Spammy Facebook Page Penalty
-
In general search, I've noticed a handful of businesses who's facebook pages outrank their websites by a lot. Whenever I've looked into it, usually the FB pages have a bunch of spammy links, whereas the website (that isn't ranking well) doesn't. However, I am curious of two things:
1. Are FB pages like the ones I'm describing somewhat "immune" to penalties because their DA is so high?
2. Does this strategy end up hurting the business's website, if there's a link to it from the spammy FB page?
Thanks,
Ruben
-
Thanks everyone.
I appreciate it.
-
It's a percentage game, one you don't want to play, and no one knows the exact percentage for anything.
-
Hi Ruben,
Here is my take:
#1 - In general, these domains are immune to spammy links. I've seen numerous pages on Facebook, YouTube videos, LinkedIn Pages rank for highly competitive terms from a massive, 100% backlink profile. The main reason people do this is because it is no risk to their own site. These pages are another clear example that Google doesn't have a great ability to "ignore or devalue" spam links, instead using the threat of penalty to scare website owners away from performing this linking techniques on their own site.
#2 - I'd say this would not cause a problem for your website linked from the social profile (usually a nofollow link), but I wouldn't recommend doing it either. Even if you have a highly ranked Facebook page for a good term, I'd bet the amount of traffic you funnel through there from the search engines to a conversion page is minimal. Could it cause a problem down the road or during a manual review? Perhaps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook Share Percentage - On Blog Posts
Hi everyone, I'm trying to find a way to give each post we are creating a quality status. Since bounce rate on this case isn't really a viable option (Blog Behavior) since people could stay 10 mins reading it and then go elsewhere without interacting. I'm looking for a way to focus on facebook sharing, lets say something simple like "Facebook Shares / Sessions" per each blog post, while I can have an idea on my own data, lets say my highest is 4.1% of all people that go to that post end it up sharing it. But I wonder on average what would you consider a good engagement post, what would that percentage might be? Thanks in advance.
Social Media | | JoaoCJ0 -
Facebook Fan Page Name Question
I know this is a silly question. But i cant find good advice on the topic anywhere. I have a company fan page with 3,500 fans. However, there were some serious changes to the company name, and i dont want to start a new fan page, because of the current fans. Any ideas on this topic? Regards!
Social Media | | JesusD0 -
Has anybody else noticed that Google has made a significant change to their SERP? There is a lot of social data reported from LinkedIn, Youtube and Facebook (includes page likes and activity) when you search by company name. Thoughts anybody?
Has anybody else noticed that Google has made a significant change to their SERP? There is a lot of social data reported from LinkedIn, Youtube and Facebook (includes page likes and activity) when you search by company name. Thoughts anybody?
Social Media | | rrad0 -
How are Google Plus pages related to Google Plus Local pages?
How are Google Plus pages related to Google Plus Local pages and what is the best way to join/link them? e.g. if I go to Starbucks Google Plus page https://plus.google.com/117575809843355974839/posts, where can I see their store locations or google Places pages? If I go to a Google Places page from Google Maps - which now takes you to a Google Plus 'Places' page - how is that Google Plus Places page related to that companies main Google Plus page - I can't see a way to go between them. See: https://plus.google.com/117861970252906134982/about?gl=au&hl=en Is there a way to connect these two kinds of pages for a business?
Social Media | | TracyMu0 -
Buying Facebook Likes...
I have been approached numerous times by these companies claiming to provide hundreds if not thousands of 'real' Facebook Likes. Has anyone have had any experience with them?
Social Media | | dhidalgo10 -
Facebook Advertising Noob Question
Hello Mozzers, I have a noob question for which I have not been able to find a clear answer on the internet. When a client asks you how much would I have to spend on FB ads to get 100,000 fans how do you go about making a "media plan". I can understand you can calculate clicks using your budget and CPC but fans? Also, ad impressions on Facebook? FB doesn't even give that metric anymore on its default ad dashboard where you have campaign reach, social reach, CTR etc. So if a client wants 1Million Facebook Ad Impressions (I know, I know), how do you tell them how much its going to cost them. In a nutshell, clients want to know how much they should be spending to get x number of fans and impressions and vice versa, how many fans and impressions will $XXX get them. So how does one go about making a media plan for Facebook advertising, what do you include in it and well, anything else that I should know? Thank you, Rishad.
Social Media | | AsadMemon0 -
Facebook Admins
Hello, Can you give admin status to a user, that doesn't give them the ability to remove other admins. This would be editor or contributor in wordpress. The concern here is that an admin can delete the other admins. IF ATT gave admin to a disgruntled employee, they could lose a page for some time. Thanks
Social Media | | tylerfraser0 -
Can you set up a Google 'author' for rich snippets using a G+ business page or does it have to be a personal profile?
I've set up an author profile for myself, but if I'm writing articles for clients, I don't necessarily want to do it in my own name. Is it possible to set up a Google author profile using a G+ business page? Obviously the idea is to try and gain the rich snippets that only recognised authors receive, but to do so in the name of my client.
Social Media | | Piranha_Solutions1