. A blog as well. Very Nice!
- Content Optimized with keywords
- Around 1600 Back-links
Remarks
- I am really happy with current position of your website. With proper On Page and few more quality back-links (In Compliance with Best Practices) could turn things significantly in few months
- Social Sharing need a push
- Keep on blogging. You are doing really a nice job.
I hope, this will help!
Regards
-
I'm sorry James, but I don't provide SEO services for the moment.
There a list of recommended SEO companies suggested by Moz: http://moz.com/article/recommended
As for the Metrics, if you go to opensiteexplorer and type the URL of your competitor, you won't get any data, as it is actually a new site and with almost no authority.
I did check the backlinks using ahrefs and they have near 75. My quick guess is, that if they are climbing out of nowhere, received 75 backlinks in a few days, then they are most likely using some king of black hat seo technique. But you shouldn't care, they WILL be removed in a few days (it could take a couple month too. You can report them to Google as a spam report).
Anyway, leaving that site aside, there are issues in your site that you should fix ASAP, or you will never get a decent amount of Search traffic. As I mentioned before, you can't name your pages "HOME". You need to name them properly. Check other Websites for reference... Your title, in the homepage, should read something like: "OC PAtent Lawyer - Entrepreneur and Mid-Size Business Patent Attorney". Plus your description should state what you do, while now, it also says "home".
Send me PM if you need more info. I can probably help you out for free. It is a Wordpress theme, so it shouldn't be so hard to fix.
-
Yes you have two of the same domains listed here, but I assumed you noticed this James.
Gary
-
A highly debated topic. Domains with many key words, plus location key word stuffing have seen many sites penalised. Much comes down to the keywords used within a domain to see if you have been penalised or not by Google. You would really need to look assess all algorithms to eliminate any doubt.
All specialists will tell you it's best to build a Brand site on a keyword domain so you get both brand mentions and generic intent keywords.
Moz is just one very good tool to use to assess the health of a website. A good marketing company will use various tools to check out any problems. Never stick to one. My advice - have an expert assess everything before coming to with a strategy to improve you website performance.
Hope this helps James.
Good luck
Gary
-
If you make a list and the impact it makes then I will pay you to do it. Please provide quote.
-
I did it twice and same result. I didn't type it in. I cut and paste. it isn't a data entry error.
-
James,
There's no such thing as "hijacking your authority".
You mistakenly typed twice your own domain, so you are seeing the same results in both columns
PS: There are a few things in your SEO that you have overlooked. Just by accessing your site I noticed the first: Title = "Home". You should really consider hiring an SEO expert to help you with your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Optimize With Wordpress SEO Plugin YOAST?
Hi Everyone, I am currently using Moz's page optimization format to improve our website's SEO. https://mathandmovement.com/ This is the format, these are all of the areas that we need to improve for each of our website's pages, according to Moz. include 3 keywords max: <url>www.mysite.com/my-keyword-phrase</url> <page title="">2 keywords max <title>Primary Keyword - Secondary Keyword - Brand</title></page> 2 keywords max: keywords in my headers 2 keywords max: keywords in my headers ![keyword](image file) <focus keyword="">1 with YOAST</focus> We are currently using the free version of YOAST for our SEO. My question to you is this, will our pages still have good SEO if we use appropriate keywords (high monthly volume, below 40 difficulty ranking, High Organic CTR,) and put them in the format above? Or since the free version of YOAST only let's us optimize 1 keyword, will we still rank for the other two/three that we put in our meta and page titles/h1s, h2s, urls, and overall paragraph text? Please also let us know what we can do to improve our SEO! Thanks so much, Emma
Intermediate & Advanced SEO | | emmamathandmovement0 -
How have your SEO Audits evolved over time?
Hi guys, SEO Audits used to be so focused on the basics like title tags, meta descriptions etc. but now more than ever, SEO is a discipline which encompasses everything from content marketing to UX design. Would be great to hear from everyone how their audit templates have evolved over time to keep up with the latest updates in SEO and algorithm changes! Which new sections have you added and which have you removed?! Cheers, Daniel
Intermediate & Advanced SEO | | Daniel_Morgan0 -
Switching domains, need tips and trick?
I currently have my sub-product hosted on a subdomain that I have, for example say it is: x.mysite.com. I plan to migrate and move this to mysite.com. I was planning to do this by having mysite.com pointing to x.mysite.com and do a 301 redirect x.mysite.com to mysite.com. Is it as simple as that? Any other consideration, tips and tricks that I should be aware of so that my SERP doesn't get messed up. Any articles or guides on this subject matter would be highly appreciated
Intermediate & Advanced SEO | | herlamba0 -
International SEO and Server Hosting
I am quite new to international SEO. I have a customer who wants to use the same website content on various domains targeting different countries. Such as; xxxx.hk - same content targeting Hong Kong xxxx.co.uk - same content targeting UK xxxx.de - same content targeting Germany I found that it could be possible with the Google suggested hreflang without any duplicate content problem. Is that true? Could someone explain this for me. Another question; if above is true do we need to make other adjustments as well. Such as; Any adjustments in Google Webmaster Tools (for each domain) Server location, does that really make a difference? Can we host each of the domains on the same server or should we seperate them and host each one on the country it is targeting ? Thanks in advance!
Intermediate & Advanced SEO | | stradiji0 -
Local SEO tips
Hi! I'm working on http://www.hgsplumbingandheating.co.uk/ at the moment, and it's going pretty well for local terms such as 'Norwich plumber' etc. Has anyone got any tips though on how it can be improved, especially with regard to getting the homepage ranking above the Places listings? Thanks!
Intermediate & Advanced SEO | | neooptic0 -
Domain name match and SEO
I was asked a question today and would like a second opinion on it : Knowing that Alex wants to rank for personnal training the question is, from a SEO standpoint, which domain name would you recommend me using and why : personnaltraining.com ( IS not available) Personnaltrainingalex.com alexpersonnaltraining.com alextraining.com trainingalex.com I have my idea on this, but I'd like to have your so we can share and discuss on that. Thanks !
Intermediate & Advanced SEO | | Catalyste0 -
URL Shorteners. Are they SEO Friendly?
Do URL shortener services like bit.ly act as 301 redirects? I was thinking about utilizing one for longer query based URLs and didn't want to risk losing link juice. Thanks for the insight! Regards - Kyle
Intermediate & Advanced SEO | | kchandler0 -
SEO Strategy for URL Change
I'm working with a company who will likely have to change their URL because of a trademark dispute. They will be able to maintain the new URL for some period but will soon need to drop the existing URL all together. Aside from the usual keyword considerations when choosing a URL, are there any SEO strategies I should consider as we execute this change?
Intermediate & Advanced SEO | | Jon_KS0