Do I need to update my previous blog posts with my new SEO strategy'?
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Hi Everyone,
I have published 46 articles so far on my blog. Recently I changed my SEO strategy including changing main page titles, changing the targeting pages for each keyword, ... . Do you think it is a good thing to go back through all of my blog posts and change the internal link building and modify them accordingly.
Thanks,
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Thanks
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Thanks Tony
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Hi Armin,
Absolutely, but be mindful of navigational issues, 404's and too-keyword-rich anchors. Don't forget to update your sitemap.xml (and html version), re-submit your sitemap.xml and pages via "Fetch as Google" in your WMT's account.
Finally, once you've gone through an audited each blog post, have a think about additional blog posts that might need writing to fill in any gaps. Curated blog posts, with valuable resources and links, are great ways to drive fresh traffic to your site too
Edit: add G+ authorship to your blog posts and remember: a friendly face ranked 5th will often beat a text-only entry in 2rd or 3rd.
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Yes. If you think your new strategy is the way to go why wouldn't you go through and fix older stuff. By applying your new strategy you should be able to see if it is a better one by comparing historic data. Make sure you're careful with changing URLs which can lead to losing links and structure issues.
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