How to avoid keyword stuffing in dynamic pages?
-
Our new home page which is in development has been identified as being keyword stuffed for a particular search word. The problem is that the page includes a dynamic feed pulled in from our database. It would be similar to booking.com for example coming up as keyword stuffed for the word hotel. But hotels are their business and so any instance of the word hotel is probably relevant. Our problem is similar. How detrimental would this be for SEO? And does anyone have any ideas how this can be worked round?
-
I agree with Trung. Keep in mind that any tool, including Moz's, take a one-size-fits-all approach. The tool is meant to warn you when your page doesn't follow best practices - but if there's a perfectly legitimate reason for the words to be there, don't sweat it. If the keywords make sense, by all means leave them in there.
You don't always have to follow best practices.
On the other hand, if you fear the page isn't ranking well because of over-optimization, there are other places you can controll use of keywords, such as the
- title tag,
- the alt attribute in photos,
- headers,
- the URL and
- incoming anchor text.
Often, for over-optimized pages, toning down the keywords in these areas can make a difference.
The one thing I would caution against is placing any text you want to hide in an iFrame, as Google is getting good at associating those with the page content.
Hope that helps! Best of luck with your SEO.
-
- Trung thank you,
We are using the Moz page grading tool.
What it comes down too is, does the Page Grading tool really reflect what google would interpret as Keyword stuffing or not? Using the grader sites like hotels.com and last minute.com the Moz on page grader says they are all keyword stuffed for the term hotels...a key search term for their business. After all every hotel is called Hotel Something.
I wonder if anybody from Moz product could help here.
-
This happens sometime that your keyword started to get stuffed as you are using that same keyword again and again on the same page. Actually tool is there to tell you that the amount of that particular keyword is more than normal on the page.
When it comes to keyword stuffing, I always believe that its not about how many times you are using one keyword on the page but its more about if the content on the website looks original and helpful to the audience?
In-case you think that the overall feel of the content looks stuffed then you probably should consider changing it but if not then you should carry on with that.
Hope this helps!
-
Hey there,
What tool are you using that is qualifying the page as being keyword stuffed? In my experience, if the keyword is highly relevant to your business, this should not be an issue with Google. More likely an issue with the tool you're using not factoring in business relevance to the keyword--in other words, looking simply at the number of times a word appears without taking context into account. Unless you're seeing a verifiable negative impact, I would not worry about this, assuming that the keyword is as relevant to the business as the example you've outlined above.
If you're really, really convinced that it is negatively affecting your rankings, then you can go wrap your dynamic content in an iframe to prevent search engines from associating the content with the page itself.
-Trung
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank for a keyword
Hi guys, I'm looking to rank a new blog for a search term which we currently already rank #1 for. I want to create a blog which provides a better solution to a searchers query and knock our current #1 page for this new one. Is there a way to do this simply without losing the real-estate the currently ranked #1 page has already accumulated? Or is just a matter of working on this new blog to find it's own way to the top? Thanks in advance, James
Intermediate & Advanced SEO | | jameseacott0 -
Potential issue: Page design might look like keyword stuffing to a web crawler
We have an interesting design element we might try on our home page. Here's a mockup: https://codepen.io/dsbudiac/pen/Bwrgjd I'm worried web crawlers will interpret this as keyword stuffing and affect our rankings. It features: Mostly transparent/hidden text Repeating keyword list I could try a couple methods to skirt around crawling concerns: Load keywords through an iframe Make the keywords an image (would significantly increase page load) Inject keywords after page load into a container w/ javascript (prob not effective as crawlers are only getting better at indexing javascript) Load the keywords into an svg element Load the keywords into a canvas element via javascript I have a few questions: Should I be concerned about any potential keyword stuffing / SEO issues with this design? Can you comment on the effectiveness (with proof) of the above strategies? Am I better off just abandoning this type of design?
Intermediate & Advanced SEO | | dsbud0 -
Search engine keyword rank - easiest way to check the keywords that rank across website
What is the best keyword ranking tool you have used? I have used various tools by which I am expected to identify and input the keyword I want to track... However, recently I was introduced to Searchmetrics, which I think automatically pulls in the keywords a website ranks for, without the need for manual input from the SEO (I haven't used this tool yet, so apologies if I am incorrect!). Do any other rank trackers work like this? Thanks, Luke
Intermediate & Advanced SEO | | McTaggart1 -
SEO: How to change page content + shift its original content to other page at the same time?
Hello, I want to replace the content of one page of our website (already indexeed) and shift its original content to another page. How can I do this without problems like penalizations etc? Current situation: Page A
Intermediate & Advanced SEO | | daimpa
URL: example.com/formula-1
Content: ContentPageA Desired situation: Page A
URL: example.com/formula-1
Content: NEW CONTENT! Page B
URL: example.com/formula-1-news
Content: ContentPageA (The content that was in Page A!) Content of the two pages will be about the same argument (& same keyword) but non-duplicate. The new content in page A is more optimized for search engines. How long will it take for the page to rank better?0 -
Optimal Page Titles to avoid cannibalization
Hi there Moz community I spent today researching optimal "page titles" to avoid cannibalization of keyword. Why? Because when i set up my site previously for another industry I obviously well and truly stuffed it up with page titles that were different, but still too similar ie field marketing project setup, field marketing saas, field marketing reporting. I never ranked once for that term. Consequently, we nearly went broke in the process. Hence my research, which led me to Rands video and other information about choosing the best page title. However, I came across two opposing name theories. So, before i make a colossal error again, could someone please clearly clarify which would be the best way for me to proceed. First option(according to Rand's video about the snowboard website) Main page title - Field reporting and mobile data collection (same keywords as site title?) Subsequent pages - titles - (p1) Field reporting for construction (2) field reporting for medical (p3) field reporting for retail (or is that cannibalizing "field reporting"?) Second option Main landing page - Field reporting Solutions for your business, for your industry Subsequent page titles - (p1) defect inspection & reporting for construction (p2) incident reporting for medical But my quandary is that I wanted to rank for mobile data collection and field reporting for these industries. So how do I write the page titles without firstly keyword stuffing, secondly avoid cannibalization and lastly, not too long? Any explanation that specifically says yes or no would be greatly appreciated Thanks in advance and happy friday. Sharon
Intermediate & Advanced SEO | | Sharonrice0 -
Does Google still don't index Hashtag Links ? No chance to get a Search Result that leads directly to a section of a page? or to one of numeras Hashtag Pages in a single HTML page?
Does Google still don't index Hashtag Links ? No chance to get a Search Result that leads directly to a section of a page? or to one of numeras Hashtag Pages in a single HTML page? If I have 4 or 5 different hashtag link section pages , consolidated into one HTML Page, no chance to get one of the Hashtag Pages to appear as a search result? like, if under one Single Page Travel Guide I have two essential sections: #Attractions #Visa no chance to direct search queries for Visa directly to the Hashtag Link Section of #Visa? Thanks for any help
Intermediate & Advanced SEO | | Muhammad_Jabali0 -
Keywords repetition in both post/page title+url path or spread between both of them?
Hello all, I have one doubt concernig SEO optimization as I am buiding the structure of my website to be sound with the Keywords I am targeting: I have read that the post/page name is very important (selecting the right keywords you are targeting and the lenght) and also the url path name, taking into account both keywords+lengt. I still have the doubt if (Imagine I am considering 5 keywords for SEO.): 1) OPTION 1 I should use as far as it is possible, the 5 keywords in the post/page title and repeat the 5 same keywords in the url path name? OR 2) OPTION 2 I should use these 5 keywords spread between title and url path? I mean maybe I use 3 keywords in the post/page name and 2 keywords in the url path, but my main concern is as search engines gives more weight in SEO for post/page name rather than to the url path name, maybe I will miss 2 of the keywords I used in the url path name? My choice would be OPTION 2 as I can have: Shorter post/page name - Shorter url path name. More caracters for targeting the keywords: 75 (from post/page name) + 115 (from url path name). I avoid repetition of keywords in both title and url path. Thank you very much, Antonio
Intermediate & Advanced SEO | | aalcocer20030 -
Should I redirect secondary keyword page
I have a reasonably high authority home page and have decided to optimise the home page to target a competitive keyword that previously had a specific page that was optimised on an internal page of my site that I have spent time building links to. The internal page has over 200 links to it so should I 301 redirect this internal page to the home page. Will that increase the auhority of the home page further? Or should I keep the internal page as a 'secondary' page for that keyword?. If I do have two pages don't I risk confusing google?
Intermediate & Advanced SEO | | SamCUK0