Experience of moving to a new domain
-
Hi all
just wondering if anyone has ever had any experience / tips / advice.
moving from domain name a to b is well published all over the web and the practice is often discussed on here.
but my question is has anyone ever done moving the domain from a to b and then after x time move back to domain a.
i can't find any examples, notes anywhere on Google.
thanks in advance
-
Yes I have recently done something similar 2 times. One time for a local company which had a SEO targeting an geographically unsuitable service area for my client. It is a traffic school operating in a large city situated next to an even larger city. The SEO took a new domein xxxcity.nl and focused the keyword strategy on this as well. But how do the instructors pickup and drop off students in city A north and city B south within a hour or 90 minutes. Never going to happen 8 times a day on time. And it doesnt convert well either because people now this when the see an offer.
But I undid the city in the url part by copying the website enterely and placed a simple php script in the WordPress index.php file in the root. This replaces the domain for all request and redirects with a 301. The destination domain is the domain the client previously used.
// Permanent redirect of all PR from A > B
// Get http request headers for requests on old page
$uri = $_SERVER['REQUEST_URI'];// Get the path after the old domain to redirect to corresponding page on new
$url_path = parse_url($uri, PHP_URL_PATH);// drop the city from the url and go to new location
$location_new = 'http://www.xxxrijschool.nl' . $url_path;// send 301 and load destination url
header("HTTP/1.1 301 Moved Permanently");
header("Location: $location_new");exit();
?>The above script I place on the old domain A but only after copying the whole website to the new domain B. If it's a 1-on-1 copy then this script is places on A. Thats all. It will cost some PageRank to move 2 times for 1 page but the transfer starts in a few days and will be noticeable in 2 weeks or so. After 6-8 weeks it will mostly be moved and normalize from there on. If in between we optimize on-page and aquire good backlinks then it will turn the decline of rank and can outperform the old site in a matter of 8 weeks.
For larger and large site it's recommended that the time to live for DNS records is set to 5 minutes at least a week in advanced, This is recommended by google somewhere in the guide for transfering domains in webmaster tools I believe.
Hope this helps/
Gr Daniel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
New link explorer
I was checking this new tool which is really cool by the way and was wondering if I can outrank big guys with just content. I have a Domain authority of 28 with a spam score of 28 % Can I outrank with amazing content a site that hase a domain authority of 50 and a spam score of 1 % ? Should I ask for all my bad links to be removed so that my spam score goes down or doesn't it matter anymore those days and what matters is good content, link just don't count anymore ? Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Redirecting main www. subdomain to new domain. Can you then create a new subdomain on the old domain?
Hi there, The scenario is this: We have been working on a rebrand and have changed the company name So, we want to redirect www.old-name.com to www.new-name.com However, the parent company is retaining the old brand name for corporate purposes So, in an ideal world, we'd be able to keep www.old-name.com active - but clearly that would sacrifice all of the authority built up over the years, so we do have to redirect the main www. subdomain in it's entirity. However - one suggested solution is to redirect www.old-domain.com to www.new-domain.com... but then create a new corporate subdomain: for example, business.old-domain.com business.old-domain.com will not be competing with the new site on any service/product related terms; it will only need to appear in SERPs for the company name I'd appreciate some thoughts on this, as I've not done this before or found any examples of anyone that has. Is that a massive risk in terms of sending a confusing message to Google? Thanks for your help
Intermediate & Advanced SEO | | edlondon0 -
Revert to old domain w/ better DA/PA or stick with new one?
I switched from one domain to another because I wanted a domain that had our company name so it was more brand-y. However, the old domain had better DA/PA. Originally I set up a global 301 from the old to the new, but now I'm finding that I actually need to set up individual 301's from each URL of the old site, or at least from each page. The new domain is http://www.bohmkalish.com and the old domain was http://www.ssdlawcalifornia.com. However, I am using Wix so it looks like I can't always do URL-URL 301's, although I can redirect any URL to a page on the new website. The problem is that, in some cases, the content on the new site is different (or, for example, I can only link a particular blog post on the old site back to the new site's blog's main page). How closely do URLS/pages need to resemble each other for link juice to be transferred? Also, should I try to set up all these redirects manually or bite the bullet and go back to using the old domain? The problem is that I did a lot of beginner SEO junk for the new domain, like submitting to a few higher-quality directories, and getting our website on various industry resource sites, etc. I'd need to re-do this entirely if I go back to the old page. What do you think?
Intermediate & Advanced SEO | | BohmKalish1230 -
Purchased Domain Not Related to Vertical and Moved Questions
Hello, We used to reside on a longer domain name character wise but had an opportunity to purchase a three letter acronym before my time. We advertise heavily on TV and other traditional media channels so it was simpler for individuals to remember. After purchasing this domain we moved over from the old one to the new one. We followed all of your standard protocols (301s, change of address in Webmaster Tools, new sitemap, etc, etc.) Google and Bing both index the new site and there isn't a significant issue there but we're having incredible difficulty in ranking for any of our core terms. We're the largest company in our space but continue to rank for terms that have nothing to do with our vertical. This is due to the fact that the site used to be owned by a company that is completely separate from ours. The site that we have today contains none of the old content but it does have links pointing to it from similar sites from that vertical. Bing was incredibly helpful and had indicated it's these links that's potentially causing us the issue in that search engines are seeing two different verticals over time on a domain. It's been a year since this took place and it seems that the only recommendation is to contact the non related sites to remove links or disavow. Bing had indicated that disavowing was not as relevant as getting the links removed. Any other thoughts?
Intermediate & Advanced SEO | | seo--team-jlck0 -
Is this Domain Change Worthwhile?
Hi- I have a client who has setup a new criminal law firm in the last few months. The URL is like: www.somenamelawyers.com ['somename' is the same # characters as their company name] I have run a successful AdWords a/c for them and many of the big traffic and conversion keywords include 'criminal lawyers'. From a SEO perspective, the long goal is to get traffic for 'criminal lawyers' and keywords that phrase match that. So I am considering migrating them to www.somenamecriminallawyers.com. I have researched this issue and understand the technicalities involved in moving. My question here is 'is this change worthwhile'. I think it is worthwhile because it really is in a sense rebranding them to be more clearly in a specific business domain, ie. criminal law. Also, they are a new outfit so they don't have a lot of backlinks yet. And mainly, they will get a SEO boost to their core keywords 'criminal lawyers'. Thanks in advance for your thoughts- Jules
Intermediate & Advanced SEO | | Juller0 -
Confusion about domain extension.
Hi, need bit suggestions from you guys. After researchi found a KW that have some good Lcoal search volume.. My question is should i buy the CLD as it has good LS volume or i should go for .com , .net etc. Becasue as i know that LS means that number of people searching form that location(based on IP) not number of people searching in that local version of google. So no need to go for CLD as it vl help only in local version.. Bit confused waiting for reply thanks
Intermediate & Advanced SEO | | Big_Zee0 -
Any experience regarding what % is considered duplicate?
Some sites (including 1 or two I work with) have a legitimate reason to have duplicate content, such as product descriptions. One way to deal with duplicate content is to add other unique content to the page. It would be helpful to have guidelines regarding what percentage of the content on a page should be unique. For example, if you have a page with 1,000 words of duplicate content, how many words of unique content should you add for the page to be considered OK? I realize that a) Google will never reveal this and b) it probably varies a fair bit based on the particular website. However... Does anyone have any experience in this area? (Example: You added 300 words of unique content to all 250 pages on your site, that each had 100 words of duplicate content before, and that worked to improve your rankings.) Any input would be appreciated! Note: Just to be clear, I am NOT talking about "spinning" duplicate content to make it "unique". I am talking about adding unique content to a page that has legitimate duplicate content.
Intermediate & Advanced SEO | | AdamThompson0 -
Could Sub domains damage our SEO?
Hi there, We're currently looking into integrating a new internal search function to our site which will involve housing the search results on a sub domain of our site. We have no intention of these search result pages becoming landing pages for organic traffic but would the inclusion of a sub domain affect the optimization of the main domain? i.e. could it effect our authority? Nige
Intermediate & Advanced SEO | | NigelJ0