How i can make this page more valuable from SEO perspective ???? any suggestion ?
-
Hi experts ,
how i can improve following page . please share your thoughts.
https://www.protoexpress.com/content/quicklinks.jsp
Thanks
-
Thank you Alan for helpful insight into page . i would definitely add these points to my priority task list.
Thanks,
-
Just to pile on with the challenges, those links you have on that page? Yeah they're a real problem. Go to URIValet.com and enter in https://www.protoexpress.com/about/ (the link at the code level for your "Corporate Datasheet") and see how it redirects to https://www.protoexpress.com/content/overview.jsp - links within your own site should never redirect - that delays search engine crawler efficiency and harms overall SEO as a result.
But then also note other links on the page also redirect. Which means more inefficiency.
Let's go further:
All your navigation already exists in the main navigation bar. What's the purpose of this page? It's not helpful. It's excess linking and does not properly communicate trust.
A quick speed test on URIValet.com for https://www.protoexpress.com/pcb-assembly comes back at thirty-six seconds to process using the 1.5mbps data (a fair representation of what Google sees for users accessing your site via DSL). A separate test using WebPageTest.org (Dulles VA, Chrome DSL emulator) came back at over 20 seconds.
Google expects between one and three seconds as an ideal target. Even if my test represents only intermittent speed problems, that's dramatic and harmful to user experience and overall SEO from a quality and trust perspective.
At the code level, you have multiple INCORRECT redirects (some 302 redirects which means "temporarily moved") when, as I stated initially, internal linking should always be direct, with no redirects.
Also at the code level, that page has multiple images referenced that result in a 404 not-found error.
I'd suggest based on this information, you have much more critical and valuable tasks to be working on rather than attempting to get a glorified links page to rank.
-
This page needs content, it needs a purpose. I get the theme and goal you are attempting to reach here, it is like a display all categories page. If you want this to rank for something it needs a keyword targeted title tag, a keyword targeted meta description, and keyword targeted content. If someone happens to land on this page from the engine, chances are they are going to bounce right off because it appears really spammy. It doesn't look like anything other than a mini directory, like ask.com or something like that. You have to pick a key term, and target it with the SEO basics, meta data, content, images and some authoritative links.
-
What would you expect this page to be found for in a search? It's just an html sitemap. There's no valid highly important phrases such a page should deserve to rank for regardless of what you do.
If you can come up with a phrase or phrases you think properly identify this page such as "Sierra Circuits web site navigation map" or something along those lines, sure, you can come up with various ways to do SEO to get it to rank for that. But to what end?
At the end of the day, every page on the site is either important for people doing a search at search engines, or its not. And if its not, attempting to artificially force it to rank for something else is not a sustainable SEO goal.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Static pages with dynamic content: Good for SEO?
I wanted to know ones thoughts on reducing duplication by creating a static page with a few dynamic fields. Has anyone done this? If 75% of a page is static and 25% is dynamic, is that a good ratio? It's an idea I am thinking about to combat duplication issues affecting ecommerce pages. Some ecommerce sites generate a new page for a small change like size, but the content is the same. What if you could create a single static page and depending on the size chosen, only those fields connected to the size are dynamic? Everything else remains the same. For caching purposes, you always submit a cached page with default values. Wouldn't this work? Isn't this a solution for duplicate ecommerce pages? It would also help in ranking, rather than multiple external links across duplicate ecommerce pages, it would just be to a single page.
On-Page Optimization | | Bio-RadAbs0 -
Best practices for marking up product pages on eccomerce site (SEO noob)
After analyzing the code on various competitors eccomerce sites I wanted to seek advice on best practices for marking up individual product pages for keywords and descriptions. My competition is all over the map as far as utilizing keywords and descriptions, some have few keywords while others have many and vice versa for descriptions. What is the best method for marking up product pages on an eccomerce site for keywords and descriptions? In addition, is it okay to utilize the same keywords for multiple products that may be under the same category? or is this considered duplicate content? Thanks for the help, if you have any resources for SEO and eccomerce sites I would greatly appreciate the guidance best,Michelle & Blake
On-Page Optimization | | LeapOfBelief0 -
Can you canonical from one domain page to a different domain page
We are a boating site and have our main site with all it's products. We have an engine section within our main site. But we also have an outside domain, specific to a certain manufacturer of engines. So we want our customers to still find the engine information for this manufacturer within our main site, as well as find the manufacturer targeted engine site in the SERPS. My question is this: Can I canonical those pages within our main site to pages on the outside domain? Or does are canonicals to be used only within the same domain? Thanks,
On-Page Optimization | | tdawson090 -
301 to Intermediate Page then Rel=Canonical from Intermediate to target page
Hi I'm working on an eCommerce site and don't have direct access to the CMS. I had requested developers to provide me a facilty to 301 via htaccess however this is working slight differently. I need guidance from experts whether it's okay or not: Old Page: example.com/old Target New Page: example.com/new After Implementing the redirect, It redirects to an intermediate page or in other words, The same target URL with a question mark added: example.com/new? (notice the question mark in the new URL) This intermediate page has a canonical tag for the exact target URL. So, if I 301 redirect example.com/old to example.com/new? (Intermediate page) and If the intermediate page example.com/new? has a canonical tag for the exact target URL (example.com/new), Will I be able to pass the link juice and authority of old page to the new page?
On-Page Optimization | | Ankkesh0 -
Next on-page steps for an SEO newbie
Hi there! I'm new to Seomoz and am really pleased with the service so far. I've been doing some On-page optimizations and am gradually getting most of my pages to an A grade, but I wondered what the next steps would be? For example I have been looking at the search term "the shins fans". I have an A grade for my page (http://tastebuds.fm/artists/the+shins) but it lists on the 2nd page of SERPS for the term (in the UK at least). Can anyone recommend any tips for taking my page to the 1st page of SERPS? This site seems to do well: http://www.fanpop.com/spots/the-shins I am aware of the importance of link-building, but I'm specifically looking for tips on optimizing the page itself. Many Thanks, Alex
On-Page Optimization | | AlexParish0 -
Only 1 Page Being Crawled
I have a website I'm tracking www.alhi.com. But my report is saying that only 1 page is being crawled each update. My campaign is set up for the sub domain www.alhi.com, so I'm not sure why I would have this issue. Can you help? Thanks!
On-Page Optimization | | LeslieVS0 -
Does Too Many On-Page Links on a Page Really Matters?
Does Too Many On-Page Links on a Page Really Matters? Especially if they are pointing to internal page?
On-Page Optimization | | AppleCapitalGroup1 -
Page Authority
I have recently optimised a set of images for a client of ours: I'm looking through all the PA of these newly optimised images, and have varying PA {from SEOmoz toolbar} I understand that internal linking will pass link juice, and obviously external links will add to the overall PA. I have several pages with a PA of 36: { Fairly deep pages} Yet they have no external or internal links going to them. My question is "How can a page gain any authority when it has no visible links pointing at it?" Obviously there must be a link pointing at it {internally} as Google wouldn't have crawled the page right? Also lets say all the keywords are of equal competitiveness would the keywords with highest PA rank higher than those on O PA pages. Many Thanks
On-Page Optimization | | Yozzer0