Changing your Anchor Text in 2014
-
Hello I have a series of question,
There was a directory listing we submitted to and got approved. However we got 6 Links total with the same Anchor Text 3 from www and 3 from non www, which is also the Title of our Brand Name. However this is causing an unnatural link.
1. Does Changing the Anchor Text Bad? Does Google have a new way of detecting anchor text changes.
2. Can I change the Title/Anchor to something more generic, so that the anchor text profile is more natural.
3. Since this is a Directory is http://obln.org/ - Does anybody know being on this directory bad?
Or should I just remove this links altogether or Disavow 5 Links and just keep one, because they have a PR5 and has trust flow, losing all the links may not be good as well for ranking.Thanks For your Insight.
-
Hi there,
I'll go through the questions one by one:
1. Does Changing the Anchor Text Bad? Does Google have a new way of detecting anchor text changes.
Google will note the changed anchor text when it re-indexes the pages the links sit on. There is no hard evidence that this is viewed as "good" or "bad", although if the links are otherwise "bad" (from spammy sources), changing the anchor text won't help - the link would be better off being removed. However, if the link is neutral or good, there is no evidence that changing the anchor text will hurt you.
2. Can I change the Title/Anchor to something more generic, so that the anchor text profile is more natural.
Definitely - if you are going to change the anchor, it is best to change it to something related to your brand, e.g. the name of the company or URL of the website.
**3. Since this is a Directory is http://obln.org/ - Does anybody know being on this directory bad? **
Free web directories are not advisable places to build links, so despite this conversation about anchor text, I would remove the link in this case. Yes, they have a PR of 5, but it is the best rule for modern SEO to not use free directories as link building tools because they have been abused so badly for spam in the past.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do search engines treat masked text differently than solid color fonts?
In my attempt to decrease page load times, I ditched my custom fonts for google fonts. I figured out how to apply CSS mask-image to make this blazing fast loading google font have a chalk texture, which was an awesome improvement over the 3-5 second load times for those locally hosted web fonts. I've read that Google penalize a site for poor contrast ratios between the background and text, but do search engines go by CSS or do they somehow compare the actual rendered site as an image? Using CSS mask-image to give my text that chalk appearance does produce minor transparent patches in text. So have I saved 3 seconds on page load just to have search engines knock points off for funky text issues? All input welcome. The temporary site is here. https://website-1b14f.firebaseapp.com/ Kevin
Technical SEO | | kwoolf0 -
Changed domains, saw significant drop in domain authority
Hello, A little over a month ago we switched our domain from A to B. The original was .com and the new one is at a .tech for good measure. We have meticulously done 301 redirects page by page but there has been a massive drop in traffic and I checked here to see that we've gone from a 30 domain authority to a 9. The company is a few months over 1 year old, but we're really looking at traffic accumulated in just about 8 months for the old domain. Is there any way to recover some of the old juice in this one other than the re-directs? Our number of backlinks have also severely dropped despite re-directs.
Technical SEO | | SteveSaf0 -
URL path randomly changing
Hi eveyone, got a quick question about URL structures: I'm currently working in ecommerce with a site that has hundreds of products that can be accessed through different URL paths: 1)www.domain.com/productx 2)www.domain.com/category/productx 3)www.domain.com/category/subcategory/productx 4)www.domain.com/bestsellers/productx 5)... In order to get rid of dublicate content issues, the canoncial tag has been installed on all the pages required. The problem I'm witnessing now is the following: If a visitor comes to the site and navigates to the product through example 2) at time the URL shown in the URL browser box is example 4), sometimes example 1) or whatever. So it is constantly changing. Does anyone know, why this happens and if it has any impact on GA tracking or even on SEO peformance. Any reply is much appreciated Thanks you
Technical SEO | | ennovators0 -
Htaccess code to 301 redirect a folder change
Hi, I need some help to redirect all my site as there was a folder change. eg, the old structure was www.mysite.com/stuff-1/bags.html and I need it to go to the same structure without the "-1" eg: /stuff/bags.html
Technical SEO | | Paul_MC
The "bags.html" will be lots of different products, so this would be a wildcard? What would the htaccess code need to be? Thanks0 -
My site has dropped in rankings what can i do to change this
My site is http://www.clairehegarty.co.uk/ Hi, my site has always done amazing in the rankings, for a few years i have been number one for the word gastric band hypnotherapy as well as many other keywords which includes hypno band. but in the past couple of weeks i have seen some of my keywords drop and end up on pages two and three of google instead of page one. Can anyone please give me advice on what i need to do to change this situation please
Technical SEO | | ClaireH-1848860 -
Google Analtyics Changes?
Did anyone else's google analtyics numbers jump up this month? Our unique visitors increased some, but our pageviews tripled and our bounces dropped significantly. We have been working to optimize the sites and did have a huge drop in errors in our campaign reports.
Technical SEO | | Stevej240 -
Does daily changing of price information in a title tag damage SEO?
Hi I'm thinking about changing the title tag for all my pages daily, updating it with the most current price information. (As I think this could improve CTR) All the other keywords in the title tag would remain the same however. Does anyone think this is likely to cause a problem with regards to ranking in Google and other search engines? Thanks for any / all replies! Cheers
Technical SEO | | joeprice0 -
If two links from one page link to another, how can I get the second link's anchor text to count?
I am working on an e-commerce site and on the category pages each of the product listings link to the product page twice. The first is an image link and then the second is the product name. I want to get the anchor text of the second link to count. If I no-follow the image link will that help at all? If not is there a way to do this?
Technical SEO | | JordanJudson0