Internal linking
-
Do you have to be careful spamming internal links?
-
Short answer yes.
Google will only read 'x' number of links on a page anyway so too many and they wont even be read by Google. Too many internal links, like a link farm and this will be penalised.
Also I would avoid keyword stuffing in your anchor text, as this will look spammy.
Great article here on internal link building http://www.quicksprout.com/2014/05/14/how-to-avoid-getting-slaughtered-by-penguin-3-0/
Internal links is great way of helping your users navigate around the site, but use internal links to help people navigate your site and not purely for SEO. If you do it naturally and forget about the search engines you will be fine, its when you try and cheat them it will look spammy and you have the potential to be penalised.
When adding a link, ask yourself: Does the user need this link, will it help them on their journey.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage canonical url with splash or not with splash? All other links are without but logo links with splash
Hello, There is so much contradicting information about the homepage canonical URL. Many websites have all the links without the trailing splash but their homepage URL still contains the splash. Now Moz is an example with this. Their urls don't have the splash, and their canonical does not have the splash. Why is it so and why so much different ways people have it?
On-Page Optimization | | advertisingcloud0 -
Canonical home page references - logo link
should a website's logo be linked to the "abc.com/index.html" page or to the "abc.com" domain root? Is one better for the search engine robots?
On-Page Optimization | | mtishman1 -
Understanding why our new page doesn't rank. Internal link structure to blame? + understand canonical pages more.
Hi guys. Sorry it's an essay...BUT, i think a lot of you will find this an interesting question. This question is in 2 (related) parts, and I imagine it would be an 'advanced' SEO question. Hoping you guys can help bring some real insight 🙂 Always amazed at the quality for this forum/ community. **Context... ** We had a duplicate content issue caused by this page and it's product permutations, so we placed canonical tags on all the product permutations to solve it. Worked a treat. However, we now have more **product ranges. **We now sell Diaries, Notebooks & Music books, which are clearly different from one another. So...we've placed canonical tags on all the product permutations leading back to the 'parent' theme. In other words, all the diary permutations 'lead back' to the diary page. All the notebooks permutations 'lead back' to the main notebook page. So on and so forth. Make sense so far? Context end..... Issue. Amazingly our Diary page outranks our notebook pagefor the search term 'Design your own Notebook'. The notebook page is well optimised for this search term, and the diary page avoids the word 'notebook' altogether (so no keyword cannibalisation going on). Possible reason? Our Diary page has a vast amount of internal links to it throughout our site. The notebook page has only a few. Could this be the issue? If so, what reading/ blogs/ content/ tools would you recommend to help understand and solve this problem? i.e) Better understanding internal link structure for SEO. 2nd part of the question (in the context of internal linking for SEO). When there are internal links to a page with a conical tag does that 'count' towards the 'parent page', or simply towards that specific page? I really hope that makes sense. If it's clear as mud just shout. Isaac. EDIT: All pages in question have been indexed since we added these changes to the site.
On-Page Optimization | | isaac6630 -
Broken links detected by SEOMOZ
hi there, the SEOMOZ crawl has detected two "broken links" : http://www.tarifakitesurfcamp.com/feed/
On-Page Optimization | | juanmiguelcr
http://www.tarifakitesurfcamp.com/comments/feed/ how can I fix the problem? I know that these two links are related to the user's subscription (hypothetical) to my website updates. Thanks in advanced.0 -
To many links hurting me even though they are helping users
I have a scrabble based site where I function as a anagram solver, scrabble dictionary look up and tons of different word lists. In each of these word lists I link every word to my scrabble dictionary. This has caused Google to index 10018 pages total for my site and over 300 of them have well over 100 links. Many of them contain over 1000 links. I know Google's and SEOMOZ stance that anything over 100 will hurt me. I have always seen the warnings in my dashboard warning me of this but I have simply ignored it. I have posted on this Q and A that I have this issue, but IMO having these links benefit the users in the aspect that they don't have to worry about coping the text and putting it in the search box, they can simply click the link. Some have said if it helps the users then I am good, others have said opposite. I am thinking about removing these links from all these word lists to reduce the links per page. My questions are these. 1. If I remove the links from my page could this possible help me? No harm in trying it out so this is an easy question 2. If I remove the links then I will have over 9000 pages that are indexed with Google that no longer have a link pointing to them, except for the aspect that they are indexed with Google still. Is it going to hurt me if I remove these links and Google no longer sees them linked from my site or anywhere else?
On-Page Optimization | | cbielich0 -
Seo Moz says there are 124 links on this page - do you see it?
I'm look at the report under Crawl Diagnostics Summary/Too Many On-Page Links It says there are 124 links on this page. I don't see it?! do you? http://www.kisswedding.com/blog/category/garden-wedding-ideas/
On-Page Optimization | | annasusmiles0 -
To many links on a single page Error
I've seen it a few times where you should have less then 100 links per page to help crawling unless your a massively authoritative website. But what happens when your a large ecommerce website with categories and sub categories, you could have a category called 'computers' with a drop down list containing lots of sub cat links. Whats the solution to this? Cheers
On-Page Optimization | | activitysuper1 -
Should I put a No follow on each link in a Javascript dropdown menu?
I have a javascript dropdown menu on every page of my site. It lists all the wineries I write about and sell. About 300 links. I've been told that google doesn't like so many links on a page, but that it doesn't spider javascrpt. Then I hear that it does. Am I being penalized by all the links? Or does the spider really not see them? I don't want to give up my javascript menus, unless I have to. Should I put a no follow on each link inside the code? And on the other hand, am I losing google juice by not letting it see all the pages on my site that I link to in the javascript menu? Thanks in advance for your help!
On-Page Optimization | | JeanYates0
