Parent pages and seo
-
Hi
Im designing a new website and want my seo to be as good as poss. (obviously
)
What the situation with parent pages and urls.
My idea is this
keyword dog training with a page all about dog training.
but then another page would be whistle training.
is there any benefit or disadvantage to so it this way
www.mysite.com/dog-training/whistle-training/
Thanks
-
Frankly depends on the depth you want to take and your CMS and its automation features.
So take for example your page : www.mysite.com/dog-training/whistle-training/
An automated title tag and meta description set up would take its data from the URL and Page titles and categories:
Whistle Training for Dogs > Dog Training Guides > MySite.com
Whereby you have the rules:
{Page Title} for Dogs > {category URL} Guides > Mysite.com
In such instances it is better to use clever set ups that work with most keyphrase combinations, and the added "Dog Training" in the title, URL and page description helps strengthen the overall site or section focus when it comes to the primary keyword such as "Dog training"
So in the example Richard has given above:
Title: Whistle Training for Dogs > Dog Training Guides > MySite.com
Title: Triball Training for Dogs > Dog Training Guides > MySite.com
Title: Fetch Training for Dogs > Dog Training Guides > MySite.com
This shows that you have plenty of "Dog Training" pages in that category and you can start to see how the repetition would help the section on the site.
However, if you DONT have automation, I prefer a flatter hiearchy:
You can still have the same title tag set up to strengthen the relevancy.
The reason why I prefer the flat URL hiearchy is that in your case the flowed hiearchy works, but on many sites a page could be part of two categories, and as such can cause havoc or multiple URLs when trying to fit into URL.
-
I would keep the structured path you have going, especially if you plan on adding more than just one type of dog training.
For example:
-
To prevent overlapping your page URL's focus it may better to do the following for dog training and whistle training:
www.mysite.com/whistle-training/
That also keeps the words the page focuses on as close as possible to the front of the URL.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO'd Title Tag for Product Pricing Page with Little to No SV for Product Pricing Related Terminology
Hello, What should one do about a title tag for product pricing page (of a SaaS company)? The only keywords/phrases that have SV are "Acme Pricing" "Acme Product Pricing" and "Acme Solutions Pricing", but obviously I don't want to use all three since "Acme" and "Pricing" repeat in all three. Should the title tag just be "Acme Pricing"? In past experiences, a title tag that short typically gets changed by Google in SERPs. Should one not optimize the title tag at all? Any thoughts, suggestions, would be greatly appreciated! Thanks!
Keyword Research | | Scratch_MM0 -
Should I make a blog post or landing page to rank?
Hi, I have some keywords (2-5 words) which I would like to rank for (and use them for AdWords campaigns). Also, I have some great and helpful content for those user queries to share. Now what is the better strategy?: Create a blog post for AdWords and later SEO rankings? Create a landing page for AdWords and later SEO rankings? Would love to here your thoughts and experiences on this issue... Best, Robin
Keyword Research | | soralsokal0 -
Number of keywords to optimise per web page?
Hi Guys, I am new to SEOmoz and just finding my way around the site. I currently have two websites up both in wordpress and both using SEO Yoast for keyword / page analysis. SEO Yoast software basically only allows you to have 1 page / blog post optimised for 1 keyphrase. If you try to put the same keyphrase in 2 + times for different pages or posts then Yoast flags it up as not good for SEO purposes. Is this correct? Also how do massive websites go on when previously they would have optimised many web pages / blogs for the same keywords?
Keyword Research | | lethalmarketing0 -
Help with creating SEO video for my industry
Hi There, I'm currently producing some SEO videos for a friend of mine who has a video website for the driving instructor industry and I'm going to make some videos for him on basic SEO (overview of Google, finding keywords, content, google places, meta titles / descriptions, urls with domain name in etc, link building, etc etc).99.9% of people in this industry dont know much about website and SEO etc, so dont have tools such as SEOMOZ, wordtracker etc. Therefore I cant use these tools to get people finding the best keyword which are not too competitive for them. Does anyone know if there is a keyword difficulty tool equivilent out there to SEOMOZ which is free, as im having trouble finding one (Google keyword tool doesnt do this). (I will be mentioning doing the 30 day trial etc, but some people will not like giving their credit card details and then cancelling). Thanks a lot. Antony
Keyword Research | | Ant710 -
So you have a keyword, and you want to see what page a competitor ranks
Say you are looking at a bunch of keywords and you think a competitor ranks for one of them. Is there any simple tool you can use to 1. put in keyword 2. put in domain of site RESULT - it tells you exactly where the site ranks. Like **The site UpperYupper.com shows up on Page 3 at position 35 for the keyword "yupper undies" **
Keyword Research | | denimblog0 -
Please help with SEO keyword research
Hi Moz community, I would like to request your collective wisdom. I'm new to SEO and putting together an SEO research and strategy document for the employment service I work for. Have solid skills in Google Adwords and have ran a campaign over the last two years with excellent results. But this SEO thing is a whole new world! That's why who better to turn to than the leading community for SEO professionals? 🙂 Any support, advice, tips would be most welcomed appreciated. It's an employment service and I've got a list of keywords. For example, here are some of the action words I thought could be useful: <colgroup><col width="215"> <col width="91"> <col width="65"></colgroup> [find staff] 0.79 73 [find employees] 0.97 73 [looking for staff] 0.94 58 [looking for staff] 0.94 58 [staff wanted] 0.62 58 [looking for employees] 0.94 46 [look for work] 0.77 36 [looking for workers] 0.93 36 [find workers] 0.91 36 [employee search] 0.72 28 [staff search] 0.37 28 [find an employee] 0.79 22 [search for employees] 0.71 12 [find a worker] 0.66 12 [how to find employees] 0.71 12 My questions: Where to from here? If this was a Google Adwords campaign I would place the words in, create ad copy and test response. But with SEO, are these words useful? Can you target all of these words with SEO - or am I better finding words with higher volume? How many words should I be looking to target? For example, am I only trying to find the 5 or 10 highest volume words, or is it important to target lots of words with SEO? Is it just one set of keywords per page, or can I target all the above keywords on one page? I'm a bit lost. Thanks in advance for your consideration.
Keyword Research | | jasonlewisdiiigy0 -
Optimizing two site pages for the same keyword phrase
If a keyword works really well for two pages on your site, is it OK to optimize both pages for that keyword? Is it possible that Google will rank both pages? For example, one of the companies I've worked with is a software developer. They want to use the keyword phrase “simple project management software” for both the home page http://www.wennsoft.com/ and for the product page http://www.wennsoft.com/en/Solutions/By-Products/projectmanagement.aspx. (I’ve got other alternatives that I can use, but optimizing both pages for the same keyword would be the path of least resistance).
Keyword Research | | EricVallee340 -
What keyword research tools do you recommend to help with SEO?
We are looking for a keyword research tool to help with our SEO efforts for our ecommerce site. We sell food gifts and are looking for a tool to help us identify which keywords we should go after. Beyond Google's free tool - what tools would you recommend? We are willing to pay for a tool.
Keyword Research | | agolomb1