Link building strategy - my weak link!
-
Please help me understand link building. I've read the articles on Moz, but they seem vague to me. Specific questions:
1. How do I get my webpage on good quality sites?
2. Guest blogging? Good or not?
3. What about when people pick up one of our blog stories and publish it on their site with a link back? Is that bad now because it is duplicate content???
4. Forum posts with a link in the signature? Good or not?
5. Directories - I get it that these are no longer good... are they severely negative? Should I take them down.
6. PR - Looks like this is bad... right???
7. Youtube - any value?
8. Pinterst, LinkedIn, Twitter, Facebook, Instagram? Any value to backlinks here?
9. What about sites like redit?
10. Anything else I should consider?
-
Nice, thank you for pointing that one out!
-
These two links are so very helpful! I've already found a lot of great ideas in here:
-
I agree with DJ123. Also recommend John Cooper's link building site - Point Blank SEO. You'll find most, if not all, of the answers to your questions there.
-
Check out Brian Dean at backlinko.com (I believe Brian is also here on MOZ) - he has some excellent ideas for getting links from quality sites with good content creation. Actually, he has some of the best ideas I have seen in a while.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal Link Building and Link Juice Quality
Hi There! I manage the website for a law office that covers many geographical locations. For very specific niche content, we would prefer to create one piece of content and link to the various geographic locations where we would handle that topic instead of posting multiple variations of the same content for each specific geographical area. If we put a button on these pages that has links to each location, will that have the same "link juice" effect to the pages we're linking that linking directly in the text would? (example: the Where can we help you? button on this page : http://www.zdfirm.com/volkswagen-recall/) Thank you!
Link Building | | ZDAdmin0 -
Would it be a valid "link building' strategy to pay youtube video owners, to link to our company website in the decription of a certain video. ( For popular video's that are relevant )
I was wondering if it would it be a valid "link building' strategy to pay / work out a deal with youtube video owners, to link to our company website in the decription of a certain video they posted? ( For popular video's that are relevant to our business. ) Anyone have any thoughts on this? Thanks in advance! Steven
Link Building | | RockyMountainFlyboard0 -
Link Building in 2014
Hi everyone.
Link Building | | KarenJames
We like most are struggling to link build this year in line with Google guidelines. First step for us is a back link clean up then a really thorough competitor analysis to see what the competitors have that we may wish to emulate. We also ask the clients to provide us with information about their associations, memberships, suppliers, partners etc so we can see if there is synergy to get them a decent link from sites in their immediate orbit.
After that we produce some excellent content but getting it published, particularly with a follow link, is just getting harder and harder. We are also a PR agency so we encourage the clients to 'think out of the box' with regard to a PR campaign. It is fair to say that most clients don't understand what we are trying to do and don't have the stomach to be different.
I was wondering if anyone else did anything different, any fabulous ideas we are missing?
Also is anyone still submitting content to Ezine articles? They are incredibly picky about unique content, grammar etc but is it/will it still be grouped in with the article link farms?
Any advice much appreciated.
Thanks Karen1 -
Link Building
I'm having difficulty creating a solid link base. I would prefer to only have links that are on relevant sites that are likely to drive traffic rather then just adding my company page to site directories. I've checked out the whiteboard Friday edition of link building and have also used the new Moz analytics that helps recommend sites to link to, but all the recommendations were directories. So, could anyone hold my hand and guide me through the world of Link building? Your help, as always, is much appreciated. Thanks everyone Dave
Link Building | | david.smith.segarra0 -
Link building- Point us in the right direction
We are currently fixing crawl errors and other on page issues and have taken on board that 'content is king' and have invested a lot of time and resources into writing unique content on each of the several hundred pages on our ecommerce site (not just to avoid duplicate content but add researched content that will hopefully enhance the user experience and allow them to make the best choice of products) and earlier this year started blog writing regular content about updates, industry trends and current events e.g. Euro 2012 (all content relevant to our sector and/or products). So we are actively working to improve our SEO (and also have regularly updated social media accounts with healthy number of followers) but the problem is link building as we work in a sector where the content isn't really all that exciting so getting link backs from sharing our written content is rare and also doing an infographic and/or guest blogs would not bring anything exciting. So how do we go about building white hat links? The only thing I can see is maybe doing press release submissions but from research there is mixed feelings about this. Any advice that could point us in the right direction would be appreciated.
Link Building | | jannkuzel0 -
Outsource Link Building?
Currently we are in the process of creating a new ecommerce website. The site is not live yet, but we have done all of the planning and brainstorming and now are just doing all of the dirty work to get things ready to go live. We are devoting a lot of time on merchandising and developing the site, but currently do not have the resources to put together a good link building campaign in house. Does anyone have any recommendations for outsourcing the link building? The last thing we want is to hire someone that submits to bad neighborhoods and only directories. Is there a good, better, best scenario we should be looking at for pricing, ect? Obviously, like most who are starting a new site, cost is an issue at least until the site gives some sort of sign of life. Also, we are in the Pittsburgh area. We don't need to go local with this, but if there is someone particularly good in the area it would be nice. Thanks in advance.
Link Building | | ClaytonKendall0 -
Please critique my link building plan
Hello, Here's my revised link building plan for nlpca.com Let me know if I'm off or missing anything. 1)Identify a list of competitors that are strong enough to have good backlinks (probably about 15 in our industry Look at top content for top competitors and see what type of content is being linked to. build infographics for each area we want to target based on top content Using OSE, analyze competitor backlinks and decide which sites might link to the infographics and which sites might just link to us if we asked them (our site is already an authority). In this step we would also expand the backlink analysis to include sites on pages 4-8 Only choose link aquisition for sites based on the following criteria: Age A lot of unique content A clean site Backlinks going to that site Facebook followers Which of course means high search engine rankings Publish infographics and do outreach
Link Building | | BobGW0 -
Does anyone know of any good link building companies??
Hi there, Does anyone know of any good link building compnaies that will link build for you ? I am happy to supply PR Conent, but be great to find a company that can link build for me Any help guys would be great... Thanks Gareth
Link Building | | GAZ090
