High Page Authrority, low Domain Authority. Good?
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I am seeking links from real estate content sites to promote a free course I have about apartment investing. The response has been good from the first five sites I approached, with three granting links. In putting the linking pages on Open Site Explorer though I noticed on had a PA of 40, but a DA of 28.
Of course I am grateful for the link, but usually it is the DA that is higher. What does it mean when the PA is higher than the DA, and would a link from this page help me?
Any help is much appreciated.
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Hi Chris,
I'm looking at expired domains, narrowing them down to only those with good quality link profiles, those with .edu, .gov links, genuine .org links and links coming in from otherwise quality sites. Because it is only the domain, and there are no pages to actually to go and look at, I am wondering if in this situation it matters whether the PA is higher than the DA.
Based on what you said, my guess is it just means that when the site was operating there was an internal page that had higher Authority than the home page, which is fine, but as long as the link profile overall looks good, the higher PA than DA doesn't really matter. Would you go along with that?
That's a good idea to see, on the OSE report, whether there are a lot of links going to one page in particular. I will doing that from here on.
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Hank,
I'd expect that to mean there are some external links pointed at that page, or perhaps, to a category page above it. When you ran your OSE report did you look to see what links were pointing directly to that page vs. links pointing to the home page?
Be sure that the sites you're getting links on are not doing some low-end link building. If the pages you're getting links on are highly useful resources, you may expect people to link to them, if not, be careful and really investigate their back links.
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Any links from on-target sites like this is good - just remember to keep the link and anchor-text clean and non-spammy.
With regards the different DA & PA, it just means that the MOZ crawler has deemed the internal page to be of a higher quality than the homepage. I can't think of any reason why this might be an issue, but you might need a MOZ techie to give you specific information on why it shows like this.
-Andy
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