Broken Backlinking
-
I'm curious for those who have used broken backlinking as a tactic for clients - what % of emails do you normally get results from. For example, if you email 100 webmasters, how many would actually replace the broken link with yours?
-
I've done this at times at pretty large volume (100s of outreach emails), and typically I've gotten about a 10% response rate. Keep in mind that didn't necessarily mean we got a link, but some type of relationship was formed, potential for the business to earn more work (better than links, btw), or something else productive. Even if it was just a citation we consider that a "win."
But some advice, do not employ this tactic at large scale unless you are in a web-saavy, tech-based industry. Online marketing, design, and photography businesses, for example, are far more likely to earn links via broken link building than a manufacturing plant. In my experience, there are just some industries this tactic is a complete and utter waste of time.
If you find success in this tactic early-on though, there are some great social tools that help you automate some of this email work. I've heard very good things about BuzzStream.
Oh, and make sure it's not your only link earning/building tactic.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Inherited site with high Spam Score backlinks
When building backlinks myself I have been conscious to avoid going over the 30 spam score as recommended on Moz somewhere. But one of the sites I have recently started working on: https://www.osborneplanning.uk/
Link Building | | Donsimong
has a number of very high spam score backlinks, 5 above 50. Some are follow some nofollow.
I am wondering if its a good idea to disavow them, or should I just leave them as they are, I have read some suggestions that Google will just ignore the majority of spammy backlinks, and its better just to keep them, I dont want to start deleting links if they don't cause any problems.0 -
Where to buy high quality backlinks in 2018?
I am searching for backlink vendors, only english-speaking websites, financial topic. Another option is business, news, technologies, cryptocurrencies related sites. Only high-quality, active and developed websites, real traffic, no spam. If you have some contacts of vendors of such kind (or if you have access to the right website), please share emails - would really appreciate that!
Link Building | | g01110 -
Is It Required to Clean Natural Backlinks from an Irrelevant Niche?
Hi Friends, My company website is a Travel related website and it is 18 years old domain. We purchased this domain in the year 2010 from a 3rd party person. That person was using the domain as a software portal like brothersoft.com. That person generated so many backlinks from software related websites like forums, gaming websites and so on. So, do I need to clean all those backlinks now because all those backlinks are from high page rank websites. Not only the above concern I have. My website is very popular in Saudi and we get lot of backlinks naturally sometimes from the irrelevant niche. So, is it necessary to clean up those backlinks also. Pls advice me on this.
Link Building | | Prabhu.Sundar0 -
Spammy backlinks are working?!
Hello, fellow MOZers. I just read this article of this guy (not myself, I promise 🙂 ) I never heard before: http://stream-seo.com/churn-burn-backlinks-case-study/ According to him SUPER spam is actually helping, and, according to him again, google punguin didn't knock it down either. It looks and sounds all very shady and salesy for all those tools he is mentioning (actually, not just mentioning, but linking to). At the same it looks impressive if it's true. My thoughts are that it's falsified/buttered article, otherwise, if everything he says is true, we would see direct correlation between ranking position and number of backlinks (linking domains). I've been struggling to resist the temptation to try some spammy techniques to get backlinks to see what happens, but, at the same time, my brain says not to be an idiot.
Link Building | | seomozinator1 -
AllTop Linking Me to Other Sites Feeds, Webmasters Reporting Lots of Broken Links
I submitted my blog to All Top awhile ago and something seems to be wrong with their feed. They're sending people to mysite.com/truth-o-meter.com/this-is-a-post. It's not just truth-o-meter either. I'm getting links that are supposed to go to all kinds of political blogs. As a result, I'm getting a ton of broken links reported on Google Webmasters. I couldn't find any real support option on alltop.com, and when I log in, there are no sites for me to manage. Instead, I resubmitted the site with the correct feed address and in the comments, I mentioned the problem. All I got was a message saying the site was rejected. I believe because I already added the site. But I'm thinking they didn't pay attention to the comments. (In fact the message may have gone through an auto-filter considering how quickly it was rejected.) Is there a way to solve this? Is this a situation in which I would use the disavow tool? If All Top continues to create bad links, how do I stop the issue once and for all? Thanks!
Link Building | | eglove0 -
Backlink?
This is probably going to sound like the silliest question ever, but I have to ask. Does an article that requires a subscription to read count as a backlink? Is there any difference in that type of backlink as opposed to one that doesn't require a subscription? Thanks.
Link Building | | SSFCU0 -
Are backlinks to a domain that redirects useless?
I am working on trying to get backlinks. We are currently redirecting a few Domains to our current domain name. One of the Domains that is redirecting is the main Domain, we will be advertising in the near future. Can I send backlinks to the redirected URL or does it only carry link juice if it is to the main Domain?
Link Building | | hfranz0 -
Backlinks from HTTPS adresses
I did a search of the Q&A and didn't see a direct answer to this, so here it goes! Is a backlink from an HTTPS address valued the same as an HTTP? Thanks!
Link Building | | endlesspools0