How to avoid keyword stuffing in dynamic pages?
-
Our new home page which is in development has been identified as being keyword stuffed for a particular search word. The problem is that the page includes a dynamic feed pulled in from our database. It would be similar to booking.com for example coming up as keyword stuffed for the word hotel. But hotels are their business and so any instance of the word hotel is probably relevant. Our problem is similar. How detrimental would this be for SEO? And does anyone have any ideas how this can be worked round?
-
I agree with Trung. Keep in mind that any tool, including Moz's, take a one-size-fits-all approach. The tool is meant to warn you when your page doesn't follow best practices - but if there's a perfectly legitimate reason for the words to be there, don't sweat it. If the keywords make sense, by all means leave them in there.
You don't always have to follow best practices.
On the other hand, if you fear the page isn't ranking well because of over-optimization, there are other places you can controll use of keywords, such as the
- title tag,
- the alt attribute in photos,
- headers,
- the URL and
- incoming anchor text.
Often, for over-optimized pages, toning down the keywords in these areas can make a difference.
The one thing I would caution against is placing any text you want to hide in an iFrame, as Google is getting good at associating those with the page content.
Hope that helps! Best of luck with your SEO.
-
- Trung thank you,
We are using the Moz page grading tool.
What it comes down too is, does the Page Grading tool really reflect what google would interpret as Keyword stuffing or not? Using the grader sites like hotels.com and last minute.com the Moz on page grader says they are all keyword stuffed for the term hotels...a key search term for their business. After all every hotel is called Hotel Something.
I wonder if anybody from Moz product could help here.
-
This happens sometime that your keyword started to get stuffed as you are using that same keyword again and again on the same page. Actually tool is there to tell you that the amount of that particular keyword is more than normal on the page.
When it comes to keyword stuffing, I always believe that its not about how many times you are using one keyword on the page but its more about if the content on the website looks original and helpful to the audience?
In-case you think that the overall feel of the content looks stuffed then you probably should consider changing it but if not then you should carry on with that.
Hope this helps!
-
Hey there,
What tool are you using that is qualifying the page as being keyword stuffed? In my experience, if the keyword is highly relevant to your business, this should not be an issue with Google. More likely an issue with the tool you're using not factoring in business relevance to the keyword--in other words, looking simply at the number of times a word appears without taking context into account. Unless you're seeing a verifiable negative impact, I would not worry about this, assuming that the keyword is as relevant to the business as the example you've outlined above.
If you're really, really convinced that it is negatively affecting your rankings, then you can go wrap your dynamic content in an iframe to prevent search engines from associating the content with the page itself.
-Trung
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When serving a 410 for page gone, should I serve an error page?
I'm removing a bunch of old & rubbish pages and was going to serve 410 to tell google they're gone (my understanding is it'll get them out of the index a bit quicker than a 404). I should still serve an error page though, right? Similar to a 404. That doesn't muddy the "gone" message that I'm giving Google? There's no need to 410 and die?
Intermediate & Advanced SEO | | HSDOnline0 -
Showing on page 25 for url keyword/ brand, is it a penalty?
Hi I have a site which shows on page 25 in G serps for the main brand keyword which is also the url its a .com and as far as I can see has no penalties and has unique content. The keyword itself has no competition and the site should be no1 in G for it. Our site domain is 11 years old.
Intermediate & Advanced SEO | | MoneySite0 -
Should we show(to google) different city pages on our website which look like home page as one page or different? If yes then how?
On our website, we show events from different cities. We have made different URL's for each city like www.townscript.com/mumbai, www.townscript.com/delhi. But the page of all the cities looks similar, only the events change on those different city pages. Even our home URL www.townscript.com, shows the visitor the city which he visited last time on our website(initially we show everyone Mumbai, visitor needs to choose his city then) For every page visit, we save the last visited page of a particular IP address and next time when he visits our website www.townscript.com, we show him that city only which he visited last time. Now, we feel as the content of home page, and city pages is similar. Should we show these pages as one page i.e. Townscript.com to Google? Can we do that by rel="canonical" ? Please help me! As I think all of these pages are competing with each other.
Intermediate & Advanced SEO | | sanchitmalik0 -
301 / 404 & Getting Rid of Keyword Pages
I had a feeling that my keyword focused pages were causing my site not to rank well. I do not have that many keywords. I have 2 main keyword phrases along with 6 city locations. For example (fake) "tea house tampa" "tea house clearwater" "tea house sarasota" and "tea room tampa" "tea room cleawater" "tea house sarasota". So, I don't feel that I need that many pages. I feel like I can optimize my home page and maybe 1 or 2 topic pages. Right now, I have a keyword for each of those phrases. These are all internal pages on 1 domain. Not multiple domains. Sooo... I tested it by 301ing a few of my "tea house" KW pages to the home page. And low and behold... my home page rose BIG TIME! Major improvement! I'm talking like 13th to 2nd! Here is my question... how should I proceed? My SEO has warned me against 301ing too many pages all pointing to the home page. He says that will negatively impact my ratings. Should I 404 some pages? Should I build a "tea room" topic page and 301 that set there? What is worse? 301 or 404? How many is too many? I'm really excited by these results, but I'm scare to move forward and hurt what has happened. Thanks in advance!
Intermediate & Advanced SEO | | CalicoKitty20000 -
Page is noindex
Hi, We set pages with this and i can see in the view source of the page <meta name="robots" content="noindex"/> We had a new page posted in the site and its indexed by Google but now the new post is visible on a page thats shows partial data which we noindexed as above because its duplicate data and search engines dont have to see it But its still crawling Any ideas?
Intermediate & Advanced SEO | | mtthompsons0 -
What constitutes a duplicate page?
Hi, I have a question about duplicate page content and wondered if someone is able to shed some light on what actually constitutes a "duplicate". We publish hundreds of bus timetable pages that have similar, but technically with unique urls and content. For example http://www.intercity.co.nz/travel-info/timetable/lookup/akl The template of the page is oblivious duplicated, but the vast majority of the content is unique to each page, with data being refreshed each night. Our crawl shows these as duplicate page errors, but is this just a generalisation because the urls are very similar? (only the last three characters change for each page - in this case /akl) Thanks in advance.
Intermediate & Advanced SEO | | BusBoyNZ0 -
High number of items per page or low number with more category pages?
In SEO terms, what would be the best method: High number of items per page or low number with more pages? For example, this category listing here: http://flyawaysimulation.com/downloads/90/fsx-civil-aircraft/ It has 10 items per page. Would there be any benefit of changing a listing like that to 20 items in order to decrease the number of pages in the category? Also, what other ways could you increase the SEO of category listings like that?
Intermediate & Advanced SEO | | Peter2640 -
Static index page or not?
Are there any advantages of dis-advantages to running a static homepage as opposed to a blog style homepage. I have be running a static page on my site with the latest posts displayed as links after the homepage content. I would like to remove the static page and move to a more visually appealing homepage that includes graphics for each post and the posts droppping down the page like normal blogs do. How will this effect my site if I move from a static page to a more dynamic blog style page layout? Could I still hold the spot I currently rank for with the optimized index content if I turn to a more traditional blog format? cheers,
Intermediate & Advanced SEO | | NoCoGuru0