Page Name Tracking - Without UTM links

[Whittie]

Hello,

Our current site is fully html with no cms. We're moving to a newer version today with a typo 3 cms.

My one worry is as follows;

On some pages an internal link opens a jquery lightbox, inside the lightbox will be a video or download link.

I cannot simply add a standard event url like I wanted to (utm_ link) as the pages are linked via the cms pointing to different pages, not the url's.

We really need the following appearing in Analytics, whether its an event or landing page;

• The click of the light-box link
• The click of the video OR download link inside the lightbox.

I would really, really appreciate any help on this as the new website is going live today, regardless whether this has been resolved.

Thank you very much in advance of any replies.

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[LynnPatchett]

Hi,

You can also push events to analytics using javascript/jquery on the click event for each link (once for the lightbox link, another for the download link). This is what event tracking is made for in analytics, you can check some example code here.  You can then set up goal tracking (if needed) using the events. You can also achieve much the same thing by pushing virtual page views on the click event of the links - check out details for both options here.

[Hutch42]

Look into using Google Tag Manager, then you can set up events based on specific rules, such as the video play click or light box opening button. While it takes a bit of time to get used to and learn the system, it is very simple once you understand how it works and you can do this plus any additional conversion tags for advertising without having to get a developer involved.

http://www.google.com/tagmanager/

[MonicaOConnor]

You can set the link for the video or the light box up as a conversion. It doesn't have to be an event conversion. I would use the destination goal instead.