GA visitor number inconsistencies?
-
Hey Mozzers
Recently a client of ours undertook a paid campaign using Taboola and have a vast difference between reported clicks and visitors reported by GA.
On further investigation the _utm.gif event is sent to google-analytics.com 50% of the time and stat.g.doubleclick.net the remaining 50% of the time
Is this likely to be the cause of the discrepancy and if so is it possible to resolve this without removing the remarketing tag (which seems to be responsible for stats.g.doublelclick.net).
Many thanks
Justin
-
We are going to (again) request they switch to Universal Analytics, although further tests show that both the google-analytics.com and stats.g.doubleclick.net events are registering in GA.
Therefore I'm more confused than ever as to the huge discrepancies between taboola and GA traffic, the same sort of discrepancy is also being shown on referrers such as Facebook visitors.
Any further suggestions/troubleshooting gratefully received!
-
This is why I steered clear of Remarketing. A lot of ad blockers will block Doubleclick entirely but not GA. Unfortunately, there's no way to switch off Doubleclick without turning it off because Doubleclick will use the tracking data obtained from your website to put up ads on other sites with Doubleclick (it's a same domain thing, most likely). You could switch to Universal Analytics and that might fix it. Looks like it's caught up to Remarketing now.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Help me exclude our dynamic IP addresses from GA
Hi There, I can't believe we are the first SEO Web Development company with the issue of dynamic IP addresses, for technical reasons our ISP keeps changing our IP addresses to different random IP addresses (no patterns, ranges, or reasoning to the specific changes) and we obviously need to exclude our own visits to google analytics - but I can't seem to find any simple way to do this in Google Analytics - can you help me find a simple solution for this? I did find two chrome extensions(I'll give you the links to those at the end) that I will look into if you cant help me find a simpler solution 🙂 Thanks so much!! https://chrome.google.com/webstore/detail/block-yourself-from-analy/fadgflmigmogfionelcpalhohefbnehm?hl=en https://chrome.google.com/webstore/detail/developer-cookie/lknhpplgahpbindnnocglcjonpahfikn
Reporting & Analytics | | Ruchy1 -
Finding missing GA code
Hi guys, I'm trying to find missing Google Analytics code on pages using Screaming Frog. I usually use Screaming Frog to find pages missing GA tracking but sometimes i encounter websites like: http://tinyurl.com/qjbdyxr which don't contain the GA code in the html (even though there is a GA code on the page). I'm guessing its located somewhere else and pulled in from somewhere? Any suggestions? Cheers,
Reporting & Analytics | | jayoliverwright
Chris0 -
Want to set up many goals in GA
Hi there, I have been reading about setting up goals in Google Analytics. There is a 20 goal limit, but I have many goals that I want to track (basically I have many thank-you pages that I would like to track). What is the best way to go about setting up more than 20 goals? Thanks
Reporting & Analytics | | Amr-Haffar0 -
Mobile redirect causing traffic drop? Can I move analytics code to capture them as visitors before redirecting them?
Yesterday I implemented a mobile redirect as I don't have a mobile version of my site. As a result I've seen a drop in traffic which makes sense as my redirect script is at the top of the page. If I were to move the redirect script below the analytics code would that allow me to still track mobile users? Would this affect my bounce rate though?
Reporting & Analytics | | SamCUK0 -
GA profile when migration domains
I'm migrating a .co.uk domain to .com and am trying to decide if I should reuse the same Google Profile (if I can?) or create a new one. If I choose to reuse the same profile so it has historical data, does anyone know if it's just a matter of keeping the same UA profile identifier in place on the page? Or do I have to change anything on the actual profile in GA as well to say "start pulling data from .com now"?
Reporting & Analytics | | Lindsay_D0 -
Where should I insert the code when I track an event on GA?
hi mozzers, I am trying to setup my first event to count the numbers of downloads of an infographic(pdf file) we just created on GA and after some research I figured that I should add this piece of code (below) but where exactly? <colgroup><col width="386"></colgroup>
Reporting & Analytics | | Ideas-Money-Art
| _gaq.push(['_trackevent', 'PDF', 'Download', 'name of file']); | Should I put it just in between _gaq.push(['_setDomainName', 'coit.com']); and _gaq.push(['_trackPageview']); ? Please provide details because I ve never done this before Thanks 🙂0 -
GA stopped tracking traffic, suddenly, why¿? :-/
2 days ago GA stopped receiving data. It only stopped for one account of all my projects. At this moment there are 5 persons navigating the site and these days there where numerous visitors as they contacted the support team thru the site. GA says that it's receiving the code, hw, I checked it twice. The tracking code is located below the footer, in the body. It was there for few years.... I also checked if there is some js conflict, negative. Is there something that could make the tracking to stop? Does anybody experienced similar problems¿? Should I be worried...¿? (and with SEOmoz server with issues not sure when will see new results.......) EDIT: In Web Master Tools I see results for indexing, with yesterday date, so I assume that the site crawling is ok and must be GA issue.
Reporting & Analytics | | MilosMilcom0 -
Creating a Filter in GA to track Parent Category
I don't know if the title makes sense, but here's my question... Our newspaper website has multiple categories like World, Sport, Entertainment etc. Now, a story, belonging to the entertainment section maybe published on the entertainment page but is likely to have a slot somewhere on the Home page as well as other pages. The same goes for stories in sport etc. However, the url displays the date folllowed by the post title and thats it, no category name. Now, a user may end up going to a detailed story that belongs to the entertainment section (from the home page or any other page) without actually having visited the entertainment page. However, for tracking purposes, we want to see how many hits we got on the entertainment page and any story belonging to that particular section. So, my question is how do I go about creating filters that can help me track category page and detail story hits as one? Or, should I ammend the url structure (keep in mind we are using wordpress for our news website) to include category after the date and would this solve my problem of tracking? I asked a similar question recently but maybe I did not explain myself clearly. Thanks!
Reporting & Analytics | | RishadShaikh590