Revert to old domain w/ better DA/PA or stick with new one?
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I switched from one domain to another because I wanted a domain that had our company name so it was more brand-y. However, the old domain had better DA/PA. Originally I set up a global 301 from the old to the new, but now I'm finding that I actually need to set up individual 301's from each URL of the old site, or at least from each page. The new domain is http://www.bohmkalish.com and the old domain was http://www.ssdlawcalifornia.com.
However, I am using Wix so it looks like I can't always do URL-URL 301's, although I can redirect any URL to a page on the new website. The problem is that, in some cases, the content on the new site is different (or, for example, I can only link a particular blog post on the old site back to the new site's blog's main page). How closely do URLS/pages need to resemble each other for link juice to be transferred? Also, should I try to set up all these redirects manually or bite the bullet and go back to using the old domain?
The problem is that I did a lot of beginner SEO junk for the new domain, like submitting to a few higher-quality directories, and getting our website on various industry resource sites, etc. I'd need to re-do this entirely if I go back to the old page. What do you think?
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There are a lot of these "little things" that must be put in line to make a domain successful.
Because this is such an important domain, with the success of a group of professionals at stake, I would hire an experienced SEO to give it a top to bottom review and get it into fighting shape. This person should be able to help you get the site move straight, optimize it for organic search, get you better set-up for local search. I would do this sooner than later.
All of the pages have the same title tag and a lot of code that is not needed. A good SEO could expand the keyword reach of the domain and make it more competitive.
Getting the 301 working correctly will eventually pass the DA/PA to your new domain, but there are more important things that need to be done.
(I am not posting this because I am looking for work. I only work on my own sites.)
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