Link building strategy - my weak link!
-
Please help me understand link building. I've read the articles on Moz, but they seem vague to me. Specific questions:
1. How do I get my webpage on good quality sites?
2. Guest blogging? Good or not?
3. What about when people pick up one of our blog stories and publish it on their site with a link back? Is that bad now because it is duplicate content???
4. Forum posts with a link in the signature? Good or not?
5. Directories - I get it that these are no longer good... are they severely negative? Should I take them down.
6. PR - Looks like this is bad... right???
7. Youtube - any value?
8. Pinterst, LinkedIn, Twitter, Facebook, Instagram? Any value to backlinks here?
9. What about sites like redit?
10. Anything else I should consider?
-
Nice, thank you for pointing that one out!
-
These two links are so very helpful! I've already found a lot of great ideas in here:
-
I agree with DJ123. Also recommend John Cooper's link building site - Point Blank SEO. You'll find most, if not all, of the answers to your questions there.
-
Check out Brian Dean at backlinko.com (I believe Brian is also here on MOZ) - he has some excellent ideas for getting links from quality sites with good content creation. Actually, he has some of the best ideas I have seen in a while.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do I ditch the link building and risk the drop?
I am currently on top of SERPS but am worried about some of the links being built by my seo company. We add loads of content to the site which I think is fine. We have somebody working on the on page and tech side of things which I think is fine. However I am still paying an seo company which basically builds links for me. Because I am in top spot for many terms I am nervous to turn it off. However I am also nervous that one day I will wake up and we will have been penalized! They do not build many links and they are convinced that google still want to see a varied link profile. If I stop paying then some of the ‘better’ or higher PR sites will no longer have a link to my site and will therefore drop off. We do have a great site with great content so I think we do many things well but I am nervous that these paid for links will be the death of me if I am not careful. The question is do I get rid of the link building and risk the drop? Or is a small amount of links just to keep the link profile looking Ok and not overdoing it the right move? Thanks a lot. Dave
Link Building | | draeseo0 -
Are PR releases good for Link Building?
I'm having a bit of a conundrum with Press Releases: I recently sent a press release on PRWeb (which I personally think is just "average" compared to others as it focuses mainly on the CBS network and is not focused at all unless you pay for an expensive release) and got over 100 incoming links from high PR news sites (according to Webmaster Tools) but these links had PRWeb in subtitle, so for all I know these were syndicated releases and not "Pick up By" as PRWeb reports. Will this affect Page Rank value or rankings for any keywords? Are these links treated only as temporary links or permanent back links? (I know sometimes they appear in Google News or Yahoo News, but disappear the next day) Was it valuable to the company? Our business is in health sector exclusively on East Coast U.S. and the release was seen all over the world and not one of the links coming back was from a health-related section. They were high rank online sites, but is there value in such links? added 11/30: I was reviewing competitors' link backs I found they did a lot of press releases and gained a high-level link back from each one. These were the best/highest-authority links they had. The syndicated releases were not even listed anywhere. And then I reviewed their SERPs... and guess what, their ranks increased with each one. (So I don't think "duplication" is an issue. If anything only the syndicated copies were penalized, but not the original one)
Link Building | | HMCOE0 -
Any new link building strategies?
What are the latest link building strategies that people are using? Is everyone sticking to the tradional link request and if so- how? or are people focusing on guest blogging?
Link Building | | 2Stroke0 -
Recommendations for a good outsourced link building partner
Merry Christmas everyone. You shouldn't really be reading this question on Christmas Eve but as you're here... ...I'm looking to outsource most of my link building to a good partner. Can anyone recommend a person or company that they have used in the past who has delivered good results. I have used oDesk in the past and paid peanuts and got appropriate results in return. Poor quality links that everyone else was going after and that disappeared after a few days or weeks. I am very dubious of using these automated link creation sites the web is littered with, and most of them are dodgy link farms or worse. Ideally I would provide a set of keywords each month and the partner would spend their time working on links based around these terms and the content on our site(s). Your comments, suggestions and ideas are all very welcome. Have a fun Christmas everyone Scott.
Link Building | | eseyo20 -
Primary link building for new clients, where do you go first?
When starting out with a new client, where do you look first to build links for that client? I have a lot of close friends who have small businesses with not a very huge budget for SEO and I'm trying to wrap my head around how to do a significant amount of quality link building without breaking the bank. Any suggestions? My list so far is: Friends / Family of the client.
Link Building | | adriandg
Free (good quality) directories - Yellow pages, etc.
Content creation / Article publishing
Paid directories (BBB, etc) What i am wondering though is if anyone out there has some suggestions as to how to do some quality link building for a small client with a limited budget (lets say, $500).0 -
Feedback on linking strategy
The amount of requests I get for links is mind numbing. Yet few respond to my request for blog submissions. What is going on?? People want links yet they dont want to write - its not that hard! Rather than ignore all these requests for links i have decided to write the articles for anyone who now requests a link on my website (providing I like the site and its related to my niche area). I charge £9.99 to cover my admin (It will need to go up). I do not want any links back I just want inspiration to write and unique content for my website. So these are my questions to link builders - what do you think? Would you be interested now all the hard work has gone? SEO experts - is this risking my overall site strength?
Link Building | | GardenBeet0 -
To hire a link building company.... or not?
I am doing a lot of the niche partnership link building but I am looking for a company to compliment some of my work in other related areas. Need some advice from the group. A couple of questions: 1. I'm looking for a company to acquire around 20-30 links per month. Not talking about easy directories or social links, but good (PR 3+) sites that are somewhat related to my business. Is that a reasonable request? 2. What should I expect to pay for this each month? 3. Any good suggestions on companies in the US. I am a small startup with a fairly limited budget, at least for now? Thanks everyone!
Link Building | | paddlej0